💡 I am passionate about marketing—specifically using data to understand consumer behavior and tailoring brand strategies based on insights. I love building communities around brands and turning these insights into actionable tasks that foster engagement and loyalty. Currently, I am looking for opportunities in marketing and branding. I love all things creative and collaborative. 💪🏻 When I set my sights on something, I'm determined to achieve it. With Batin Batik, I was driven by the idea of blending Indonesian traditional fabric with modern clothing, and I took action to bring that vision to life. Collaborating with industry creatives to craft something truly unique fuels my excitement.🎨 During my time as a Social Media Manager for Travel Hands, I directed a total account rebrand, ensuring brand consistency across the board. By championing the brand's core mission of being people-centric and starting a community, I launched successful influencer marketing campaigns that spotlighted visually impaired creatives worldwide. 👁️ Resulting in impressive metrics: 24 collaborations, 45.4k views, 1611 likes, and 156 comments. Notably, Travel Hands social media following saw a remarkable 300% increase, soaring from 461 to 1850 within the specified timeframe, while overall engagement doubled thanks to targeted strategies and the success of viral content.🎨 I'm always looking for new opportunities to combine creativity and strategy to deliver results. Marketing is more than just a job for me—it's how I connect brands with people, making a real impact through thoughtful, data-driven strategies.
Batin Batik
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E-Commerce FounderBatin Batik Jun 2022 - PresentLondon, England, United Kingdom• Orchestrated product shoots and development, ensuring seamless execution.• Embraced sustainable and ethical manufacturing practices.• Proactively adapted to industry trends, incorporating innovative approaches.• Oversaw logistics, including shipping to the UK, and managed the entire supply chain.• Conducted photoshoots, scouted models, and created cohesive visual branding.• Demonstrated agility by acquiring and applying diverse skills in a dynamic business environment.
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Marketing CoordinatorNineteen Group Mar 2024 - Apr 2024Wimbledon, England, United Kingdom- Collaborating with the Sales, Marketing, and Operations teams to support the preparation ofkey stakeholders for a series of trade shows.- Social media management including content generation, post promotions, communitybuilding to drive awareness and registrations- Plan & create content for our event social media accounts, post & manage content on allsocial media accounts primarily on Linkedin, Facebook, Twitter & Tik Tok. This means youwill need to be a creative… Show more - Collaborating with the Sales, Marketing, and Operations teams to support the preparation ofkey stakeholders for a series of trade shows.- Social media management including content generation, post promotions, communitybuilding to drive awareness and registrations- Plan & create content for our event social media accounts, post & manage content on allsocial media accounts primarily on Linkedin, Facebook, Twitter & Tik Tok. This means youwill need to be a creative thinker and be able to turn that creativity into content in the formsof:- Graphics- Videos & Animations- Text Posts- New product releases- Coordinate and support on multi-channel marketing campaigns- Update websites, ensuring content is up to date and accurate- Stakeholder management with speakers and support the marketing operations executive inlogistics and promotions- Coordinate market research activity as necessary in line with the business objectives- General Customer Service – Dealing with ongoing inbound phone calls and queries- Marketing through exhibitors campaigns – support and assist the marketing operationsexecutive including:o Regular communication by email and phone to promote event guide entry and freemarketing tool usageo Collation of event guide entries and collation of entrieso Sending of marketing collateral to exhibitorso Online Exhibition List managemento Exhibitor Zone set up, access and maintenanceo Ongoing queries- Data analysis and builds, community building and databases- Other relevant tasks as requested by the management and team Show less -
Marketing Communications Assistant - Year In IndustryAtlas Copco Aug 2021 - Aug 2022United Kingdom● Designed and created content for monthly social media posts (240 posts/year) based on current marketing campaigns.● Monitored social media analytics, reported findings to management, and provided actionable suggestions, resulting in a 55% increase in clicks and reach.● Facilitated creation and production of marketing materials, including literature, presentations, reports, social media content, advertisements, print materials, brochures, and exhibition backdrops, collaborating closely… Show more ● Designed and created content for monthly social media posts (240 posts/year) based on current marketing campaigns.● Monitored social media analytics, reported findings to management, and provided actionable suggestions, resulting in a 55% increase in clicks and reach.