Sofia Leiva Email & Phone Number

Carlsbad, California, United States

Costa Mesa, California, United States

• Develop and implement media plans that deliver against key performance metrics.
• Work closely with media partners to optimize media campaigns to increase brand consideration and purchase intent.
• Carry out buying strategies and negotiate media to maximize investment
• Maintain media flow charts that include budget and media delivery
• Research and recommend the best media mix for campaigns
• Evaluate the success of media strategies and campaigns

Costa Mesa, California

• Assist with media plan development and management
• Assist in daily campaign administration, including reporting insights, tracking, and working with Ad Operations to traffick ad placements
• Act as main point of contact for outside vendors and develop POVs that include capabilities and opportunities
• Work with Account, Strategy, and Analytics to effectively integrate campaigns across all disciplines
• Research and report out on market trends related to the auto and advertising industries

Newport Beach, California, United States

Redondo Beach

• Highly organized and personable server with experience providing exceptional customer service.
• Exceptional interpersonal and team building skills with an aptitude for building rapport with a diverse range of customers, managers, and colleagues; talent for quickly resolving issues prior to escalation.
• Skilled at anticipating, identifying and fulfilling guest needs and clarifying special orders.
• Success multitasking while remaining professional and courteous in fast-paced environments.

Santa Ana, California

• Act as the client lead on designated accounts to ensure social media efforts are in line with client and company standards.
• Project-manage social media projects from start-to-finish, interfacing with both internal team members, clients and external vendors.
• Participate constructively in client-facing activities and collaborative company projects
• Communicate and coordinate cross-functionally, ensuring that community strategy supports overall brand goals and objectives
• Effectively build and engage with online communities by overseeing content creation, strategic online promotions, advertising and promoted posts that support client initiatives
• Strategically create and maintain a specific voice and tone for the online presence of over five clients across various social media channels

Greater Los Angeles Area

• Assisted with the day-to-day responsibilities of running a social media campaign.
• Utilized social listening and reporting tools to summarize insights and conversations to create actionable, client-facing reports
• Conducted community management for client accounts, reviewing user generated comments and posts in a timely manner during the work week and on weekends as necessary
• Scheduled approved social media calendars using tools including SproutSocial, Hootsuite, Facebook and Instagram
• Created agendas, scheduled meetings using Outlook calendar and served in a general administrative capacity for the team

Los Angeles, California

Service Organization Outreach: researching organizations, setting up organized excel lists, and contacting organizations to set up meetings