- Brand partnerships - Social media marketing + campaigns - Influencer collabs - Photoshoot production

- Consulting new business for the company by sourcing luxury designer items from consigners in Los Angeles.- Style and edit VIPS, celebrities, and collectors closets. - Set pricing expectations through deep knowledge of luxury. Trained eye for art and home pieces- Trained and informed on trends

Brand Responsibilities:75% Jack Daniel’s Family of Brands25% All other Brown Forman Brands- Reported to the Field Marketing Managers for Jack Daniels, Tequilas, and Woodford Reserve- Managed 30 key accounts including 5 star hotels, restaurants, bars, nightclubs. Was responsible for building relationships with our biggest buyers in key accounts in LA.- Developed programs with multiple media and channel consumer touch-points, including, but not limited to on-premise, off-premise, social, digital, print, radio and television. I extended national marketing programming locally as well as developed and created programming locally that became best practices.- Localized and managed the execution of national programs within targeted consumer accounts and non-traditional venues- Collaborated with sales teams to develop marketing programming that would achieve sales goals- Planned and executed promotional events with allocated budget in consumers “passion points” within the city- Negotiated sponsorships and contracts- Spokesperson/ face for the brands I managed and led paired dinners and staff training for key accounts staff- Led successful geo target media campaigns on facebook and Instagram resulting in over a million impressions

American Division, Santa MonicaNovember 15th- April 1st 2020- Increased market share, built relationships, and managed 10 upscale/ cluster 1 accounts, (Ralphs, Palvillions, Vons, etc) within an extremely competitive, heavily surveyed, A class territory.- Sold in mass store displays with emphasis on Brown Forman's portfolio, Titos, and Remy in key accounts.- Received Sales Representative of The Month for the Month of March, 2020Freedom Division, Santa MonicaFebruary 15th2019- November 15, 2019- Increased market share, built relationships, and managed 40+ accounts in an A class territory.Sold in mass displays and executed national programming into CVS, Target, Rite Aid, Smart and Finals and 7/11s. - Received Sales Representative of The Month for the month of May, 2019 in my third month with the company. Nominated again for the Month of July 2019.

- Reported to the Director and Operations Manager of the Wine Business Institute and the Director of the WBI- Assisted in executing high profile events and meetings, contributed to academic powerpoints, attended trade shows and marketed MBA programs.- Attended board of director meetings. Networked and learned from executive representatives from Wine.com, Young's Market Company, Brown Forman, Gallo, Four Seasons, Southern Glazers, Constellation Brands, etc.

-Reported and worked under the winemaker-Ran wine and food pairing dinners and events, lead the tastings. Bottled Rose and checked every opened bottle for desired quality.

+ Reported to the Southern California Field Marketing Manager who oversaw multi-cultural marketing efforts for established brands such as: Jack Daniels, El Jimador, Herradura, and Korbel. + Assisted in the execution of key multicultural sponsored summer events and collaborated with the videographer on edits for the video recaps.+ Poured for Korbel activations with the Wine Brand Manager.+Worked Off Premise surveying summer programs at key multicultural accounts across the O.C.+ Shadowed chains manager who oversaw Off Premise in commercial from Bakersfield all the way to Mexico. Met with account managers, directors, and Young’s Market Sales Reps and district manager when pushing for displays for our brands in accounts.+ Surveyed On Premise Accounts with Brand Champion for El Jimador and Herradura and El Jimador Assistant Brand Manager.+ Attended selling in programs with a brand champion for El Jimador & Herradura in key accounts in Downtown LA.+ Analyzed recap videos and presentations to create a newsletter to be distributed internally that encompassed best practices for the multicultural marketing team.

+ Reported the the Administrative Coordinator for the Modern Languages (French, Spanish, and German) Department at Sonoma State University. + Performed receptionist duties including greeting people, answering phone calls, and scheduling appointments. + Processed Change of Major forms, travel forms, and Graduation Applications. + Filed and took inventory for the department.