Sofia Meira

Sofia Meira Email and Phone Number

SEO and Digital Performance Manager @ Parfois
Porto, PT
Sofia Meira's Location
Porto Metropolitan Area, Portugal
Sofia Meira's Contact Details

Sofia Meira work email

Sofia Meira personal email

n/a

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About Sofia Meira

Sofia Meira is a SEO and Digital Performance Manager at Parfois. She possess expertise in marketing, atendimento ao cliente, atendimento de pedidos, trabalho em equipe, marketing digital and 11 more skills. Colleagues describe her as "Há marcas, há marketing e há pessoas que nos marcam! A Sofia é uma excelente profissional e trata o universo do Marketing Digital por tu. Durante o tempo em que colaboramos, a Sofia demonstrou um compromisso excepcional com os objetivos da equipa e com o alcance de resultados tangíveis. A sua capacidade de liderar iniciativas no âmbito do Marketing Digital, especialmente em Paid Media e SEO, foi notável. Possui também um profundo conhecimento em SEO (Search Engine Marketing) e… Show more" and "Sofia is an exceptional team player, always eager to assist and learn from her colleagues. In our time together on the media team, she demonstrated a profound understanding of the paid media ecosystem across every platforms, coupled with sharp business acumen and a data-driven approach to every challenge. Sofia consistently strives to align with company objectives, innovatively testing new strategies to enhance revenue and lead generation. It was a pleasure, keep rocking!"

Sofia Meira's Current Company Details
Parfois

Parfois

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SEO and Digital Performance Manager
Porto, PT
Website:
parfois.com
Employees:
3270
Sofia Meira Work Experience Details
  • Parfois
    Seo And Digital Performance Manager
    Parfois
    Porto, Pt
  • B-Parts
    Performance Growth Manager
    B-Parts Aug 2024 - Present
  • Escama Films
    Digital Marketing Strategist
    Escama Films Jan 2024 - Present
    Portugal
    -Digital Marketing Consultant- Development of Paid Media Strategy across all sales funnel stages- Creation and Monitoring of Paid Media Strategy- Media Budget Management and Planning- Digital Campaign Reporting and Optimization Proposals
  • Nos Sgps
    Wtf (Youth Segment) | Performance Marketing
    Nos Sgps Jul 2023 - Sep 2024
    - Develop paid media strategies across all funnel stages.- Create and monitor paid media strategies to ensure KPIs are met (revenue, traffic, leads, reach, frequency, and awareness).- Manage and plan media budgets- Develop digital campaign reports and proposals for optimization, with periodic presentations to stakeholders- Support the business area with sales reports and forecasts - Manage campaigns focused on lead generation (Google Ads, Meta Ads, TikTok Ads, Affiliate… Show more - Develop paid media strategies across all funnel stages.- Create and monitor paid media strategies to ensure KPIs are met (revenue, traffic, leads, reach, frequency, and awareness).- Manage and plan media budgets- Develop digital campaign reports and proposals for optimization, with periodic presentations to stakeholders- Support the business area with sales reports and forecasts - Manage campaigns focused on lead generation (Google Ads, Meta Ads, TikTok Ads, Affiliate Marketing, YouTube Ads, etc.)- Analytics & Dashboards: monitorização dos resultados - Monitor results through analytics and dashboards- Manage and optimize paid campaigns in collaboration with media agencies.- Utilize an Agile work methodology Show less
  • Nos Sgps
    E-Commerce & Mobile Sa | Performance Marketing
    Nos Sgps Apr 2022 - Sep 2024
    - Develop paid media strategies across all funnel stages.- Create and monitor paid media strategies to ensure KPIs are met (revenue, traffic, reach, frequency, and awareness).- Manage and plan media budgets- Develop digital campaign reports and proposals for optimization, with periodic presentations to stakeholders- Support the business area with sales reports and forecasts - Manage campaigns focused on lead generation (Google Ads, Meta Ads, TikTok Ads, Dynamic Remarketing… Show more - Develop paid media strategies across all funnel stages.- Create and monitor paid media strategies to ensure KPIs are met (revenue, traffic, reach, frequency, and awareness).- Manage and plan media budgets- Develop digital campaign reports and proposals for optimization, with periodic presentations to stakeholders- Support the business area with sales reports and forecasts - Manage campaigns focused on lead generation (Google Ads, Meta Ads, TikTok Ads, Dynamic Remarketing, Affiliate Marketing, YouTube Ads, etc.)- Analytics & Dashboards: monitorização dos resultados - Support SEO and CRO teams in defining and monitoring strategies- Monitor results through analytics and dashboards- Manage and optimize paid campaigns in collaboration with media agencies.- Utilize an Agile work methodology Show less
  • Hôma
    E-Commerce & Digital Campaign Manager
    Hôma Sep 2020 - Apr 2022
    - Define the brand's Digital Plan according to Marketing and E-commerce goals- Implement and optimize paid media strategies across various channels: Google Ads, Facebook & Instagram Ads, TikTok Ads, Pinterest Ads- Define and implement the Media Buyer strategy- Create an SEO strategy for the Online Store and monitor its optimization- Analyze results through analytics and dashboards- Manage one-time email sends and create email journeys- Utilize Salesforce for SMS… Show more - Define the brand's Digital Plan according to Marketing and E-commerce goals- Implement and optimize paid media strategies across various channels: Google Ads, Facebook & Instagram Ads, TikTok Ads, Pinterest Ads- Define and implement the Media Buyer strategy- Create an SEO strategy for the Online Store and monitor its optimization- Analyze results through analytics and dashboards- Manage one-time email sends and create email journeys- Utilize Salesforce for SMS Marketing, Marketing Cloud, and Commerce Cloud to manage and create content in the Online Store Show less
  • Webcomum
    Digital Marketing
    Webcomum Jun 2018 - Sep 2020
    Porto
    - Account Management: Manage and grow client accounts.- Paid Media: Implement and optimize paid advertising campaigns on Google Ads, Facebook Ads, and LinkedIn Ads.- SEO: Develop and execute SEO strategies to improve organic search visibility.- Analytics & Dashboards: Analyze data and create reports to track performance and identify opportunities for improvement.- Email Marketing: Create and manage email marketing campaigns.- Social Media: Develop and execute social media… Show more - Account Management: Manage and grow client accounts.- Paid Media: Implement and optimize paid advertising campaigns on Google Ads, Facebook Ads, and LinkedIn Ads.- SEO: Develop and execute SEO strategies to improve organic search visibility.- Analytics & Dashboards: Analyze data and create reports to track performance and identify opportunities for improvement.- Email Marketing: Create and manage email marketing campaigns.- Social Media: Develop and execute social media strategies to engage with target audiences.- Content Marketing: Create and distribute high-quality content to attract and retain customers. Show less
  • Webcomum
    Estagiário De Marketing Digital
    Webcomum Feb 2018 - May 2018
  • Bio Boards - Landsurf
    Marketing Digital
    Bio Boards - Landsurf Apr 2017 - Jun 2017
    Porto E Região, Portugal
    - Google Online Marketing Challenge: Successfully completed the Google Online Marketing Challenge, demonstrating proficiency in using Google Adwords to create online campaigns on the Google Display Network and Google Search Network- Social Media Management: Proven ability to manage social media accounts to engage with target audiences and achieve marketing goals

