Sofia Reimundo Email & Phone Number

Miami, Florida

Miami/Fort Lauderdale Area

Miami Beach

• Oversaw all marketing efforts (digital, print, on-air, grassroots, partnerships, sponsorships) in Eurochannel's 43 broadcast countries
• Developed & managed over 40 partnerships with cultural, diplomatic, and higher education institutions around the world to propagate promotional efforts at the regional level
• Administered 15 monthly screenings/events with diverse partners utilizing Eurochannel’s content
• Directed a marketing team of 8 (interns, translators, graphic designers… Show more
• Directed a marketing team of 8 (interns, translators, graphic designers, video editors, webmasters, freelancers)
• Cultivated relationships with journalists, providing them with movie & written content to produce digital/print mentions

Paris Area, France

• Selected as one of six assistants in France by the Fulbright Program and the Franco-American Commission
• Developed enriching curriculum on a weekly basis stressing English oral conversation and comprehension for approximately 150 students aged 15 to 23
• Served as U.S. cultural ambassador at the school, regional, and city level
• Relayed insightful anecdotes detailing the life of American teenagers on a daily basis to French adolescents, drawing similarities and differences across… Show more
• Relayed insightful anecdotes detailing the life of American teenagers on a daily basis to French adolescents, drawing similarities and differences across cultures and traditions
• Assisted all students on matters of English grammar and writing styles to better their 3 weekly hours of English learning

El Paso, Texas Area

• Proposed marketing campaign to Dansko to increase sales of underperforming shoe line and heighten brand awareness in retail setting
• Executed “Girls Night Out” VIP in-store activation to create brand experience for new and potential clients
• Developed creative cycle for corporate and regional leadership, detailing a plan of action to realize goals
• Finalized timeline for client deliverables (vendor estimates, payments, POS, drafts/final copy of invites)
• Established targeted… Show more
• Established targeted influencer program by which to drive client base growth through WOM marketing

• Brainstormed experiential and trade marketing campaigns for Hennessy V.S, Belvedere Vodka, ooVoo, Guerrero, and multiple new business development opportunities
• Assisted on-site brand activations events in Houston and Las Vegas for Hennessy V.S, including set-up, event showflow, and break-down
• Negotiated contracts with national vendors for “Hennessy V.S Presents 2012 Fiestas Patrias”
• Interacted and assisted communication in Spanish with musical acts and talent for event… Show more
• Interacted and assisted communication in Spanish with musical acts and talent for event activations
• Processed invoices and tracked expenses for the 9 DJs forming part of the Latino DJ Collective program

Austin, Texas Area

• Marketed Texas as a premier vacation destination for foreign tourists
• Created and organized check-in documents and promotional materials for all participants of the Reverse Mexico Sales Mission in Dallas, Texas
• Supported Tourism Marketing Specialist with thorough timelines and logistics schedule for tradeshows
• Frequently communicated with the public relations representative in Mexico City regarding marketing of the state in Mexico
• Proofread official websites and webpages… Show more
• Proofread official websites and webpages in Spanish published by the public relations firm in Mexico City

Angers, Maine-et-Loire, France

• Assisted logistics coordinators of the 2011 Bamako Summit, hosted by the City of Angers, which brought together global leaders to discuss socio-economic issues affecting the Malian capital
• Aided the seamless production of European Festival activations in local middle schools to educate younger audience of diversity and cultural richness in European society
• Translated official documents and brochures to/from Spanish, French, and English, including the official Angers welcome guide… Show more
• Translated official documents and brochures to/from Spanish, French, and English, including the official Angers welcome guide
• Analyzed resumes of potential city ambassador candidates, detailing their strong and weak points
• Welcomed international high school groups to City Hall receptions and answered questions relating to international study and work experiences/opportunities

4800 Manor Road, Austin, TX

• Assisted in planning and organizing 1st annual "New Wave Ball" (April 2010)
• Researched and telephoned possible sponsors for "A Night of Music" Gala (October 2010)
• Contacted potential partners and sponsors to request monetary and in-kind donations
• Communicated with committee members and event attendees
• Assisted all staff members at events
• Attended committee meetings to plan on-premise logistical support

Bachelor Of Business Administration (B.B.A.), International Business, Senior

Activities and Societies: SERVE Austin, Delta Mu Delta, Hispanic Student Association, Residence Hall Association

Bachelor Of Hotel Management And Tourism, Hospitality And Tourism Marketing, 2 Month Study Abroad Experience

Full scholarship for Summer 2011 term provided by the National Apostolate of Maronites (NAM)

Institut De Perfectionnement En Langues Vivantes; Institut D'Arts, Lettres Et Histoire, (Business Communication, Business Economics, French Literature), 1-Year Study Abroad Experience

Activities and Societies: Association R.I.R.E.