UniQuipt is the appointed distributor of Baudouin Engines in the Middle East and promotes a full range of Power Kit products spans 15 – 3125 kVA, one of the most comprehensive ranges available on the market today. We supply diesel/gas engines, parts, as well as product support to customers in the middle east.

• Conducting marketing research to identify industry trends andcommercial opportunities• Developing and implementing marketing strategies with the mosteffective methods and platforms based on the objectives andbudget• Evaluating the sales process of the companies and proposingstrategic changes to improve the business• Conducting practical sales training related to the sales team'sspecific needs• Assessing after-sales service quality and providing suggestions toincrease customer satisfaction to boost up sales and revenue

Managing partner in one of the most significant event firms in the MiddleEast, responsible for finding and recruiting professional workforce(Creative Director, Art Director, Visual Artist and more resources) from allover the world to lead various projects.Developed and coached the teams to build and facilitate their relationshipwith the organization and sync with all the functions of the company toexecute creative and top-performing projects and events.

• Boosted the number of active dealers within the country from 28 to 93 and increased the sales by 34% in one year, through distribution expansion and most effective sales channels and tactics.• Headed 5 Canon partners programs to increase focus and engagement for annual plans.• Overhauled customer satisfaction by active participation in Canon Academy, to ensure the end-users are educated on how to use Canon products.• Planned and implemented channel and account activities to meet Canon Middle East’s growth objectives, based on product/area strategy, product planning and market analysis.• Collected and analysed individual account’s local sales, stock availability and ordering situation every month in liaison with CME area manager and local distributor.• Administrated promotional offers and campaigns at individual accounts in cooperation with product managers and area managers.• Directed channel/account sales information, drove the marketing activities towards enhancing the channel/account wise sales and maintained, tracked and reported the sales evaluation.

• Programmed the go-to-market strategy including price, promotional, rebait schemes for all customers and wholesales, resulting in $1 million turnovers in the first year.• Met marketing and sales financial objectives by forecasting requirements, preparing an annual budget, scheduling expenditures, analysing variances and initiating corrective actions.• Achieved marketing and sales operational objectives by planning, developing, implementing, and evaluating advertising/trade promotion programs, contributing marketing and sales information and recommendations to strategic plans and reviews.• Analysed and evaluated annual and gross-profit plans by forecasting and developing annual sales quotas for regions, projecting expected sales volume and profit for existing and new products, analysing trends and results, establishing pricing strategies, recommending selling prices, monitoring costs, competition, supply and demand.• Identified and mapped marketing opportunities by identifying consumer requirements, defining a market, competitor's share, and competitor's strengths and weaknesses, forecasting projected business, establishing targeted market share.

• Enabled the distribution expansion of the dealers from 12 to 23, increased the sales by 76% and achieved 30% of company’s annual sales target within a year.• Orchestrated 12 training & sales seminars for government and private sector.• Recognized as top sales manager twice in the company.• Deployed outsourcing services for utility companies across the country and implemented a paperless project for hospitals and hotels.• Shaped and guided 31 official distributors and sourced top-performing dealers nationwide by creating vision, training, coaching and supporting them to achieve the sales targets.• Engaged with dealer’s salespeople and maintained and expanded relationships with assigned channel partners to develop solutions that best address end-user needs and satisfy internal stakeholders.

• Implemented leadership-driven modeling behavior for sales associates that resulted in 25% improvement over customer servicing and 17% increased sales.• Overachieved the sales targets for 4 consecutive years CAGAR of 30%.• Supervised the key accounts both in the public and private sector, specializing in the public sector, oil, energy, and education industries.• Amplified the sales of various products including copiers, printers, MFPs, document management software, digital presses and document management services by 35% via direct sales.• Actively monitored the key performance metrics of the sales team, identified challenges, and created new solutions applying proven problem-solving techniques.

• Analysed sales pipelines and trends with senior management in order to forecast quarterly sales goals and quotas with 95% accuracy• Maximised the sales of PCs, servers, network equipment and Laptops of multi brands by 30% by participating in governmental tenders.• Elected two-times as the “best salesman of the month”.