Sofia Pechenova
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Sofia Pechenova Email & Phone Number

Senior Executive Analyst at Nielsen
Location: Bangkok City, Thailand, Thailand 4 work roles 2 schools
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Current company
Nielsen
Role
Senior Executive Analyst
Location
Bangkok City, Thailand, Thailand
Company size
29140 employees

Who is Sofia Pechenova? Overview

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Quick answer

Sofia Pechenova is listed as Senior Executive Analyst at Nielsen, a company with 29140 employees, based in Bangkok City, Thailand, Thailand. AeroLeads shows a matched LinkedIn profile for Sofia Pechenova.

Sofia Pechenova previously worked as Senior Executive Consultant at Nielsen and Executive Consultant at Nielsen. Sofia Pechenova holds Бакалавр, Маркетинг И Рыночная Аналитика from Высшая Школа Экономики.

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Nielsen

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Profile bio

About Sofia Pechenova

Marketing and Business Analyst with a background in Marketing Effectiveness Research in Southeast Asian and European markets. Skilled in data analysis and interpretation to drive data-driven solutions. Eager to apply analytics expertise to optimize strategies and enhance business outcomes.

Current workplace

Sofia Pechenova's current company

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Nielsen
Nielsen
Senior Executive Analyst
Bangkok, TH
Website
nielsen.com
Employees
29140
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4 roles

Sofia Pechenova work experience

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Senior Executive Analyst

Nielsen

Bangkok, TH

Senior Executive Consultant

Current
Nielsen

Бангкок, Таиланд

  • Created analytical reports with recommendations on Marketing strategy optimization for TV, Google, Meta, TikTok, and other platforms
  • Analysed market trends, customer behavior, competitive landscape, and marketing performance based on regression modeling and other statistical tools
  • Lead client relations with some of the largest advertisers in Thailand & SEA in FMCG and Medical industries
  • Generated reports and dashboards that visualize data findings and communicate insights to stakeholders.
  • Project management of international cross-functional teams
Oct 2022 - Present

Executive Consultant

Nielsen

Москва, Москва, Россия

  • Received the Simply Excellent Award for successfully delivering a crucial project to one of the main clients
  • Led 6 Marketing Effectiveness researches for main advertisers in Russia, UK, and Spain
  • Assisted in creating a report of TikTok performance around the Eroupe for Hygiene and Beaty product
  • Analyzed large datasets to uncover trends and provide actionable insights for improving Marketing KPIs
Nov 2021 - Sep 2022

Smm Manager

Smm Creators

Москва, Россия

  • Generated +16% monthly sales for Dermatologist via content optimization and Meta ads
  • Increased followers by +23% in 1 month via Meta ads for beauty salons franchise
  • Сreated content plans and maintained social media daily for beauty salons franchise
Jan 2020 - Oct 2021
Team & coworkers

Colleagues at Nielsen

Other employees you can reach at nielsen.com. View company contacts for 29140 employees →

ST Siti Tomin Siti Tomin Colleague at Nielsen Malaysia, Malaysia View → KM Kenzie Moon Kenzie Moon Colleague at Nielsen Dhaka, Dhaka, Bangladesh, Bangladesh View → CG Cody Griffin Cody Griffin Colleague at Nielsen St Petersburg, Florida, United States, United States View → SN Suresh Nair Suresh Nair Colleague at Nielsen Thiruvananthapuram Taluk, India, India View → MJ Mónica J. Mónica J. Colleague at Nielsen Mexico City, Mexico, Mexico View → FD Fernando Del Real Utrilla Fernando Del Real Utrilla Colleague at Nielsen Madrid, Community Of Madrid, Spain, Spain View → RB Rodrigo Betancourt Rodrigo Betancourt Colleague at Nielsen Miguel Hidalgo, Mexico City, Mexico, Mexico View → 李 李恩文 李恩文 Colleague at Nielsen Jiangxi, China, China View → NG Nishantha G Nishantha G Colleague at Nielsen Mandya, Karnataka, India, India View → ZK Zin Ko Zin Ko Colleague at Nielsen Magwe, Magway Region, Myanmar, Myanmar View →
2 education records

Sofia Pechenova education

FAQ

Frequently asked questions about Sofia Pechenova

Quick answers generated from the profile data available on this page.

What company does Sofia Pechenova work for?

Sofia Pechenova works for Nielsen.

What is Sofia Pechenova's role at Nielsen?

Sofia Pechenova is listed as Senior Executive Analyst at Nielsen.

Where is Sofia Pechenova based?

Sofia Pechenova is based in Bangkok City, Thailand, Thailand while working with Nielsen.

What companies has Sofia Pechenova worked for?

Sofia Pechenova has worked for Nielsen and Smm Creators.

Who are Sofia Pechenova's colleagues at Nielsen?

Sofia Pechenova's colleagues at Nielsen include Siti Tomin, Kenzie Moon, Cody Griffin, Suresh Nair, and Mónica J..

How can I contact Sofia Pechenova?

You can use AeroLeads to view verified contact signals for Sofia Pechenova at Nielsen, including work email, phone, and LinkedIn data when available.

What schools did Sofia Pechenova attend?

Sofia Pechenova holds Бакалавр, Маркетинг И Рыночная Аналитика from Высшая Школа Экономики.

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