💼 Elevating Business Growth Through Targeted Prospect Operations | Specializing in ICP Research, Contact List Building, and Cold Email Sequencing🚀 As a B2B outreach strategist, I empower companies to scale their sales pipeline with precision-targeted prospecting operations. From meticulously researching Ideal Customer Personas (ICP) to crafting compelling email content and implementing effective A/B testing strategies, I specialize in driving tangible results and accelerating revenue growth.🎯 Services Offered:🎯 ICP Research: Uncover valuable insights into your target audience's demographics, behaviours, and pain points to refine your targeting strategy.📋 Contact List Building: Utilize advanced filters and techniques to build a high-quality contact list tailored to your specific criteria and preferences.✉️ Email Content Crafting: Create personalized and engaging email content and templates that resonate with your audience and drive action.❄️ Cold Email Sequencing: Develop strategic email sequences that nurture leads and guide them through the sales funnel, optimizing for conversions at every stage.📊 A/B Testing: Continuously refine and optimize your outreach campaigns through data-driven A/B testing, ensuring maximum effectiveness and ROI.🌱 Nurturing: Implement nurturing strategies to foster long-term relationships with prospects, increasing retention and lifetime value.🤝 Let's Connect:Are you ready to supercharge your company's growth? Reach out today to explore how our tailored prospecting solutions can unlock new opportunities and drive unparalleled success for your business. Let's collaborate and make your sales pipeline the engine of your growth!
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Marketing ConsultantPixel & Prose May 2024 - PresentGurugram, Haryana, IndiaAt Pixel and Prose, a leading content marketing agency, I partnered with the Founder to develop and execute highly targeted lead generation strategies that significantly contributed to the company's growth.Key Contributions:- Collaborated with the Founder to create outreach strategies, define the Ideal Customer Profile (ICP), and craft compelling offer structures to attract qualified prospects.- Built and maintained a robust database of prospects aligned with the ICP, ensuring the outreach efforts were targeted and efficient.- Designed email sequences and wrote persuasive email copy for each sequence, optimizing for engagement and conversion at every stage.- Executed the email campaigns using Smartlead, ensuring seamless delivery and high engagement across all sequences.- Consistently monitored campaign performance and made regular optimizations to improve open rates, response rates, and lead conversion.- Successfully generated leads and nurtured them through follow-ups, facilitating successful meetings with prospective clients.- Built a sales pipeline worth ₹55 lakhs within 4 months, significantly contributing to Pixel and Prose’s business development goals.My work at Pixel and Prose not only enhanced the company's lead generation strategy but also delivered substantial growth in their sales pipeline, paving the way for new client acquisitions. -
FounderBusiness Infra | Direct Response Digital Marketing Agency May 2021 - PresentBengaluru, Karnataka, India -
Marketing ConsultantKreatorverse Venture Studio Jan 2024 - Sep 2024Bengaluru, Karnataka, IndiaAs a Marketing Consultant at Kreatorverse, I worked closely with the Business Development team to design and execute effective lead generation strategies. My role involved building targeted outreach systems that aligned with the company's goals of attracting high-quality prospects.Key Contributions:- Collaborated with the Business Development Head to craft outreach strategies, build Ideal Customer Profiles (ICP), and create compelling offers.- Developed a comprehensive database of prospects that matched the ICP, ensuring the accuracy and relevance of the data for outreach.- Designed multi-step email sequences and wrote high-converting email copies tailored to each stage of the outreach process.- Executed email campaigns using cold email platforms like Smartlead, ensuring optimal deliverability and engagement.- Monitored campaign performance, consistently optimizing sequences to improve open rates, reply rates, and conversions.- Successfully generated qualified leads and nurtured them through follow-up strategies, resulting in productive meetings with potential clients. -
Growth MarketerAuxilii Aug 2022 - Jul 2023Key Contributions:- Spearheaded consumer acquisition initiatives that increased market penetration, driving sustainable growth for the company.- Forged strategic partnerships with educational institutions, successfully integrating Auxilii Technovation’s cohort into their curriculum, which enhanced brand visibility and credibility.- Developed and executed influencer marketing campaigns, collaborating with key industry influencers to boost cohort inquiries and engagement.- Led campaigns that resulted in substantial growth in audience interaction and inquiry rates, further solidifying Auxilii Technovation’s market position. -
Community Growth ManagerEventbeep Aug 2021 - Nov 2021At EventBeep, I played a pivotal role in driving growth, user acquisition, and community engagement, overseeing multiple teams to ensure that the company’s targets were exceeded.Key Contributions:- Led and managed over 10 teams and 15+ interns, driving focused efforts to surpass user acquisition goals.- Achieved over 512 app installations, contributing significantly to the company’s growing user base.- Enhanced community engagement by organizing and managing 68 virtual events, creating an active and connected community.- Delivered targeted growth strategies that fostered a robust, engaged audience and promoted sustained interaction within the platform. -
Marketing AssociateEdyoda Mar 2021 - Aug 2021Bengaluru, Karnataka, India
Sohan Kumar Nanda Skills
Sohan Kumar Nanda Education Details
Frequently Asked Questions about Sohan Kumar Nanda
What company does Sohan Kumar Nanda work for?
Sohan Kumar Nanda works for Pixel & Prose
What is Sohan Kumar Nanda's role at the current company?
Sohan Kumar Nanda's current role is Growth Marketer | Copywriter 🚀.
What schools did Sohan Kumar Nanda attend?
Sohan Kumar Nanda attended Sambalpur University Institute Of Information Technology (Suiit).
What skills is Sohan Kumar Nanda known for?
Sohan Kumar Nanda has skills like Product Marketing, E Commerce, Sales Process, Sales Strategy, Social Media, Online Lead Generation, Online Marketing, E Commerce Optimization, Facebook Marketing, Content Management, Deal Closure, Data Analysis.
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