Sofía Baqué Email & Phone Number

London Area, United Kingdom

Buenos Aires Province, Argentina

- Developed published car pricing strategy based on individual car demand, successfully revamping car rotation. This strategic approach led to surpassing target goals for the first time.- Regularly conducted weekly meetings with the Global Pricing Strategy team, taking charge of customizing and applying global strategies to the Argentine market. Responsibilities included direct reporting of these implementations to the General Manager, ensuring alignment and customization with local market strategies.- Managed and designed implementation of a new process of pricing for pre-loaded cars aimed at reducing the inventory duration of each vehicle.

Buenos Aires Province, Argentina

- Crafted a strategic plan for the second half of 2022, identifying synergies with key departments. Planned and executed OKRs in collaboration with C-level executives, enhancing company visibility.- Established 'war rooms' in partnership with the finance team and interdependent teams to proactively address red flags when the business as usual was deviated, ensuring objectives were adressed correctly.- Managed oversight of product units and team OKRs, leading the creation of retrospective documentation for Q2 2022. Devised and implemented a structured approach for OKR meetings, with bi-weekly updates directly reported to the CEO, ensuring strategic alignment and effective communication.

Buenos Aires Province, Argentina

- Coordinated launch of Kavak in Chile, overseeing customer operations teams and formulating the strategic commercial approach for the country. Established of processes and tools pre-launch, and continually ensured their efficiency guaranteeing smooth operations from day one.-Led Customer Excellence BI team, innovating new methodologies for data analysis and prioritizing the data backlog. This leadership significantly enhanced team efficiency and data utilization, driving more informed and strategic business decisions.

Buenos Aires Province, Argentina

- Implemented Salesforce within the Customer Ops Team, serving as the pivotal link between strategy, data utilization and commercial operations. This initiative led to enhanced funnel optimization and marked improvements in Customer Experience (CX), with ongoing collaboration with the product team.- Managed the car-financing sector, focusing on process enhancement, refining commercial pitches, and improving quality assurance practices. Conducted daily meetings with the commercial team to monitor and drive performance against key performance indicators (KPIs).- Pioneered the development of a new workforce management area, designing hiring plans tailored to each commercial sector. This strategic approach was aimed at optimizing resource allocation, with a focus on maximizing Sales per Full-Time Equivalent (FTE) efficiency.

Buenos Aires Province, Argentina

-Developed monthly sales funnel forecasts, with daily oversight of funnel conversion rates. Enhanced sales processes, tools and pitch strategies to meet and exceed sales targets.- Led the optimization and development of sales tools, revamping sales processes, and conducted training sessions for sales teams to ensure effective implementation of new strategies and tools.- Managed CRM administration to elevate customer experience and drive higher conversion rates, focusing on key metrics such as Service Level Agreements (SLAs), Customer Satisfaction (CSAT), and Net Promoter Score (NPS).- Engaged in daily coordination with Marketing and Operations teams to ensure a seamless customer and car journey and esuring an optimal operational efficiency.

Provincia De Buenos Aires, Argentina

- Defined and constructed the as-is and to-be operational models for a German carve-out deal. Developed dashboard highlighting key deal aspects, allowing an easier information consumption for clients and senior management.- Led the integration of Midaxo, a specialized M&A Project Management Tool, within Deals Team. Managed collaborations with the Midaxo team, facilitated training for consultants and managers, and designed insightful dashboards in-app. These dashboards provided enhanced visibility into deal statuses, virtual data room screenings, task interdependencies and red flags.- Oversaw operational due diligence assessment creation of a German company. Monitored seller virtual-data room screening and analysis.

Provincia De Buenos Aires, Argentina

Gran Buenos Aires, Argentina

- Participated in the daily management of the commercial relationship with two suppliers and was responsible of the analysis of industrial cost structures.- Led negotiations with suppliers regarding their costs schemes to ensure compliance with the company's objectives.