Digital Marketing Executive
CurrentDeveloped and implemented content strategies that increased brand visibility and audience engagement across social media platforms.Directed the creation of visually compelling graphics, ensuring alignment with brand messaging to captivate target audiences.Analyzed social media performance data, providing actionable insights for optimizing campaigns and improving marketing ROI.Managed targeted digital ad campaigns, maximizing reach and conversion while ensuring efficient use of resources.Led content production for personal branding projects, ensuring consistency across platforms and alignment with marketing goals.Oversaw developing and distributing newsletters to strengthen client relationships and drive loyalty.Improved website visibility and organic traffic by directing SEO efforts, ensuring alignment with broader business objectives.Collaborated with external vendors to streamline marketing workflows and deliver high-quality content on time.Utilized WhatsApp Business API to establish direct client relationships, fostering personalized communication and engagement.