Soheil Hamidi Email & Phone Number

Vancouver, British Columbia, Canada

• Develop strategies and tactics to get the qualified traffic• Focusing on ASO as the main channel of user acquisition• Run Apple Search Ads on different countries and optimize CPA and CTR• Run A/B tests to optimize the pricing of the product• Investigate other advertising channels like Google Ads• Optimize and Run A/B tests on product page to optimize screenshots, name and subtitle of the product• Prepare and monitor the marketing budget • Analyze consumer behavior… Show more • Develop strategies and tactics to get the qualified traffic• Focusing on ASO as the main channel of user acquisition• Run Apple Search Ads on different countries and optimize CPA and CTR• Run A/B tests to optimize the pricing of the product• Investigate other advertising channels like Google Ads• Optimize and Run A/B tests on product page to optimize screenshots, name and subtitle of the product• Prepare and monitor the marketing budget • Analyze consumer behavior and adjust email and advertising campaigns accordingly• Measure and report on the performance of marketing campaigns, gain insight and assess against goals• Find and partnership with other user acquisition channels Show less

Tehran, Iran

• Optimize marketing spend/ROI and tactics across paid search, SEO, social and offline.• Focus on improving key metrics such as CTRs, CPC, CPA and --- Lifetime Value of the customer • Run A/B tests across different marketing channels including emails, landing pages and display ads, and to scale on these channels• Help develop multi-channel marketing campaigns to drive demand and generate leads (i.e. blog posts, white papers, re-engagement campaigns)• Develop strategies to… Show more • Optimize marketing spend/ROI and tactics across paid search, SEO, social and offline.• Focus on improving key metrics such as CTRs, CPC, CPA and --- Lifetime Value of the customer • Run A/B tests across different marketing channels including emails, landing pages and display ads, and to scale on these channels• Help develop multi-channel marketing campaigns to drive demand and generate leads (i.e. blog posts, white papers, re-engagement campaigns)• Develop strategies to increase our organic reach through link building, content distribution, social media, and strategic partnerships.• Create, manage, and create engaging content across social and industry channels• Create an engaging content calendar to significantly increase traffic to the blog, page views, and other key content metrics• Write case studies to showcase our customers & our value proposition• Accurate pricing project has been done Show less

Tehran Province, Iran

As a trade director of KCD company (One of the most reputable pistachio exporters of Iran) I'm directly responsible for all aspects of the business trade (Revenue: 20 Million USD/year), including the Sales, Commercial and Logistic through KCD trade universe (Germany, China, Japan & India).* KCD’s been awarded as the Top Exporter of Iran in 2018 into the National Exportation Day.

Iran

• More than 40 research projects management.• Negotiating with research project suppliers over the contracts (local and multinational Research agencies). (3 new agencies developed and added)• Setup more than 5 strategic researches (Totally managed 40 annual market researches).• Consumer Segmentation, Retail Audit, Product Analysis, Consumer Tracking, Price Evaluation.• Presenting Iran market situation reports to Iran and Middle-East leadership team.• Involved in more than 9… Show more • More than 40 research projects management.• Negotiating with research project suppliers over the contracts (local and multinational Research agencies). (3 new agencies developed and added)• Setup more than 5 strategic researches (Totally managed 40 annual market researches).• Consumer Segmentation, Retail Audit, Product Analysis, Consumer Tracking, Price Evaluation.• Presenting Iran market situation reports to Iran and Middle-East leadership team.• Involved in more than 9 new SKUs launch by providing Marketing Research insights. • Reporting BAT Pars Marketing performance to Iran and Middle East leadership team by providing a comprehensive monthly report.• Annual Rating: Outstanding - (A+) - High Potential.• Award: Annual Drive To Win Award Winner - Class A Show less

Iran

• Coordination of Trade and Marketing Projects.• Managing all the FOC reconciliations. (All the Control Mechanism and the procedures redefined)• Translation of Marketing operation plans to the Trade team in terms of their objectives and action flow.• Preparing marketing proposal evaluation and presenting to the Iran Marketing Leadership Team.• Definition of digital reporting system, conduct the training programs for Field Force team (More than 54 team, 456… Show more • Coordination of Trade and Marketing Projects.• Managing all the FOC reconciliations. (All the Control Mechanism and the procedures redefined)• Translation of Marketing operation plans to the Trade team in terms of their objectives and action flow.• Preparing marketing proposal evaluation and presenting to the Iran Marketing Leadership Team.• Definition of digital reporting system, conduct the training programs for Field Force team (More than 54 team, 456 staffs).• Competition analysis based on FF reports including competition tracking system, competition objective forecasts and evaluating effectiveness of competition activities.• Annual Rating in the Role: Outstanding (A+)• Lead the Trainer Award Winner Show less

Tehran, Iran

• Ensure effective distribution operations are in place by monitoring & controlling the distribution set up.• Increase coverage & penetration of company products in the area.• Ensure that payment terms are respected.• Monitor and ensure product hygiene in the market.• Effective communication of company strategies to the Area Field Force team.• Ensure timely & accurate Reporting.Annual Rating in the Role: Outstanding (A+)