● Facilitated creation and production of marketing materials, including literature, presentations, reports, social media content, advertisements, print materials, brochures, and exhibition backdrops, collaborating closely with design teams to ensure cohesive and effective promotional strategies.● Refined communication and planning skills by coordinating with business line managers through Teams, reviewing calendars to find optimal dates and times, updating meeting notes, and tracking progress using Excel.● Coordinated B2B event exhibitions across the UK, including EMEX 2021, Hydrogen Tech Expo, WES, BeerX show, and EMEX 2022. Generated 20+ leads per exhibition.● Updated company website through Adobe Experience Manager, supplier portals and Google Business Profile, converting PR material into pages with backlinks and call to action link / form, increasing user engagement by 20% with a lower bounce rate. Show less -
Social Media ManagerVip (Visually Impaired People) World Services Feb 2021 - Jan 2022London, England, United Kingdom● Promoted inclusivity by creating a global online community for visually impaired individuals, doubling overall engagement through targeted B2C strategies and leveraging viral content.● Led a highly successful influencer marketing campaign that resulted in 24 successful collaborations garnering 45.4k views, 1611 likes and 156 comments. ● Executed a total account rebrand with a people-centric feed design, aligning with brand values. Achieved a 300% increase in social media… Show more ● Promoted inclusivity by creating a global online community for visually impaired individuals, doubling overall engagement through targeted B2C strategies and leveraging viral content.● Led a highly successful influencer marketing campaign that resulted in 24 successful collaborations garnering 45.4k views, 1611 likes and 156 comments. ● Executed a total account rebrand with a people-centric feed design, aligning with brand values. Achieved a 300% increase in social media followers, growing the count from 461 to 1,850 within the specified timeframe.● Demonstrated exceptional customer service skills, interacting with sensitivity and professionalism in establishing Travel Hands' online presence and making sure to relay feedback to the team. Show less -
Social Media Marketing Manager And Professional PhotographerCoffeelicious.Co Dec 2020 - Aug 2021London, England, United Kingdom• Creating influencer base and building relationships to increase engagement, traffic and brand reliability • Responsibility of developing marketing campaigns and public relations• Advising on product design and planning utilizing creativity and market understanding• Professional photography of models and products, creation of mood board and location scouting
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BaristaCupp Jan 2021 - Feb 2021• Utilise quick learning and attention to detail abilities to develop new skill of coffee making and following complex recipe instructions • Ensuring quality customer service at all times by serving customers and dealing with enquiries. -
E-Commerce FounderSelf-Employed Feb 2019 - Sep 2020Subang Jaya, Selangor, MalaysiaAbility to multitask and work efficiently in a fast-paced environment.Developed short term strategic and tactics for rapid growth and penetration into the marketManaged budgets for storage and marketingManaged operations to ensure consumer satisfactionOperated an online retail businessShipped products from China and importing to MalaysiaUsed market segmentation efficiently to suit marketing strategies with consumersEarned £270 in the first 3 months of the business
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Marketing InternReverent Malaysia Sdn Bhd Dec 2019 - Jul 2020Puchong, Selangor, Malaysia• Main purpose to research and propose SEO actions based on Google Analytics/ Ahrefs. • External and Internal Link Building, search potential backlinks and Directory Quality control. • Solely created and designed an e-book containing recipes using excellent language skills. • Full responsibility of social media management and made informative customer-facing videos. • Ability to prioritize tasks to meet deadlines
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E-Commerce FounderSelf-Employed Mar 2017 - Jan 2018Medan, North Sumatra, IndonesiaDevelop brand and messaging to attract and retain customersMeet revenue and profit targetsDevelop long and short term strategies and tactics for growthDevelop and manage supply for marketing and operationsOperated a forwarding business from United States to IndonesiaUsed a short term strategy of massive media presence on Instagram that made £700 in the first 4 months with no startup cost.
Sofie Stashia Education Details
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Business And Commerce -
78.2% -
High School
Frequently Asked Questions about Sofie Stashia
What company does Sofie Stashia work for?
Sofie Stashia works for Batin Batik
What is Sofie Stashia's role at the current company?
Sofie Stashia's current role is Marketing | Social Media | Creative | Photographer.
What schools did Sofie Stashia attend?
Sofie Stashia attended University Of Greenwich, Monash University Malaysia, Sunway College, Sis Group Of Schools.
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