- Responsible for ensuring the correct implementation of strategies associated with 5P's in all clients and channels at the country level- Lead, train and coordinate the large team of merchandisers and supervisors to ensure compliance with regional KPIs- Support locally the optimization of processes with strategic partners, aligned with Central American team- Negotiate with the different commercial partners in order to increase sales and SOM in value and volume

- Responsible for the development of recovery plan based on NSE for commercial partners- Creation of commercial proposals that seek to increase market share in different channels and potential users- Management of segmented databases and analysis to detect opportunities for improvement- Support and follow-up with Brand Managers in strategies commercials and brand awareness in all purchasing environments

- Content creation and proposals commercialization in newspaper and magazines for clients and allies- In charge of the commercialization of proposals based on behaviors, market needs and competition monitoring- Brand development plan to attract new users, approach and fidelity with the current onesOvv

Internship: Advertising agency, Riot TBWA- Creation and implementation of strategic and creative proposals for Toyota (Excel Automotriz)- Responsible for monitor and analyze digital campaigns- Brand and launch plan development, Automotive Excel