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Sofía Sámano Luna Email & Phone Number
Category Performance Executive
at
BAT
LinkedIn matched
✓ Verified Jun 2026
3 data sources
Profile completeness 86%
Current company
Role
Category Performance Executive
Location
Monterrey, Nuevo León, Mexico
Company size
Who is Sofía Sámano Luna? Overview
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Quick answer
Sofía Sámano Luna is listed as Category Performance Executive at BAT, a company with 3 employees, based in Monterrey, Nuevo León, Mexico. AeroLeads shows a matched LinkedIn profile for Sofía Sámano Luna.
Sofía Sámano Luna previously worked as Marketing Planning and Prioritization Analyst at Bat and Total Nicotine Contracts Analyst at Bat. Sofía Sámano Luna holds Bachelor'S Degree, International Business from Universidad Autónoma De Nuevo León.
Company email context
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BAT
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Profile bio
About Sofía Sámano Luna
With +4 years of experience in the consumer of goods industry. I have honed my skills in marketing and strategic development. My journey began in Category Management then transitioning into Trade Marketing. Currently, in Growth Management. I have been developed strong analytical skills essential for understanding market trend, consumer behavior and brands knowledge. I further enhanced my expertise in finance and strategic planning. My aspirations include:- Continuously learning and growing my interpersonal and technical skills to become the best version of myself.- Building a career in brand marketing, where I can create and develop innovative brand strategies that resonate with consumers and drive long-term success.- Earning a Master’s Degree in Marketing and/or Brand Management.- Making a meaningful difference and leaving a positive mark on the world and those around me.
Current workplace
Sofía Sámano Luna's current company
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8 roles
Sofía Sámano Luna work experience
A career timeline built from the work history available for this profile.
Category Performance Executive
Current
Nov 2024 - Present
Marketing Planning And Prioritization Analyst
- Performed competitor intelligence analysis to identify market trends and competitor strategies.- Conducted investment spend analysis to optimize resource allocation and maximize return on investment.- Developed comprehensive market analysis reports to support marketing planning and prioritization strategy.- Created and managed Power BI dashboards for.
Feb 2024 - Nov 2024
Total Nicotine Contracts Analyst
- Monitored and reported on contract performance, providing insights and recommendations to support business decisions.- Developed and maintained a comprehensive Total Nicotine Contract database for efficient tracking and management.- Prepare and present ad-hoc reports for management boards.
Jun 2023 - Feb 2024
Rgm Assortment & Mix Analyst
- Creation and development of assortment strategies for USA retail clients to drive revenue growth of tobacco and new categories ensuring that the end market growth activities contribute to the financial success- Communicate data analysis and commercial insights effectively to key stakeholders - Design and create analytical tools by integrating different.
Sep 2022 - Jun 2023
Csp Nutrition Internship (Trade Marketing)
- Optimization of the portfolio of Soups Category within different channels (modern and traditional channel) and clients that exist in Mexico to increase SOM- Execution of weekly analysis of Sell Out performance of the category among our top clients of the modern channel to better understanding of the current market and make suggestions to improve results.
Jan 2022 - Jul 2022
Food And Ice Cream Category Management Internship
- Development of strategies to optimize shelf space and increase sale for the self-service channel: Soriana- Data analysis to identify current tends and strategies to implement on the shelf (through diferentes sources: Nielsen, Kantar, Euromonitor, Mintel, Dunnhummby, others)- Monitoring and complex analysis of monthly results- Creation of schematic maps.
May 2020 - Dec 2021
Personal Care Category Management Internship
- Development of strategies through technological tools for the self-service channel: Soriana- Data analysis to identify key insights for different categories within Personal Care team (through diferentes sources: Nielsen, Kantar, Euromonitor, Mintel, Dunnhummby, others)- Complex analysis of monthly results- Implemented performance of planograms through.
Dec 2018 - Apr 2020
Team & coworkers
Colleagues at BAT
Other employees you can reach at bat.com. View company contacts for 3 employees →
CG
Christian Gerardo Guevara Franco
Colleague at BatLeón, Guanajuato, Mexico, Mexico
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VL
Vincent Lee Tobacco
Colleague at BatSelangor, Malaysia, Malaysia
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AB
Ana Bárbara Schmultzler Alves
Colleague at BatUberlândia, Minas Gerais, Brazil, Brazil
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FM
Francesca Maroli
Colleague at BatRome, Latium, Italy, Italy
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PB
Priscila Bernardes
Colleague at BatRio De Janeiro, Rio De Janeiro, Brazil, Brazil
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EM
Everson Mafra
Colleague at BatBelém, Pará, Brazil, Brazil
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LD
Le Da Khiem
Colleague at BatTokyo, Japan, Japan
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AM
Anees Mehar
Colleague at BatBhalwal, Punjab, Pakistan, Pakistan
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LN
Luis Norbiato
Colleague at BatRio De Janeiro, Rio De Janeiro, Brazil, Brazil
View →
IB
Ithier Bernal
Colleague at BatSantiago, Santiago Metropolitan Region, Chile, Chile
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Christian Gerardo Guevara Franco
Colleague at BatLeón, Guanajuato, Mexico, Mexico
View →
VL
Vincent Lee Tobacco
Colleague at BatSelangor, Malaysia, Malaysia
View →
AB
Ana Bárbara Schmultzler Alves
Colleague at BatUberlândia, Minas Gerais, Brazil, Brazil
View →
FM
Francesca Maroli
Colleague at BatRome, Latium, Italy, Italy
View →
PB
Priscila Bernardes
Colleague at BatRio De Janeiro, Rio De Janeiro, Brazil, Brazil
View →
EM
Everson Mafra
Colleague at BatBelém, Pará, Brazil, Brazil
View →
LD
Le Da Khiem
Colleague at BatTokyo, Japan, Japan
View →
AM
Anees Mehar
Colleague at BatBhalwal, Punjab, Pakistan, Pakistan
View →
LN
Luis Norbiato
Colleague at BatRio De Janeiro, Rio De Janeiro, Brazil, Brazil
View →
IB
Ithier Bernal
Colleague at BatSantiago, Santiago Metropolitan Region, Chile, Chile
View →
1 education record
Sofía Sámano Luna education
FAQ
Frequently asked questions about Sofía Sámano Luna
Quick answers generated from the profile data available on this page.
What company does Sofía Sámano Luna work for?
Sofía Sámano Luna works for BAT.
What is Sofía Sámano Luna's role at BAT?
Sofía Sámano Luna is listed as Category Performance Executive at BAT.
Where is Sofía Sámano Luna based?
Sofía Sámano Luna is based in Monterrey, Nuevo León, Mexico while working with BAT.
What companies has Sofía Sámano Luna worked for?
Sofía Sámano Luna has worked for Bat and Unilever.
Who are Sofía Sámano Luna's colleagues at BAT?
Sofía Sámano Luna's colleagues at BAT include Christian Gerardo Guevara Franco, Vincent Lee Tobacco, Ana Bárbara Schmultzler Alves, Francesca Maroli, and Priscila Bernardes.
How can I contact Sofía Sámano Luna?
You can use AeroLeads to view verified contact signals for Sofía Sámano Luna at BAT, including work email, phone, and LinkedIn data when available.
What schools did Sofía Sámano Luna attend?
Sofía Sámano Luna holds Bachelor'S Degree, International Business from Universidad Autónoma De Nuevo León.
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