Sofia Ompolasvili Email & Phone Number

Amsterdam, Nh, Nl

Amsterdam, Nh, Nl

Netherlands

"What content structure leads to better navigation and user satisfaction?"My current time split:25% — Creating and optimising website content that aligns with brand voice, SEO best practices, and marketing campaign goals.20% — Leading the content strategy for website and app marketing campaigns, ensuring consistent messaging and impactful user experiences.20% — Actively collaborating with the CRO team to generate test ideas and implement strategies that enhance conversion… Show more "What content structure leads to better navigation and user satisfaction?"My current time split:25% — Creating and optimising website content that aligns with brand voice, SEO best practices, and marketing campaign goals.20% — Leading the content strategy for website and app marketing campaigns, ensuring consistent messaging and impactful user experiences.20% — Actively collaborating with the CRO team to generate test ideas and implement strategies that enhance conversion rates across the site.15% — Collaborating with design and development teams, using Figma to create best-in-class UX designs for all marketing campaigns and streamline CMS migration processes, including headless CMS implementation.10% — Managing projects and actively engaging with stakeholders across different teams to ensure alignment and successful outcomes. Participating in Scrum practices like backlog refinement, prioritization, and occasionally leading team Scrum meetings to keep projects on track.10% — Conducting content audits and using insights from tools like Google Analytics and SEMrush to drive continuous improvement.∞ — Advocating for clarity, creativity, and a user-first approach in everything I do.Skills and technologies:SEO | Content Strategy | Google Analytics | SEMrush | Ahrefs | Contentful | Workmatrix | Headless CMS | HTML/CSS | UX Writing | Figma | Content Management Systems | Copywriting | Jira | Convert | A/B Testing | Heatmaps | Content Audits | Scrum Practices | Project Management | Stakeholder Management | CMS Migration Show less

Tbilisi, Georgia

Agafos intends to become a "game changer" in the ad industry.Time split:40% — Leading the editorial calendar, crafting engaging content for web and social media that not only resonates but also ranks—thanks to my sharp SEO and keyword research skills. This has attracted fresh demographics to our website.30% — Developing and executing comprehensive B2B and B2C marketing strategies, blending organic and paid tactics. I also create eye-catching visual content and deliver insightful… Show more Agafos intends to become a "game changer" in the ad industry.Time split:40% — Leading the editorial calendar, crafting engaging content for web and social media that not only resonates but also ranks—thanks to my sharp SEO and keyword research skills. This has attracted fresh demographics to our website.30% — Developing and executing comprehensive B2B and B2C marketing strategies, blending organic and paid tactics. I also create eye-catching visual content and deliver insightful social media campaign reports to the leadership team.20% — Collaborating with the marketing team to bring our brand's vision to life, including designing the company’s first logo that set the tone for our visual identity.10% — Staying on top of industry trends and continuously refining our approach to ensure we’re always ahead of the curve.Skills and tools:Copywriting | Social Media Strategy | Content Creation | SEO | Keyword Research | Editorial Calendar Management | Visual Content Design | Paid Social Campaigns | Analytics & Reporting | Brand Identity | B2B & B2C Marketing Show less

