Senior Vice President Chief Commercial Officer
CurrentSales (B2C & B2B), ecommerce/digital platform (sj.se), customer experience, marketing/CRM and Customer Service
Nov 2024 - Present
AeroLeads people directory · profile
Sofie Struwe Email & Phone Number
Chief Commercial Officer | CCO | CMO | board member | e-commerce | retail | unified commerce | advisory board
at
SJ AB
1 work email found
@netonnet.se
2 phones found area 462
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
Role
Chief Commercial Officer | CCO | CMO | board member | e-commerce | retail | unified commerce | advisory board
Location
Stockholm, Stockholm County, Sweden
Who is Sofie Struwe? Overview
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Quick answer
Sofie Struwe is listed as Chief Commercial Officer | CCO | CMO | board member | e-commerce | retail | unified commerce | advisory board at SJ AB, based in Stockholm, Stockholm County, Sweden. AeroLeads shows a work email signal at netonnet.se, phone signal with area code 462, and a matched LinkedIn profile for Sofie Struwe.
Sofie Struwe previously worked as Senior Vice President Chief Commercial Officer at Sj Ab and Board member at Mio Ab. Sofie Struwe holds Certifikat, Rätt Fokus I Styrelsearbetet from Styrelseakademin.
Company email context
Email format at SJ AB
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{first}.{last}@netonnet.se
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Profile bio
About Sofie Struwe
Experienced, operative and strategic, result-driven Commercial leader (Marketing, Sales, e-Commerce, retail, CRM/Loyalty, Change management).I have background within management roles in sales and marketing. In my roles I have focused on the online business, e-commerce and in combination with traditional retail. I have long experience working both with products and services towards B2C and B2B. My passion lies in develop and lead great teams, e-Com business, change management, building brands, create the best customer experience, create smart campaigns and of course exceed great results.Board Member.Experiences:- Acting on 14 different markets (The Nordic and European region)- B2C and B2B- Budget, planning and negotiation - Omni-channel /unified commerce - Business strategy- Project Management- Website optimization by great consumer journeys- ROI-driven activities- Media planning, buying, optimization, follow up- Commercial planning- Sales- & Campaign strategies- Brand experiences, off- & online- CRM- & loyalty strategies - Customer segmentation models- Platform projects (E-com, CRM, BI)- Developing teamsIndustries:Telecom, e-Commerce, retail, e-Services (dating, domain registration, email subscription), consumables, cosmetics/beauty, eyewear, consumer goods, consumer electronics and battery charging.Companies: Spray, Glocalnet, Telenor, inkClub Group (inkClub, Dammsugarpåsar.nu, 112ink, Inky, Beautyplanet), LensWay Group (Lensway, Lenson), Clas Ohlson, NetOnNet, CTEK & SJ. Mio AB (board member)
Listed skills include Online Marketing, Digital Marketing, Online Advertising, Marketing Communications, and 46 others.
Current workplace
Sofie Struwe's current company
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17 roles
Sofie Struwe work experience
A career timeline built from the work history available for this profile.
Board Member
Current
Sep 2024 - Present
Group Director Marketing & Ecom
CTEK Group is a global supplier of premium charging and battery management solution for various vehicles in B2C and B2B segment. CTEK is globally present in some +50 markets. CTEK’s share is listed on Nasdaq Stockholm with Investment Latour AB as the majority owner. www.CTEKgroup.com
May 2024 - Nov 2024
Chief Commercial Officer (Cco)
Commercial responsibility (PnL) of our channels; eCommerce and Lagershop (Store); Sales, CRM and Loyalty (Klubbhyllan our loyalty Club), Brand & Marketing, Media and Customer Service. Commercial Planning. Business-, customer- and marketing strategies combined with daily operations.Driving a profit protection agenda in combination with market share growth..
Mar 2021 - May 2024
Sales (Ecommerce And Store) , Customer And Service Director
Mar 2021 - Jun 2021
Commercial Manager Se /Head Of Sales, Marketing, Customer & Loyalty (Global) & E-Commerce
Responsible for Sales (Product and Services), Marketing & Media (SE) and the Loyalty Programme in the Nordic Countries. Part of the SE management team. Publisher Classe (Club Clas Magazine)
Feb 2019 - Mar 2021
Head Of Marketing And E-Commerce Se
Sep 2018 - Feb 2019
Member Of The Board
Hotelreservation
Hotel and travel business.