Sofia Meira Skills

Marketing Atendimento Ao Cliente Atendimento De Pedidos Trabalho Em Equipe Marketing Digital Google Analytics Wordpress Seo Email Marketing Google Ads Facebook Ads Linkedin Ads Google Adwords Ppc Sem Redes Sociais Online

Sofia Meira Education Details

Frequently Asked Questions about Sofia Meira

What company does Sofia Meira work for?

Sofia Meira works for Parfois

What is Sofia Meira's role at the current company?

Sofia Meira's current role is SEO and Digital Performance Manager.

What is Sofia Meira's email address?

Sofia Meira's email address is sofia.meira@nos.pt

What is Sofia Meira's direct phone number?

Sofia Meira's direct phone number is +3519392*****

What schools did Sofia Meira attend?

Sofia Meira attended Lisbon Digital School, Ipam, Programa De Aceleração Digital, Edit. - Disruptive Digital Education, Ipam, Aep, Faculdade De Engenharia Da Universidade Do Porto, Aep.

What skills is Sofia Meira known for?

Sofia Meira has skills like Marketing, Atendimento Ao Cliente, Atendimento De Pedidos, Trabalho Em Equipe, Marketing Digital, Google Analytics, Wordpress, Seo, Email Marketing, Google Ads, Facebook Ads, Linkedin Ads.

Who are Sofia Meira's colleagues?

Sofia Meira's colleagues are Laurine Undefined, Pedro Fonseca Ferreira, Flor Filippo, Vanessa Conceição, Sandra Fijałkowska, Maria Silva, Alessia Baldi.

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