Marketing Communications Assistant - Year In Industry
United Kingdom
● Designed and created content for monthly social media posts (240 posts/year) based on current marketing campaigns.● Monitored social media analytics, reported findings to management, and provided actionable suggestions, resulting in a 55% increase in clicks and reach.● Facilitated creation and production of marketing materials, including literature, presentations, reports, social media content, advertisements, print materials, brochures, and exhibition backdrops, collaborating closely… Show more ● Designed and created content for monthly social media posts (240 posts/year) based on current marketing campaigns.● Monitored social media analytics, reported findings to management, and provided actionable suggestions, resulting in a 55% increase in clicks and reach.● Facilitated creation and production of marketing materials, including literature, presentations, reports, social media content, advertisements, print materials, brochures, and exhibition backdrops, collaborating closely with design teams to ensure cohesive and effective promotional strategies.● Refined communication and planning skills by coordinating with business line managers through Teams, reviewing calendars to find optimal dates and times, updating meeting notes, and tracking progress using Excel.● Coordinated B2B event exhibitions across the UK, including EMEX 2021, Hydrogen Tech Expo, WES, BeerX show, and EMEX 2022. Generated 20+ leads per exhibition.● Updated company website through Adobe Experience Manager, supplier portals and Google Business Profile, converting PR material into pages with backlinks and call to action link / form, increasing user engagement by 20% with a lower bounce rate. Show less