Sofía Verona Email & Phone Number

Barcelona, CT, ES

Barcelona, Cataluña, España

Barcelona

Reporting to the ECD. I led the creative process from the initial briefing to the final delivery, including visuals and copy, ensuring each campaign met strategic goals, maintained brand consistency, and delivered impactful results across platforms. I actively contributed to team brainstorming sessions, offering creative ideas, solutions to campaign.

Hamburg

Reporting to the CD. Conceptualized innovative ideas for advertising concepts and campaigns. Created compelling visuals using Adobe Creative Suite (Photoshop, Illustrator, etc.). Participated in client meetings and incorporated their feedback into design iterations. Led successful campaigns across multiple media channels, including social media. Stayed up.

• Solely responsible for performance marketing in Argentina, managing metrics such as ROI, ROAS, Sell Out, and eNos, as well as conducting business reviews.
• Worked cross-functionally with Planning and E-Commerce Sales teams.
• Acted as a liaison between Brands and Marketing to maximize results, conduct tests, and deliver outcomes.
• Defined audiences, formats, and tests.
• Supervised campaign implementation.
• Responsible for selecting retailers to target with Branding traffic.

- Responsible for the digital UA marketing strategy from start to finish. Full management of new data-driven sources. - Ideation, creation, implementation, analysis, and continuous iteration of campaigns to maximize profitability, user quality, and company KPIs. - Managed Facebook, Google, Smartly, Appsflyer, DSPs, and influencers. - Led campaigns across.

- Participated in the project development from scratch. - Responsible for fraud prevention, data reporting (SQL), marketing, and operations for launching new cities. - Required fast-paced work and multitasking. - Record for launching a new city in one week.

St. Gallen

- Spanish conversation instructor at the intermediate level (B1-B2) for local and international students and alumni at the University of St. Gallen in Switzerland.

San Isidro

Volunteer coordinator of Primer Tiempo, a group of post-confirmation youth at Santa Rita Parish.

Artificial Intelligence For Creativity And Brands, Artificial Intelligence

Master'S Degree, Dirección De Arte, Publicidad

Grado, Administracion De Empresas, Premio A La Mejor Presentación Ante El Panel De Inversores En La Tesis

Diseño Gráfico - 1Er Año, Graphic Design

Carrera Corta De Historia Del Arte

Exchange For 1 Semester, Business Administration And Management, General

Activities and Societies: Buddy SystemAmplié mis perspectivas y conocimientos por medio de un intercambio de un semestre en Suiza.

Taller, Negociación Creativa Y Construcción De Consenso Para La Sustentablidad

Organizado por la consultora Ingouville, Nelson & Asociados y apoyado por el MIT-Harvard Public Disputes Program. El taller me dió.

Bachillerato Bilingüe En Ciencias Sociales, Segundo Mejor Promedio De La Clase Durante Toda La Etapa Escolar

Activities and Societies: Apoyo escolar al jardín maternal Maximiliano Kolbe, voluntaria en las actividades de la materia “Creatividad.