Sofía Udaondo Email & Phone Number

Barcelona, Ct, Es

Barcelona, Cataluña, España

Leading various projects on marketing activities across EMEA focused on promoting and increasing brand names through effective and impactful communication strategies.

Provincia De Brescia, Lombardía, Italia

As the leader in marketing and communications, I spearheaded the planning, execution, and budget management of the company's brand, performance marketing, and communication strategies. Through my efforts, we achieved remarkable results, including increased brand exposure and customer acquisition. I crafted a compelling multilingual website, optimised our LinkedIn presence, and implemented effective SEO strategies. Moreover, I designed, created, and executed all marketing collateral to strengthen revenue and investor relations. I gained valuable insights into target-audience preferences, market trends, and competitor activities by continuously analysing data and metrics, driving higher engagement.

Barcelona, Cataluña, España

Managed high-volume clinic operations (300 patients per week), ensuring patient satisfaction and implementing IT improvements.Led a high-performing team of 5, prioritizing business growth and monitoring KPIs.Executed effective marketing strategies, including impactful G Ads campaigns with 70% lead conversion, enhancing clinic visibility and achieving 5% more profitability during the pandemic.Implemented a digital transformation strategy, utilizing email automation to enhance the customer journey and expand the patient base.

Barcelona, Cataluña, España

We were a destination and event agency in Barcelona that specialized in creating exceptional experiences, connecting people, and bringing brands to life. Our team provided professional management, collaboration, and production support to ensure the success of each event, and our expertise in creating unique and experiential concepts left a lasting impression on attendees. We also took care of in-destination arrangements for our clients.

Barcelona Y Alrededores, España

As the Marketing Communications and Events lead for the EMEA region, reported directly to the company VP, established the role, defined KPIs, executed multi-channel activities, managed budgets, and streamlined vendor payments.Supported country sales directors in enhancing customer relations through meticulous planning and execution of over 80 annual international conferences and events while overseeing all logistical operations.Managed 5 PR agencies in key European countries, promoting company events, customer success stories, press releases, and stakeholder collaborations.Actively participated in the global culture club, leading team-building activities and sharing internal/external marketing initiatives to drive employee engagement and foster a strong relationship with the US headquarters.

During my sabbatical year, I pursued personal growth and development by traveling to 14 different countries and immersing myself in their cultures. I traveled by train and land, which gave me a deeper understanding and appreciation for the local way of life. I also read extensively about each culture and took up amateur photography to capture the unique beauty of each place.As a passionate traveler, I created a budget guide and travel route for other fellow travelers. In addition, I provided small business consultancy services for hostels and tour guides, which allowed me to gain valuable insights into the tourism industry.Overall, my sabbatical year was a transformative experience that taught me valuable skills in communication, adaptability, and cross-cultural understanding.

Barcelona Y Alrededores, España

Led the development and implementation of a comprehensive strategy that included the design of a new website and successful SEO and SEM campaigns. These actions resulted in increased revenue, active clients, and the acquisition of new users through the internet.

Barcelona Y Alrededores, España

I have successfully aligned strategies to enhance our online reputation and exceed billing goals. I have also demonstrated strong leadership skills, effectively leading a team and fostering increased customer engagement. My achievements include a 10% increase in billing and the recognition of our organization as the best hostel in Spain, awarded by Hostelworld.

Barcelona Y Alrededores, España

- Barcelona Mobile World Congress 2017 (Lynk & CO)- Barcelona Mobile World Congress 2008 (Samsumg)- Barcelona Mobile World Congress 2009 (Fira)- Cambra de Comerç - Gala Dinner Mobile World Congress 2009 - Esferic Montjuïc 2007 - 2009 (private events & corporative)- Ibiza - launch Seat Ibiza 2008 (Volkswagen)- FotosFiesta 2007 -2008 (photographer)

Argentina

*Colaboración para distintas empresas encargadas de organizar eventos (tales como www.barbaradiez.com)* Tareas realizadas:- Planificación y organización- Asistencia y presencia- Responsable de prensa

Programa Dirección De Comunicación, Comunicación Corporativa

Se centra en la Comunicación Corporativa, aportando un enfoque riguroso y práctico para mejorar los procesos de planificación estratégica.

Máster Ejecutivo En Dirección De Marketing Y Comercial

Objetivo del programa: El Máster en Dirección de Marketing y Comercial prepara al participante para asumir con confianza la Dirección del.

Técnico Superior En Publicidad Y Comunicación, Dirección De Cuentas