Sofia Stromberg
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Sofia Stromberg Email & Phone Number

Sr. Director, Market Insights - DIRECTV at DIRECTV
Location: Los Angeles Metropolitan Area, United States, United States 8 work roles 2 schools
2 work emails found @att.com LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Current company
DIRECTV
Role
Sr. Director, Market Insights - DIRECTV
Location
Los Angeles Metropolitan Area, United States, United States
Company size
11063 employees

Who is Sofia Stromberg? Overview

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Quick answer

Sofia Stromberg is listed as Sr. Director, Market Insights - DIRECTV at DIRECTV, a company with 11063 employees, based in Los Angeles Metropolitan Area, United States, United States. AeroLeads shows a work email signal at att.com and a matched LinkedIn profile for Sofia Stromberg.

Sofia Stromberg previously worked as Sr. Director, Market Research & Analysis at Directv and Director, Market Research & Analysis at At&T. Sofia Stromberg holds Bachelor’S Degree, Psychology And Communication Sciences, 3.86, Deans List, Magna Cum Laude from University Of Connecticut.

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Email format at DIRECTV

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{first_initial}{last}@att.com
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Profile bio

About Sofia Stromberg

Empathy is a powerful tool in business. I have found that taking an empathetic approach to my work has positioned me as a valuable leader and an impactful Consumer Insights researcher. As my experience diversified from small, entrepreneurial firms to large vendor and client-side organizations, I have applied this tool to contextualize insights driving action across a wide variety of clients and working teams.My career has centered around the market research world, which has enabled me to recognize the importance of reports and deliverables. With this, I find that my experiences have shaped the network around me and my ability to create impact. I actively seek out ways to bring together diverse thoughts and expertise to amplify insights. Taking various data sets and perspectives and consolidating them into a streamlined narrative has proved highly valuable to critical leaders.Through this approach, I am regularly regarded as a go-to connector for research partners, executives, and clients, consulting with them on strategic initiatives and big decisions. Playing a connecting role has positioned me as a sought-after, trusted thought partner for senior leadership.I’m always looking for ways to infuse creativity and collaboration in my day-to-day. This mindset has led me to spearhead efforts beyond my traditional roles, whether introducing ways to break down siloes, innovate research methods, encourage and develop my direct reports, or share knowledge through conference platforms. I also position myself as a resource to brainstorm solutions to problems and challenges that arise, whether on my team or across the organization.In the end, my passions and experience position me beyond the researcher role and into a battle-tested team leader and strategic partner.Specialties: Market Research | Quantitative Research | Qualitative Research| Leadership | Team Management | Strategic Insights | Communication | Data Analysis & Storytelling | Project Management | SPSS, Tableau, Survey Reporter

Listed skills include Advertising Research, Survey Design, Marketing Research, Quantitative Research, and 9 others.

Current workplace

Sofia Stromberg's current company

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DIRECTV
Directv
Sr. Director, Market Insights - DIRECTV
el segundo, california, united states
Website
directv.com
Employees
11063
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8 roles

Sofia Stromberg work experience

A career timeline built from the work history available for this profile.

Sr. Director, Market Research & Analysis

Current
Directv

Los Angeles, California, United States

Sep 2021 - Present

Director, Market Research & Analysis

At&T

Los Angeles, California, United States

Jun 2021 - Aug 2021

Lead Market Research & Analysis Manager

At&T

Greater Los Angeles Area

Provide consultation on a broad spectrum of initiatives to senior leadership across Mobility, Broadband, and Video businesses representing around 6.6M new and 9.4M churning national customers yearly. Utilizes relevant, succinct, and timely insights highlighting areas of opportunity, pain points, and solutions to support business needs. Manages team of.

Sep 2018 - Jun 2021

Senior Manager

Vital Findings - Research That Inspires

Greater Los Angeles Area

Team leader for boutique research firm who cultivated creative custom research using innovative, solutions-oriented techniques, tailored to the unique context of each client and industry. Created impactful and digestible stories utilizing design thinking, quantitative and qualitative data, and industry trends. Managed team of 5 direct reports, focusing on.

