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Sofia Fernandez Urzay Email & Phone Number
Innovation Specialist | Innovation, Sustainability and Corporate Branding Department
at
Merz Aesthetics
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✓ Verified Jul 2026
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Current company
Role
Innovation Specialist | Innovation, Sustainability and Corporate Branding Department
Location
Madrid, Community of Madrid, Spain
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Who is Sofia Fernandez Urzay? Overview
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Quick answer
Sofia Fernandez Urzay is listed as Innovation Specialist | Innovation, Sustainability and Corporate Branding Department at Merz Aesthetics, a with 2849 employees, based in Madrid, Community of Madrid, Spain. AeroLeads shows a matched LinkedIn profile for Sofia Fernandez Urzay.
Sofia Fernandez Urzay previously worked as Innovation Specialist | Innovation, Sustainability & Corporate Branding Department at Merz Aesthetics and Experiences manager at Roll It Girl. Sofia Fernandez Urzay holds Bootcamp For Design Thinking & Innovation, Innovacion from Miami Ad School Madrid.
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Merz Aesthetics
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Profile bio
About Sofia Fernandez Urzay
Sofia Fernandez Urzay is a Innovation Specialist | Innovation, Sustainability and Corporate Branding Department at Merz Aesthetics. She possess expertise in emprendimiento social, liderazgo.
Listed skills include Emprendimiento Social and Liderazgo.
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Sofia Fernandez Urzay's current company
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Merz Aesthetics
5 roles
Sofia Fernandez Urzay work experience
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Innovation Specialist | Innovation, Sustainability & Corporate Branding Department
CurrentLa dirección de Innovación responde a un doble reto: incentivar la innovación interna dentro de Merz Aesthetics Iberia y facilitar el desarrollo de nuevas soluciones de negocio que aporten valor a la compañía, enfocadas en lograr un impacto positivo y un mejor posicionamiento en el mercado. Además es una palanca de la sostenibilidad para impulsar el cambio. Se basa en cuatro pilares: 1. Gobierno de la Innovación: Asegurar que la empresa tenga una estrategia clara y ideas… coherente con los objetivos de la empresa, establecer procesos y gestionar recursos.2. Cultura: El dpto de innovación tiene un rol clave en fomentar una cultura de la innovación en toda la compañía. Promoviendo aprendizaje continúo, recompensando ideas...3. Open Innovation: Buscar alianzas estratégicas con el ecosistema, bien con otras empresas, startups, universidades, clientes y proveedores, etc. 4. Innovation Lab: Desarrollar y gestionar proyectos de innovación una vez identificadas las oportunidades para llevarlas a cabo. Coordinar esfuerzos entre equipos y areas.
Feb 2023 - Present
Experiences Manager
Roll it Girl, una startup con el fin de dar visibilidad a las mujeres a través de los deportes de deslizamiento y animar a que mas mujeres se suban a la tabla con nuestro moto "Si puedes verla, puedes ser ella"! Hemos creado 600 chicas skaters de entre 18 a 25 años con raíces en el País Vasco y seguimos creciendo por España!Mis acciones diarias incluyen: -Diseñar packs de viajes/experiencias por temporadas-Contacto directo con Partners logísticos -Añadir y gestionar los productos en la web-Apoyo en la estrategia de lanzamiento en RRSS-Tracking de inscripción y clientes-Redacción y validación de documentos legales-Coordinación de staff en viajes-Apoyo en eventos a gran escala---Roll it Girl, a startup with the aim to give visibility to women through skate sports and encourage more women to get on the board with our moto "If you can see her, you can be her"! We have created 600 skater girls between 18 to 25 years old with roots in the Basque Country and we are still growing in Spain!My daily actions include: -Designing seasonal travel/experience packages-Direct contact with logistic partners -Adding and managing the products on the website-Support in the launch strategy in RRSS-Registration and customer tracking-Drafting and validation of legal documents-Coordination of staff on travel-Support for large scale events
Sep 2021 - Sep 2022
Profesional Independiente
During my three-month stay in South Korea, I had the opportunity to collaborate with two of my colleagues on an extensive project for Brooklyn Fitboxing. Our task involved conducting a comprehensive Market Research Study, where we not only analyzed industry trends and customer behavior but also developed a detailed business plan tailored specifically for their expansion into Asia.As part of our research, I was assigned the responsibility of gaining a deep understanding of the South Korean consumer market. I delved into consumer preferences, cultural nuances, and market dynamics to ensure that Brooklyn Fitboxing's strategies aligned seamlessly with the target audience.The outcome of our efforts was highly satisfactory. Our Market Research Study encompassed a comprehensive analysis of the fitness industry in South Korea. We identified emerging trends, competitive landscapes, and potential growth opportunities for Brooklyn Fitboxing. Moreover, we provided actionable insights and recommendations to guide their market entry and expansion strategy.
