Solana María Cascio Email & Phone Number

Argentina

- Responsible for the successful management of the online channel, focusing on customer experience.- Definition and monitoring of business KPIs.- Planning the monthly business strategy and coordinating the campaign schedule.- Responsible for ensuring the correct functioning of the online site and App.- Coordination and implementation of Digital Products.

- Start-up of a new area for the Communication Hub, definition of roles and responsibilities, creation of processes, rituals, selection of new work tools and hiring the full team. - Leading a creative team of 16 direct reports between graphic, multimedial and UX designers, copywriters, community managers and data analysts to produce high quality digital.

- Co-planning the strategies and communication plan for the target audience of Latin American countries (Argentina, Chile, Colombia, Mexico & Peru).- Managing and briefing the regional creative agency for digital communication and visual merchandising for retail stores, follow-up meetings and delivery schedules for the markets.- Generating the strategy and.

- Responsible of design and communication at Under Secretary of International and Institutional Relations.- Branding and communication for international events and seminars including on and offline content. - Managing different stakeholders, production company, logistical support and advertising agency coordinating and monitoring the project from concept.

- Creating of digital content and grid strategy for customer accounts such as Honda Argentina and Chile, Efyderma, Formuly Piel, among others.- Designing graphic pieces for social networks and other digital formats as newsletters, e-mail marketing, animated banners and gifs. - Advertising pieces, packaging and responsive web design among other.

- In charge of the Revlon cosmetics account. - Resolution of communication pieces, banners and displays for points of sale. - Production of original pieces for the printing press. - Manage a direct contact with the clients and suppliers.

- General administrative tasks. - Tax payment, stock accounting, check deposits, sales, budget and objectives achieved to date.- Compare sales by product, by areas, by inventory and orders to come, among other responsibilities.

Diploma In Institutional Communication & Public Affairs, Communication And Media Studies

Bachelor'S, Graphic Designer - Editorial Design Specialisation

Ranked # 1 University of Art & Design in Argentina - QS World University Rankings (2021).

Exchange Program In Barcelona, Graphic Design

Education record

Professional Photography Course

High School