DIGITAL MEKONG was created in 2007 with a focus on helping entrepreneurs and SMEs grow with agile and cost efficient marketing solutions.What can Digital Mekong do for you ?We help your brand & your business stand out as if we were your in-house marketing teamWhat do we do ?- Branding & Creative Design- CMO (Chief Marketing Officer) on demand- Digital- Marketing & Business Development- Video & PhotosHow do we do that ?Listening + Strategizing + Designing + Delivering + ManagingOur experience ?- Legal & Professional Services- Retail, Hospitality, F&B- Lifestyle & Arts- B2B Industries- Personal BrandingLet's meet and talk about your projects :catherine@digitalmekong.com+84(0) 93 751 00 96

International School Ho Chi Minh City (ISHCMC) is the first IB World School in Ho Chi Minh City, Vietnam. ISHCMC is part of the global Cognita family of schools which gather more than 85 schools all over the world sharing the same purpose : to create an inspiring world of education that builds self-belief and empowers individuals to succeed.My role is to . oversee the Strategic Outlook on Parent & Community Engagement. drive and coordinate programs and events to champion continuous improvement of the end-to-end school and community experience, and foster enhanced customer advocacy within the school community. develop and execute communications delivered to the school’s internal parent community and ensure that the school delivers an outstanding customer communications experience. lead external community outreach initiatives

HT House Vietnam is the founder and owner of a collection of restaurant brands, lifestyle, beauty & wellness concepts. Brands include Hoa Tuc (Contemporary Vietnamese Cuisine) and Saigon Cooking Class by Hoa Tuc, Chi Hoa (Home-style Vietnamese Cuisine), Hue (Contemporary Huế cuisine), Bep Oc (Vietnamese Snails & Seafood), TukTuk (Contemporary Thai bistro), Anh Tukk (Modern Thai Cuisine), Rico Taco (Mexican Kitchen), Mô Tô Sushi, Imai Ami (Beauty & Wellness Salon) and Merci (Nails, Hair & Café).Orchestrated efforts to drive traffic, optimize revenue, enhance customer service and loyalty, diversify revenue streams (e.g., group bookings, catering), refine internal processes, and cultivate compelling brands image for overall profitability.

Annam Gourmet is a Gourmet Groceries Retailer offering the best selection of imported and local fine food in Vietnam.In charge of developing Retail business, Strategic & Operational Marketing , Customer Service, Brand Image, Media plan.

Small is Beautiful, chic shop for kids, was the 1rst lifestyle concept store for kids in Ho Chi Minh City. It aimed to offer kids in vietnam an unmatched selection of elegant, designers and must have objects (clothing, toys..). Brands : Baby Dior, Chloe, DKNY, Sonia Rykiel Enfants, Antik Batik, Petit Bateau, Zolima, Clairefontaine, Trousselier, Vilac.www.smallisb.comConceptualized and launched this retail venture in Vietnam, handling everything from market research to brand selection, logistics, and business strategy. Managed all aspects of operations, including HR, finance, and marketing.

Apart of my activities as a mother (2 kids), I set up an internet consulting activity in which I helped many clients to develop their brands and sales through internet.Some of my credentials include : . http://www.minhthuleroy.com (paper jewelry design). http://www.sylviaspaintings.com (paintings). http://www.sylviatoledano.com (Swarovski bags design). http://www.pure-vietnam.com (on line merchant of Vietnamese craft product)During this period of time, I also became Power Seller on Ebay performing sales between 3-5k Euros/month through an online shop http://stores.ebay.fr/Maman-futee .

I was responsible of the agency's main client, Eurostat (European Statistics Institute). My mission was to develop Eurostat brand awareness, products, service lines and sales through appropriate direct marketing actions through Europe.

I was in charge of implementing, operating, and following up all direct marketing activities for France Loisirs retail network with a triple objective : traffic increase, sales development, customer loyalty.