Tbilisi, Georgia

Bringing the rich heritage of Georgian opera and ballet to the digital stage.My time at The Georgian National Opera and Ballet Theatre of Tbilisi, one of the oldest and most prestigious opera houses in Eastern Europe, was all about amplifying the theatre's voice across social media.My time split:30% — Developed and executed a robust social media strategy, crafting engaging audio-visual content for both the Tbilisi Opera and Ballet State Theatre and the State Ballet of… Show more Bringing the rich heritage of Georgian opera and ballet to the digital stage.My time at The Georgian National Opera and Ballet Theatre of Tbilisi, one of the oldest and most prestigious opera houses in Eastern Europe, was all about amplifying the theatre's voice across social media.My time split:30% — Developed and executed a robust social media strategy, crafting engaging audio-visual content for both the Tbilisi Opera and Ballet State Theatre and the State Ballet of Georgia, growing our online presence to over 67K+ followers. Secured the verification of the State Ballet of Georgia’s Facebook page, enhancing credibility.25% — Monitored the effectiveness of online campaigns using platform metrics, translating data into actionable insights that led to sold-out events throughout the season at Tbilisi Opera House.20% — Engaged directly with our audience across all social platforms, promoting events and projects, and maintaining a 95% response rate on Facebook to keep our community thriving.15% — Conducted market research to stay ahead of trends, pitched innovative project ideas, and contributed to a 35% increase in followers across all channels.10% — Created and distributed monthly newsletters highlighting upcoming events, wrote press releases, and served as the first point of contact for external media partners, ensuring smooth communication and coverage.Skills and tools:Social Media Strategy | Content Creation | SEO | Audience Engagement | Campaign Analytics | Market Research | Newsletter Creation | Press Release Writing | Photography & Filming | Photo-Video Editing | Partnering with Influencers | Facebook & Instagram Management | Media Relations Show less

Tbilisi, Georgia

Shaping the narrative for Georgia's most influential business magazine.My time at Forbes Georgia, the country's premier business publication, was focused on delivering impactful stories that resonated with diverse audiences.My time split:50% — Produced engaging blog posts and articles as part of the Forbes Junior team, tailoring content to different audiences by staying on top of current trends and aligning with the magazine’s marketing strategy.30% — Pitched fresh and… Show more Shaping the narrative for Georgia's most influential business magazine.My time at Forbes Georgia, the country's premier business publication, was focused on delivering impactful stories that resonated with diverse audiences.My time split:50% — Produced engaging blog posts and articles as part of the Forbes Junior team, tailoring content to different audiences by staying on top of current trends and aligning with the magazine’s marketing strategy.30% — Pitched fresh and compelling article ideas to editors, ensuring a steady flow of content that kept readers informed and engaged.20% — Collaborated closely with the executive editor to fine-tune the story's emphasis, length, and format, ensuring that every piece met the high standards of Forbes Georgia and was delivered on schedule.Skills and tools:Content Creation | Blogging | Journalism | Audience Targeting | Trend Analysis | Editorial Collaboration | Story Development | Deadline Management | Business Writing | Strategic Content Planning Show less

Georgia

Bringing the latest social, political, and economic stories to the screen.My time at TV Pirveli, a leading Georgian broadcasting company, was dedicated to delivering timely and impactful news coverage both locally and internationally.My time split:40% — Worked in a fast-paced newsroom, creating news reports on crucial events in Georgia and beyond. Conducted interviews with diverse respondents and collaborated closely with fellow journalists and the head producer to ensure… Show more Bringing the latest social, political, and economic stories to the screen.My time at TV Pirveli, a leading Georgian broadcasting company, was dedicated to delivering timely and impactful news coverage both locally and internationally.My time split:40% — Worked in a fast-paced newsroom, creating news reports on crucial events in Georgia and beyond. Conducted interviews with diverse respondents and collaborated closely with fellow journalists and the head producer to ensure high-quality material was delivered on time.25% — Pitched relevant stories to news producers, focusing on topics that mattered most to the local community and ensuring they received the coverage they deserved.20% — Researched and fact-checked stories using reliable sources, ensuring every report was accurate and trustworthy.15% — Edited both pre-recorded and live video segments, preparing them for broadcast on TV PIRVELI’s News Program.Skills and tools:News Reporting | Interviewing | Story Pitching | Research & Fact-Checking | Video Editing | Broadcast Journalism | Collaborative Storytelling | Deadline Management | Live Broadcast Preparation | Community-Focused Journalism Show less

Master'S Degree, New Media And Digital Culture, 8.5 Out Of 10

The Master’s programme in New Media and Digital Culture offers a comprehensive and critical approach to new media research, practices.

Bachelor Of Journalism And Mass Communications, Journalism