Mar 2022 - Jun 2022
Profesional Independiente
During my three-month stay in South Korea, I had the opportunity to work with Canpipork, conducting a comprehensive Market Research Study for their possible expansion to Asia and the organization of an event for possible korean importers.
Mar 2022 - Jun 2022
Team & coworkers
Colleagues at Merz Aesthetics
Other employees you can reach at merzusa.com. View company contacts for 2849 employees →
DP
Dorres Paymans
Colleague at Merz AestheticsBreda, North Brabant, Netherlands
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RJ
Rhodes Jennifer
Colleague at Merz AestheticsNew York, United States
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NG
Nahia Gutierrez Beitia
Colleague at Merz AestheticsMadrid, Community Of Madrid, Spain
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EA
Eugene Anderson
Colleague at Merz AestheticsZion, Illinois, United States
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MA
Michel Antoine
Colleague at Merz AestheticsFrankfurt Rhine-Main Metropolitan Area, Germany
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KE
Kathleen Ericksen
Colleague at Merz AestheticsAntioch, Illinois, United States
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CC
Candida Caleca
Colleague at Merz AestheticsRome, Latium, Italy
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SS
Stephanie Sandfort
Colleague at Merz AestheticsSteinfurt, North Rhine-Westphalia, Germany
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MB
Mylene Banayo, Rph
Colleague at Merz AestheticsNational Capital Region, Philippines
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JR
Jeanna Runnels Norris
Colleague at Merz AestheticsUnited States
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Dorres Paymans
Colleague at Merz AestheticsBreda, North Brabant, Netherlands
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RJ
Rhodes Jennifer
Colleague at Merz AestheticsNew York, United States
View →
NG
Nahia Gutierrez Beitia
Colleague at Merz AestheticsMadrid, Community Of Madrid, Spain
View →
EA
Eugene Anderson
Colleague at Merz AestheticsZion, Illinois, United States
View →
MA
Michel Antoine
Colleague at Merz AestheticsFrankfurt Rhine-Main Metropolitan Area, Germany
View →
KE
Kathleen Ericksen
Colleague at Merz AestheticsAntioch, Illinois, United States
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CC
Candida Caleca
Colleague at Merz AestheticsRome, Latium, Italy
View →
SS
Stephanie Sandfort
Colleague at Merz AestheticsSteinfurt, North Rhine-Westphalia, Germany
View →
MB
Mylene Banayo, Rph
Colleague at Merz AestheticsNational Capital Region, Philippines
View →
JR
Jeanna Runnels Norris
Colleague at Merz AestheticsUnited States
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8 education records
Sofia Fernandez Urzay education
Bootcamp For Design Thinking & Innovation, Innovacion
Master En Coolhunting Empresarial
Liderazgo, Emprendimiento E Innovacion, Entrepreneurship/Entrepreneurial Studies
International Business
Gestión De Festivales Y Música En Directo, Meeting And Event Planning
Business Development
Universidad De Fundepos (Costa Rica)
Diseño, Organización Y Producción De Eventos, Meeting And Event Planning
Primaria, Educación Secundaria Obligatoria Y Bachiller, Bachiller Cientifico
Colegio B.V.M De Las Irlandesas
FAQ
Frequently asked questions about Sofia Fernandez Urzay
Quick answers generated from the profile data available on this page.
What company does Sofia Fernandez Urzay work for?
Sofia Fernandez Urzay works for Merz Aesthetics.
What is Sofia Fernandez Urzay's role at Merz Aesthetics?
Sofia Fernandez Urzay is listed as Innovation Specialist | Innovation, Sustainability and Corporate Branding Department at Merz Aesthetics.
Where is Sofia Fernandez Urzay based?
Sofia Fernandez Urzay is based in Madrid, Community of Madrid, Spain while working with Merz Aesthetics.
What companies has Sofia Fernandez Urzay worked for?
Sofia Fernandez Urzay has worked for Merz Aesthetics, Roll It Girl, Brooklyn Fitboxing International, and Canpipork S.L..
Who are Sofia Fernandez Urzay's colleagues at Merz Aesthetics?
Sofia Fernandez Urzay's colleagues at Merz Aesthetics include Dorres Paymans, Rhodes Jennifer, Nahia Gutierrez Beitia, Eugene Anderson, and Michel Antoine.
How can I contact Sofia Fernandez Urzay?
You can use AeroLeads to view verified contact signals for Sofia Fernandez Urzay at Merz Aesthetics, including work email, phone, and LinkedIn data when available.
What schools did Sofia Fernandez Urzay attend?
Sofia Fernandez Urzay holds Bootcamp For Design Thinking & Innovation, Innovacion from Miami Ad School Madrid.
What skills is Sofia Fernandez Urzay known for?
Sofia Fernandez Urzay is listed with skills including Emprendimiento Social and Liderazgo.
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