Creative Director
CurrentBorn and raised in Argentina Sofia founded her eponymous fashion label in 2018. A signature style of confident, wearable and modern minimalism yet sophisticated comfort was born. Intuitive, clever and sharp each collection features remarkable crafstmanship, materials and attention to details.Developed at Sofia’s home studio for 3 years the collections began with a series of basic girl’s and women’s wear (LO boutique) to become todays unique, effortless and complete women’s ready-to-wear and accessories fashions.Our story began when Sofia, a fashionable, intuitive teen girl, was frustrated she couldn’t find the styles she envisioned, and she set out to design and make them for herself. She made skirts out of pants, shorts out of shirts, she combined shapes, prints and color palettes in an entirely new way. Women loved the designs, they sparked the beginning of SM | Fashion. Sofia Mantoni still designs her lines to create what she envisions that isn't quite out there. She mindfully designs and sets out to make refined and straightforward clothing lines to enhance women's natural looks and uplift the way they feel about themselves. Appealing, original styles that are high quality, chic and wearable.MISSION & VISIONConfidence leads to success. Clothing is a reflection of what we are thinking and feeling. How we behave is also affected by the clothes we wear. Therefore, what we choose to wear could discern how confident we feel about ourselves.SM creates exclusive lines with limited runs. High quality, in bright and coordinating colors and hand-picked fabrics. Boost your self esteem and confidence with unique styles! Confident women perform better.
