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Sofie Sigvardsson Email & Phone Number

Product Manager - Marketing Optimisation & Attribution - H&M Group at H&M Group
Location: Stockholm County, Sweden, Sweden 11 work roles 4 schools
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Role
Product Manager - Marketing Optimisation & Attribution - H&M Group
Location
Stockholm County, Sweden, Sweden
Company size

Who is Sofie Sigvardsson? Overview

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Sofie Sigvardsson is listed as Product Manager - Marketing Optimisation & Attribution - H&M Group at H&M Group, a company with 64269 employees, based in Stockholm County, Sweden, Sweden. AeroLeads shows a matched LinkedIn profile for Sofie Sigvardsson.

Sofie Sigvardsson previously worked as Product Manager - Media Optimization at H&M Group and Product Owner - Owned Media Triggered Communication at H&M Group. Sofie Sigvardsson holds Master’S Degree, Master Of Science In It Project Management, Master from Depaul University.

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H&M Group

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Profile bio

About Sofie Sigvardsson

I am a business driven Product Manager, always striving to challenge and lead myself and my team to deliver exceptional results in an efficient way while having fun. My main skills are Business & Product Development within the retail industry. Indeed, to secure deliveries during challenging times and through major digitalisation re orgs. I am a peoples person and bringing people together is where the magic happens!I believe in constant improvements and that customer & consumer insights should steer the direction in any organization. I am data driven and to work strategic yet innovative with many stakeholders is part of my everyday life.Outside work I love to spend time outdoors in the nature with my dog or in the saddle.Let me know if you want to connect, preferably over a cappuccino in the sun!

Listed skills include Management, Business, Marketing, Project Management, and 6 others.

Current workplace

Sofie Sigvardsson's current company

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H&M Group
H&M Group
Product Manager - Marketing Optimisation & Attribution - H&M Group
stockholm, stockholm, sweden
Website
Employees
64269
AeroLeads page
11 roles

Sofie Sigvardsson work experience

A career timeline built from the work history available for this profile.

Product Manager - Media Optimization

Current

Stockholm, Stockholm County, Sweden

Leading a product team of Data Engineers, Analysts and Scientists to build, develop and own unified measurement and attribution models like MMM & RBA. These models enable us as a company to maximize yet optize our media investments to get the highest ROI possible. Indeed to make data driven decisions about our marketing strategy and to get insights about.

Aug 2024 - Present

Product Owner - Owned Media Triggered Communication

Stockholm, Stockholm County, Sweden

Product Owner for the team Triggered Communication within the Customer Attraction area of H&M Group. In this role I lead a cross competent team to act on customer intent and to send hyper relevant and personalised communication to our most loyal customers in the channel they prefer. My team works with triggered communication within our owned media.

Jan 2023 - Aug 2024

Product Owner - Owned Media Channels - Email Team

Stockholm, Sverige

Product Owner within the Customer Attraction area focusing on developing the Owned Media Email Channel based on customer insights and industry trends. The Scope of the product includes the sign up flow, send out of emails as well as the unsubscribe flow.

Aug 2021 - Jan 2023

Data Analyst - Loyalty & Membership Growth

Stockholm, Stockholm, Sweden

Data Analyst and Scrum Master within customer and loyalty focusing on member growth and identification in the Omni channels.- recruitment of new Members by improvements of existing features - recruitment of new Members by new features- enable new features to simplify membership identification in physical stores (such as phone number) All features and.

Nov 2020 - Aug 2021

Information Technology Project Manager - Loyalty & Membership Expansion

Stockholm, Sweden

IT Project Manager for launching new markets to H&M´s Global Omni Loyalty Program "Hello Member".Markets that have been rolled out with me as the Project Manager are: - Mexico - Hungary- Romania - Czech Republic- India - Australia- South KoreaI was also acting the Scrum Master for our team.

Jul 2019 - Nov 2020

It Trainee

Stockholm, Sweden

H&M´s Trainee program gave me a real kick start within the retail/fashion industry and to the H&M Group. During the year I was introduced to the H&M orginization and the retail chain. I rotated within six different Tech departments and stayed at each department for six weeks. During the six weeks I was introduced to the department/area and had several.

Aug 2018 - Jul 2019

Public Bid Manager

Stockholm, Sweden

Public Bid Manager, government and public services.

Aug 2017 - Jul 2018

Project Manager & Scrum Master

Greater Chicago Area

Scrum Master & Project Manager for the class IT-cluster at DePaul University. This class included a trip to Silicon Valley, California, where all the students in the class, during one week, visited different and successful Tech companies such as Google, LinkedIn, Trip.com, and Microsoft. The goal of the trip was to get a better understanding of why these.

Jun 2017 - Aug 2017

Relationship Manager/Project Manager Intern

Greater Chicago Area

Created new market opportunities and managed relationships on the company ́s demand side. Worked close with the CEO by finding innovative yet sustainable solutions.

Feb 2017 - Apr 2017

Catering & Resturant

Gothenburg, Sweden

Worked in the restaurant as a waitress during summer seasons.

Jun 2014 - Aug 2016

Sales Advisor

Linkoping, Sweden

Customer sales and support.

Oct 2014 - May 2015
Team & coworkers

Colleagues at H&M Group

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4 education records

Sofie Sigvardsson education

Master’S Degree, Master Of Science In It Project Management, Master

Activities and Societies: Master in Information Systems. Field of study: IT Project Management.

Master’S Degree, Business Administration And Management, It Project Management

Bachelor’S Degree, Business Administration And Management, General, Bachelor Degree / Undergraduate

Activities and Societies: Bachelor degree in Business Administration (Civilekonom). Civilekonomprogrammet Linköping University.

Bachelor’S Degree, International Business And Economics, Bachelor Degree / Undergraduate

Activities and Societies: One semester at INSEEC Lyon is part of the Atlantis Program (see detailed information about the Atlantis Program.

FAQ

Frequently asked questions about Sofie Sigvardsson

Quick answers generated from the profile data available on this page.

What company does Sofie Sigvardsson work for?

Sofie Sigvardsson works for H&M Group.

What is Sofie Sigvardsson's role at H&M Group?

Sofie Sigvardsson is listed as Product Manager - Marketing Optimisation & Attribution - H&M Group at H&M Group.

Where is Sofie Sigvardsson based?

Sofie Sigvardsson is based in Stockholm County, Sweden, Sweden while working with H&M Group.

What companies has Sofie Sigvardsson worked for?

Sofie Sigvardsson has worked for H&M Group, Pwc Sweden, Depaul University College Of Computing And Digital Media, Gallerique, and Stena Line.

Who are Sofie Sigvardsson's colleagues at H&M Group?

Sofie Sigvardsson's colleagues at H&M Group include Josephin Neumann, Margo Trip, Line Beck, Jovanni Auxilio, and Ptisam Estay Asakali.

How can I contact Sofie Sigvardsson?

You can use AeroLeads to view verified contact signals for Sofie Sigvardsson at H&M Group, including work email, phone, and LinkedIn data when available.

What schools did Sofie Sigvardsson attend?

Sofie Sigvardsson holds Master’S Degree, Master Of Science In It Project Management, Master from Depaul University.

What skills is Sofie Sigvardsson known for?

Sofie Sigvardsson is listed with skills including Management, Business, Marketing, Project Management, Agile Project Management, Scrum, Microsoft Office, and G Suite.

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