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Sofie Thulin Email & Phone Number

Chef Kundstrategi och CRM at SBAB
Location: Stockholm, Stockholm County, Sweden 6 work roles 1 school
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Current company
Role
Chef Kundstrategi och CRM
Location
Stockholm, Stockholm County, Sweden
Company size

Who is Sofie Thulin? Overview

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Quick answer

Sofie Thulin is listed as Chef Kundstrategi och CRM at SBAB, a company with 1182 employees, based in Stockholm, Stockholm County, Sweden. AeroLeads shows a matched LinkedIn profile for Sofie Thulin.

Sofie Thulin previously worked as Head of CRM (Retail division) at Fenix Outdoor and Client Lead (Strategy & Client Development) and Head of Creative & Content services at Accenture Song. Sofie Thulin holds Msc, Economics from Lund University.

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Email format at SBAB

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SBAB

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Profile bio

About Sofie Thulin

- Expertise in loyalty/CRM, e-com, customer experience, digital- and direct marketing- Client Lead with 15 years of experience in driving business value through a data driven approach- Goal-oriented manager recognized for the ability to inspire great work and drive transformation- Vertical experience: Retail, Financial Services, Telecom, Travel, E-commerce

Current workplace

Sofie Thulin's current company

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SBAB
Sbab
Chef Kundstrategi och CRM
Stockholm County, Sweden
Website
Employees
1182
AeroLeads page
6 roles

Sofie Thulin work experience

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Chef Kundstrategi Och Crm

Stockholm County, Sweden

Head Of Crm (Retail Division)

Current

Stockholm, Sverige

  • Unlocking Excellence in Customer Relationships! As Head of CRM I am:
  • Creating a CRM Roadmap to outline the steps and milestones needed to implement the CRM strategy successfully across 6 markets
  • Acquiring and implementing a new Customer Experience Platform that enhances the overall customer experience in our focus markets
  • Transforming culture and processes to be more customer-centric and data-driven in everything we do
Mar 2022 - Present

Client Lead (Strategy & Client Development) And Head Of Creative & Content Services

Stockholm, Sweden

  • At Accenture Song we bring in-depth customer and loyalty management services to our clients, including technological, strategic, analytical and creative solutions. As Client Lead I am:
  • Leading strategic and operational projects that drives transformation and measurable business results for clients’ customer programs
  • Driving results that matter. Whether it's through innovative technological solutions, strategic insights, or creative content, my commitment is to deliver excellence that translates into business successAs Head of.
  • Leading a dynamic team of 8 talented professionals and collaborate with a pool of freelancers. Together, we're shaping creative solutions based on a data driven approach that elevate brands to new heights
Nov 2018 - Apr 2022

Key Account Director

Accenture Song (Former Kaplan)
  • As Key Account Director at Accenture Song (former Kaplan) I am:
  • Leading strategic and operational CRMprojects across Kaplan's areas of expertise (Strategy, Analysis,Tech and Communication) with cross functional teams.
  • Transforming some of the largest Loyalty programs in the Nordics, working with brands such as Circle K, Varner Group (A-Z), Swedbank and Tele2
  • Working as Head of CRM (Interim) at a national gaming company during 2020 –Responsible for a team of 8 specialists with a focus ondeveloping the customer experience in all digital channels
  • Working as Head of CRM (Interim) at a global Swedish fashion brand since March2021 – Building a CRM team, implementing a new Loyaltyprogram and optimizing customer experience cross channels
Jan 2012 - Nov 2018

Sales Manager

Stockholm, Sweden

Sep 2004 - Sep 2008
Team & coworkers

Colleagues at SBAB

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1 education record

Sofie Thulin education

FAQ

Frequently asked questions about Sofie Thulin

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What company does Sofie Thulin work for?

Sofie Thulin works for SBAB.

What is Sofie Thulin's role at SBAB?

Sofie Thulin is listed as Chef Kundstrategi och CRM at SBAB.

Where is Sofie Thulin based?

Sofie Thulin is based in Stockholm, Stockholm County, Sweden while working with SBAB.

What companies has Sofie Thulin worked for?

Sofie Thulin has worked for Sbab, Fenix Outdoor, Accenture Song, Accenture Song (Former Kaplan), and Avanza Bank.

Who are Sofie Thulin's colleagues at SBAB?

Sofie Thulin's colleagues at SBAB include Heinrich Pinedo, Gro Elverhoi, Anna Sjögren, Marlon Ligeon, and Jon Möller.

How can I contact Sofie Thulin?

You can use AeroLeads to view verified contact signals for Sofie Thulin at SBAB, including work email, phone, and LinkedIn data when available.

What schools did Sofie Thulin attend?

Sofie Thulin holds Msc, Economics from Lund University.

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