Aug 2017 - Aug 2018

Manager, Research & Design

Vital Findings

Greater Los Angeles Area

Jun 2016 - Jul 2017

Senior Business Analyst

Millward Brown

Washington D.C. Metro Area

Account lead on major clients providing research insights across Communication and Brand Health tracking, copy testing, and custom projects. Worked with clients across financial services, consumer products, services, entertainment, and resorts categories, among others. Managed direct reports and team members, coaching them on research best practices.

May 2014 - Jun 2016

Research Manager

Ipsos Asi

Norwalk, CT

Managed client relationship and full study progression for big idea, brand positioning, messaging, and copy testing research using quantitative and qualitative techniques across Pharmaceutical, Consumer Product, Services, and Product Durables. Accountable for client relationship management, mentoring/training of new associates, study design, analysis.

Jun 2012 - Apr 2014

Client Service Associate

Ipsos Asi

Norwalk, CT

Assisted client service team with the management of accounts across pharmaceuticals, consumer products, and services. Responsibilities included proposal creation, communicating with internal departments on client specific details, and aiding in data interpretation and analysis.

Apr 2011 - Jun 2012
Team & coworkers

Colleagues at DIRECTV

Other employees you can reach at directv.com. View company contacts for 11063 employees →

JO Janice Oman Janice Oman Colleague at DirectvLittleton, Colorado, United States, United States View → CR Christopher Ransom Christopher Ransom Colleague at DirectvWest Columbia, South Carolina, United States, United States View → HA Hernán Allasino Hernán Allasino Colleague at DirectvArgentina, Argentina View → AA Anthony Albury Anthony Albury Colleague at DirectvWest Palm Beach, Florida, United States, United States View → NI Nelson Inorg Nelson Inorg Colleague at DirectvArgentina, Argentina View → RL Ramona Lewis Ramona Lewis Colleague at DirectvKenova, West Virginia, United States, United States View → TC Teressa Clark Teressa Clark Colleague at DirectvScottown, Ohio, United States, United States View → AB Adriana Barrantes Ospina Adriana Barrantes Ospina Colleague at DirectvBogota, D.C., Capital District, Colombia, Colombia View → DS Donna Suhay Donna Suhay Colleague at DirectvLos Angeles, California, United States, United States View → M( Mia (Do Yeon) Kim Mia (Do Yeon) Kim Colleague at DirectvLos Angeles, California, United States, United States View →
2 education records

Sofia Stromberg education

Bachelor’S Degree, Psychology And Communication Sciences, 3.86, Deans List, Magna Cum Laude

University Of Connecticut

Activities and Societies: Phi Beta Kappa Society, Student Union Board of Governors - Concert Committee, Communication Club, UCTV.

FAQ

Frequently asked questions about Sofia Stromberg

Quick answers generated from the profile data available on this page.

What company does Sofia Stromberg work for?

Sofia Stromberg works for DIRECTV.

What is Sofia Stromberg's role at DIRECTV?

Sofia Stromberg is listed as Sr. Director, Market Insights - DIRECTV at DIRECTV.

What is Sofia Stromberg's email address?

AeroLeads has found 2 work email signals at @att.com for Sofia Stromberg at DIRECTV.

Where is Sofia Stromberg based?

Sofia Stromberg is based in Los Angeles Metropolitan Area, United States, United States while working with DIRECTV.

What companies has Sofia Stromberg worked for?

Sofia Stromberg has worked for Directv, At&T, Vital Findings - Research That Inspires, Vital Findings, and Millward Brown.

Who are Sofia Stromberg's colleagues at DIRECTV?

Sofia Stromberg's colleagues at DIRECTV include Janice Oman, Christopher Ransom, Hernán Allasino, Anthony Albury, and Nelson Inorg.

How can I contact Sofia Stromberg?

You can use AeroLeads to view verified contact signals for Sofia Stromberg at DIRECTV, including work email, phone, and LinkedIn data when available.

What schools did Sofia Stromberg attend?

Sofia Stromberg holds Bachelor’S Degree, Psychology And Communication Sciences, 3.86, Deans List, Magna Cum Laude from University Of Connecticut.

What skills is Sofia Stromberg known for?

Sofia Stromberg is listed with skills including Advertising Research, Survey Design, Marketing Research, Quantitative Research, Market Research, Survey Research, Consumer Behaviour, and Questionnaire Design.

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