Sofia Spadafora Email & Phone Number

Manhattan, New York, Us

- Manage the social media channels and influencer relations for the Marquee Brands fashion sector; BCBGMAXAZRIA, Ben Sherman and Bruno Magli. - Oversee and approve monthly social media plans for the International channels of Ben Sherman and BCBGMAXAZRIA. - Manage and oversee all social calendars for BCBGMAXAZRIA talent; Aoki Lee Simmons for BCBG New York Capsule Collection, Alix Earle for BCBGMAXAZRIA’s feature in Flaunt Magazine. - Help strategize marketing campaigns for the Ben Sherman x Team GB Retail Capsule Collection for the Paris 2024 Olympic Games. - Generate and manage social calendars for all Ben Sherman talent; Ben Sherman Golf Brand Ambassador Denny McCarthy and Team GB Featured Athletes. - Manage and oversee all creative social media calendars for the Maternity sector; Motherhood Maternity, Destination Maternity and A Pea in the Pod.

New York, New York, Us

- Create dynamic content with creative team across all brands of the company; Isaac Mizrahi, Halston, Judith Ripka, C. Wonder by Christian Siriano, LOGO by. Lori Goldstein and Victor Glemaud.- Spearhead content strategy for the brands’ social media accounts and execute on digital platforms in coordination with calendars.- Serve as a vital asset on photoshoots; create, edit, and direct video material for Reels, Tik Toks, and Insta Stories.- Help create and lead the internship program by delegating tasks and successfully integrating into team foundation.- Effectively maintain Influencer relations across each brand.

Reading, Us

- Successfully transferred branding of print publication to digital media across omni channel platforms.- Managed social content across all channel for student founded, run and designed fashion publication.

- Strategized marketing material across several social media platforms; Instagram, Tik Tok and Facebook.- Grew Instagram following by 30%.- Managed marketing calendar for company profiles.- Modified Shopify website to enhance response from social media sites.- Launched and merchandised weekly new product launches on Shopify.- Researched social media audits to secure successful influencer partnerships.

New York, Ny, Us

- Researched and contacted environmentally-focused fashion companies to grow clientele.- Pitched company’s revolutionary 3D and virtual technology to potential clients.- Telemarketed approximately 100 potential leads daily with follow up.

New York, New York, Us

- Fulfilled customer gratification with product selection.- Educated extensive knowledge of current promotions and exchange deadlines.- Proven success in satisfying sales objectives and repeat purchases.

New York, Us

- Facilitated in the product development process of a full formal wear collection for Carmen Marc Valvo Infusion. - Boosted the design team with upkeep on PLM software, generated tech-packs, maintained up to date information. - Assisted the Sales Lead with effective outreach and sales meeting with department stores during market weeks.

- Assisted Jewelry designer in the assemblance of seasonal collections. - Maintained customer engagement through marketing campaigns across social media chains, such as Facebook Instagram. Logged these campaigns into Hootsuite software.

- Hands on assistance to the designer in the construction of his Couture fashion line for Philadelphia Fashion Week in Fall 2019.- Strategically constructed the layout of social media feed in preparation for Fall Philadelphia Fashion Week 2020.

Ocoee, Florida, Us

- Successfully assisted customers with product selection.- Maintained extensive knowledge of current promotions and exchange deadlines.- Proven success in satisfying sales objectives and repeat purchases.

Honors Bachelors Of Science, Fashion Industry And Merchandising (Fim) Major With Marketing Minor

Online Summer Program, Marketing