1. Sports & Culture• Maximize a strong ROI by creating and supporting key events/scenes/marketing opportunities• Activate Red Bull Athletes, Events and Properties• Identify relevant scenes for the market through opinion leaders and build a sustainable relationship with local authorities to facilitate the execution of Red Bull marketing activities.• Develop new ideas with a local network2. Communications• Set the market communication strategy and desired for national… Show more 1. Sports & Culture• Maximize a strong ROI by creating and supporting key events/scenes/marketing opportunities• Activate Red Bull Athletes, Events and Properties• Identify relevant scenes for the market through opinion leaders and build a sustainable relationship with local authorities to facilitate the execution of Red Bull marketing activities.• Develop new ideas with a local network2. Communications• Set the market communication strategy and desired for national programs and regional priorities and local branded events.• Prioritize resource allocation in relation to media outcome to ensure maximum ROI.• Deliver local media output for Red Bull programs, athletes, projects and events.• Build solid relationship with local media outlets including general market, key scene focused and campus media (TV, radio, print, web and new media).3. Consumer Collecting: Wings Team and SBM Program• Ensure the Wings Team Program engages new users and drives trial to expand the consumer base.Collaborate with sales counterparts and utilize well-trained Student Brand Managers (SBM) as a work force for events and projects.alignment.• Set clear goals together for the Wings Teams and SBM Program to ensure the implementation of the strategic focus in market.4. Identify and selectively support collaborative sales and marketing opportunities• Work in conjunction with the area sales team to ensure that marketing initiatives and programs are leveraged across the sales channel and the brand image is brought to life within the On Premise environment and with key distribution partners and customers.• Actively participate in meetings with local sales team to align marketing & sales strategies.5. Management & Administration• Develop field marketing plan and budget in close collaboration with national specialists.• Manage expending, budgetary authorization and other administrative direct report responsibilities for On premise manager Show less

- Outdoor event organiser (Lyon River Festival, Lastage Zarbi Tour) - Media content provider kayak / ski (Rip Curl, Rossignol, Kayak Session International)- Lastage Team manager (first eco-friendly « core » french brand)

Member of the team that created a unique ski/snowboard world class championship.Assist the founders on several levels throughout the 7 stops around the North Hemisphere. From recruiting riders, through building the event on mountain faces, to post-event analysis, the main goal was to create a tour viable on the long term.

Work closely with regional subsidiaries and distributors on an international level (com / promo plans, photoshoots, mailings…)Contribute to various regional new projects Setting up, update and animate the international ExtranetOrganize and manage trade show presence and booths