Sofia Mcfarlane

Sofia Mcfarlane Email and Phone Number

Senior Global Account Manager , EMEA at Choice Hotels EMEA @ Choice Hotels EMEA
Sofia Mcfarlane's Location
United Kingdom, United Kingdom
Sofia Mcfarlane's Contact Details

Sofia Mcfarlane work email

Sofia Mcfarlane personal email

n/a
About Sofia Mcfarlane

• I am highly motivated and proactive able to work at all level and respond to people of varied social and ethnical backgrounds.• I have proven records in jobs with high levels of responsibility, showing knowledge, care when dealing with clients and colleagues from all hierarchical levels.• I am able to work with very little supervision, I have excellent organisation skills. I am able to learn quickly and adapt well to new environments.• Reliability and responsibility are one of my well developed characteristics whether working as part of a team or individually.• I am a positive and pro-active person, and always try to solve or improve matters whenever possible.

Sofia Mcfarlane's Current Company Details
Choice Hotels EMEA

Choice Hotels Emea

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Senior Global Account Manager , EMEA at Choice Hotels EMEA
Sofia Mcfarlane Work Experience Details
  • Choice Hotels Emea
    Senior Global Account Manager, Emea
    Choice Hotels Emea Feb 2020 - Present
    London, England, United Kingdom
  • Choice Hotels Emea
    Key Account Director, Emea
    Choice Hotels Emea Feb 2019 - Feb 2020
    London, United Kingdom
  • Choice Hotels Europe
    Corporate Account Manager Uk
    Choice Hotels Europe May 2013 - Feb 2020
    London, United Kingdom
    • Account management of all UK & some European & International Corporate Accounts. • Establish and maintian active working relationship with Corporate Buyers, Travel Managers, Procuremnt and decision makers on the company level.• Maintaining relationship with CWT Solution Team, HRG Consulting & Amex Advisory.• Responsible for multi property contracts – national & global from managing RFP to chain wide discount. • Attending specific industry events such as ACTE, GBTA, ITM, BTS, TBTC, IMEX
  • Strand Palace Hotel
    Sales Manager
    Strand Palace Hotel Mar 2009 - May 2013
    London, United Kingdom
    • Targeting global companies I developed relationship with local companies, construction companies, galleries, universities. • I was actively seeking new business opportunities from local to national corporate accounts as well as developing relationships with domestic and global TMCs • Visiting TMCs offices with product presentation to team members responsible for hotel • I was promoting the Strand Palace by representing the property on ACTE, ITM & HBAA annual conferences and networking evenings and was able to meet and develop a solid relationship with key accounts travel managers.• Portfolio of 160 corporate account mixture of 90 LPR & 70 ACR is being managed succesfully
  • Thistle Hotels
    Sales Manager
    Thistle Hotels 2008 - 2009
    • Working in the Sales Department and responsible for driving all activity to maximise sales and ensure budget objectives of the property are achieved.• Proactively increase hotel revenue by penetrating the local marketplace(local research, telesales,competitors check,source and delelop new business for the hotel-all revenue streams);securing and escalating the productivity of existing accounts; securing new accounts within a geographical area(localy, nationally, globaly) to deliver over market/customer share.• Key success: newly negotiated contracted company generated revenue of 90k. • Account management: develop key account plans, detailing objectives, timescales and sales method to support the defined account strategy(FAM Trips, outside presentation)• Establish, maintain and enhance quality relationships with key internal and external customers• Meet designated target appointment levels, new and existing accounts to a minimum of 8 per week to achieve the sales objectives. • Attend weekly Sales Meeting with CEO, General Managers and Directors of Sales to review performance and asses effectiveness of the sales strategy for each property.
  • The Kensington Close Hotel
    Sales Coordinator
    The Kensington Close Hotel 2008 - 2009
    • Employed with The Kensington Close Hotel & Spa working in Sales and Marketing department targeting the corporate segment in order to increase the volume of the business and support the DOS in achive the budgeted revenue in my main responsibility• Building strong working relationship with the clients and developing understanding of their specific needs and requirements concentrating to develop future repeat business.• Maintaining and actively seeking promotion, conducting meeting and show around, organizing Sales Blitz and corporate events for potential clients.
  • Marriott International
    Customer Care & Sales Specialist/
    Marriott International 2005 - 2008
    • Employed with Marriott working in the Central Reservation Administration Department for the UK/US/Caribbean market and responsible for assisting travel agencies, high level clients, and regional participating hotels.• Contact with individual properties to communicate any inconsistencies and trends.• Responsible for customer services at a high level.• Involved with answering clients calls, corespondence as well as many other admin duties.• Responsible for training Reservations Sales Agents.

Sofia Mcfarlane Skills

Hotels Revenue Analysis Hospitality Hospitality Management Hospitality Industry Tourism Hotel Management Sales Customer Service Yield Management Account Management Sales Management Management Event Management Food And Beverage Front Office New Business Development Resorts

Sofia Mcfarlane Education Details

Frequently Asked Questions about Sofia Mcfarlane

What company does Sofia Mcfarlane work for?

Sofia Mcfarlane works for Choice Hotels Emea

What is Sofia Mcfarlane's role at the current company?

Sofia Mcfarlane's current role is Senior Global Account Manager , EMEA at Choice Hotels EMEA.

What is Sofia Mcfarlane's email address?

Sofia Mcfarlane's email address is so****@****l.co.uk

What schools did Sofia Mcfarlane attend?

Sofia Mcfarlane attended University Of Warsaw, Universitã  Degli Studi Di Trieste.

What skills is Sofia Mcfarlane known for?

Sofia Mcfarlane has skills like Hotels, Revenue Analysis, Hospitality, Hospitality Management, Hospitality Industry, Tourism, Hotel Management, Sales, Customer Service, Yield Management, Account Management, Sales Management.

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