Oct 2006 - Jul 2020
Sales And Marketing Director/ Cco
Lensway a part of Essilor Luxxotica Group. Responsible for Sales & Marketing, PnL responsible. E-commerce and showroom.The Nordic Market & NL.Team/functions: e-Commerce (incl. UX), Media, Analytics/insights, Inhouse production, CRM & loyalty, customer service.Member of the management team.
Sep 2015 - Sep 2018
Marketing Director Inkclub Group /Cmo
inkClub.com is one of the leading online retailers for consumables. You will find one of the largest assortments of original brands as well as quality budget alternatives of cartridges, toner, batteries, bulbs, dust bags, razors and other consumablesThe combination of low prices, rapid deliveries and great quality has given the inkClub portfolio more than.
Dec 2009 - Sep 2015
Vice President / Coo Beautyplanet (A Part Of Inkclub Group)
A subsidiaries in the inkClub group.Parallel with my role as marketing Director at inkClub I had during one year the operational responsibility for the daily business at Beauty Planet (a subsidiaries in the inkClub group).
Jan 2014 - Jan 2015
Brand Manager Telenor
Responsible for the development and implementation of the new brand platform
May 2009 - Dec 2009
Marketing Manager / Head Of Marketing Glocalnet (A Part Of Telenor)
Marketing Manager for Glocalnet - Telecom products (Broadband ADSL, Dial-up and Telephony).- Marketing ATL/BTL, online marketing manager.- Budget and sales responsibility- Brand development- Project Management- Media planning, buying, optimization and monitoring (PR, Online, DM, TV, Radio, Print )- CRM strategies, churn protection, subscription sales etc..
Jan 2007 - May 2009
Marketing Director /Cmo
Spray Network - a part of Lycos Europe- Budget and profit responsibility- Development of market strategies and marketing plans- Project Management- Media planning/buying ( Online, DM, TM Retail, Event, Television, Radio, Print )- Manager of the marketing team (CRM, Production, Analytics, Public Relations and Media)- Member of Spray's management team
Jan 2003 - Dec 2006
Oct 2001 - Jan 2003
Dec 1997 - Oct 2001
Business Manager
Business Events
Started my career as a business manager in the event business.Responsible for the daily operation of the owner's behalf. My main tasks consisted of sales, market planning, budget, execution and monitoring of events, mainly for B2B.
Mar 1991 - Apr 1996
8 education records
Sofie Struwe education
Certifikat, Rätt Fokus I Styrelsearbetet
Styrelseakademin
Ai
Google Ceo Academy
Kommunikation Och Ledarskap
Dale Carnegie Training
Education record
Franklincovey 5Choices
Master, Ihm Marketing & Sales Executive Programme
Ihm Business School
Strategic Marketing
Folkuniversitetet
Ugl & Slii Situationsanpassat Ledarskap (Understanding Group And Leader), Ledarskapsutbildning /Ugl & Situationsanpassat Ledarskap
Mercuri International
Högskola, Informations- Och Medieteknik Med Marknadsinriktning. Project Management New Media
Masters Of Media / Academedia
FAQ
Frequently asked questions about Sofie Struwe
Quick answers generated from the profile data available on this page.
What company does Sofie Struwe work for?
Sofie Struwe works for SJ AB.
What is Sofie Struwe's role at SJ AB?
Sofie Struwe is listed as Chief Commercial Officer | CCO | CMO | board member | e-commerce | retail | unified commerce | advisory board at SJ AB.
What is Sofie Struwe's email address?
AeroLeads has found 1 work email signal at @netonnet.se for Sofie Struwe at SJ AB.
What is Sofie Struwe's phone number?
AeroLeads has found 2 phone signal(s) with area code 462 for Sofie Struwe at SJ AB.
Where is Sofie Struwe based?
Sofie Struwe is based in Stockholm, Stockholm County, Sweden while working with SJ AB.
What companies has Sofie Struwe worked for?
Sofie Struwe has worked for Sj Ab, Mio Ab, Ctek, Netonnet, and Clas Ohlson.
How can I contact Sofie Struwe?
You can use AeroLeads to view verified contact signals for Sofie Struwe at SJ AB, including work email, phone, and LinkedIn data when available.
What schools did Sofie Struwe attend?
Sofie Struwe holds Certifikat, Rätt Fokus I Styrelsearbetet from Styrelseakademin.
What skills is Sofie Struwe known for?
Sofie Struwe is listed with skills including Online Marketing, Digital Marketing, Online Advertising, Marketing Communications, E Commerce, B2B, Marketing Strategy, and Digital Strategy.
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