Roofing companies call me for help with their Digital Marketing Campaigns.They are promised the whole world by new Marketing Agencies who have no experience with Digital Marketing. After watching a couple of Facebook Ads videos on YouTube, they think they have acquired enough knowledge to help businesses acquire more clients. As a Matter of Fact, Roofing companies can't acquire new clients with Facebook ads alone. As roofing is a high ticket item, a complete Digital Marketing Campaign with the following things is requiredTop of the funnel (Awareness)Here you have to build a relationship with your audience, get them to know about your company, your systems & processes. The Best way around is to have them watch a 2-3 minute video about your company and why you are different & better than other roofing companies. The key here is to bring intent-based traffic.Middle of The funnel (Interest & Consideration)Once they have visited your website or engaged with your content on social media, now you have to retarget them and show them ads at least 5 times (keeping the rule of 7 in mind). Now you can tell them about different offers and down the funnel, show some client testimonials.Bottom of the Funnel (Conversion)Now you have to send them to your opt-in page or show them lead ads on social media to inquire about your services.Once you have their contact info, you can now add them to you sales process and follow them up from time to time. But if you want to increase your close rate, you should send them an e-mail and SMS campaign to book an appointment with you. Meanwhile, your Digital Marketing Campaign should warm them up for the appointment.If you want me and my team to help you grow your Roofing Company by acquiring more clients, just send a message or email at sohaib@intrazix.com. I am also available for 1-on-1 coaching.