AddRetail, the first omnichannel communication agency specialized in Retail Communication was launched in 2016. Present from the start, I helped the agency grow. Client relationships were built and teams created.Responsible for the overall client satisfaction of different clients of the agency: Club, Carrefour, April, di, Brocom, Trafic, Febiac, Doyen Group, Renmans, Tom&co,... Day-to-day management of the various retail projects (offline and online) Managing and coaching a team of… Show more AddRetail, the first omnichannel communication agency specialized in Retail Communication was launched in 2016. Present from the start, I helped the agency grow. Client relationships were built and teams created.Responsible for the overall client satisfaction of different clients of the agency: Club, Carrefour, April, di, Brocom, Trafic, Febiac, Doyen Group, Renmans, Tom&co,... Day-to-day management of the various retail projects (offline and online) Managing and coaching a team of 15 accountsFollow-up of the financial and budgetary management.In charge of retailpartnerships Show less

Follow-up of AB Inbev - Leffe Royale campaigns. Development of brand awareness of the brand.

Manager of team of Account Executives. Strategic reflection, translation into creative briefings and solutions. Maintain commercial relationships with various clients from B2B and B2C sectors: Di (beauty&care) - Decathlon - WBT (Wallonia Brussels Tourism)Presentation skills in both national languagesMotivation and guidance of account and creative teamsSpecialization in retail communication and marketing

Elaboration of Employer Branding Strategy for different brands: Alcatel, Secretary Plus, Lessius Hogeschool, De Lijn, Fabricom, Cofely Services, Essent, Port of Antwerp ...- Briefings and analysis, creative translation- Strategic customer analysis and formulation of advice - Media planning using various media channels (above & below)- Monitoring below-the-line dossiers - Active prospecting for new customers (pitches) - sales presentations