Trolet revives shoes and offers more choice, quality and a meaningful shopping experience. Thanks to its technical innovations, Trolet redefines fashion codes by reviving shoes that have already been worn, and continues to combine its passion with a major mission: to fight against the waste of millions of discarded shoes every year.Trolet offers an alternative to the current model of over-consumption, dictated by fast fashion, by promoting the values of simplicity, elegance and responsibility.

KHEOPS has participated in the winter 2023 cohort of centech.Our goal with the KHEOPS project is to propose a machine that quickly and effortlessly cleans shoes in order to extend their lifespan and maintain a beautiful appearance. Thanks to an automatic system, composed of an ecological cleaning solution applied by mechanical brushes, our customers will save time, money and energy.

I had the chance to participate in the 27th edition of the Communication Games and to win first place with my team for the branding event. We designed a visual identity and a 360 campaign for a bar that will open in Montreal in the fall of 2023. This experience exceeded my expectations and taught me a lot about my ability to manage the stress of a team, to respond to a mandate under tight deadlines and to speak in public. We learned how to build a solid communication strategy and how to bring solutions to the problems that companies face in the working world.

I was responsible for CBR's video content for four months. I started the Game Changers project with my marketing team. Our goal was to launch a series of interviews with young entrepreneurs to share their experiences, challenges and advice with our students interested in entrepreneurship. The project didn't get off the ground due to lack of resources, but we still managed to put together an episode in which we talked to ambitious students.

As a social media manager on the CBR marketing team, I was responsible for planning social media posts, creating content, and engaging our Concordian community. I worked on several projects such as our writing contest, the Business Leader Feature, and interviewing entrepreneurs for video content. It was a very rewarding team effort and I got to meet some great people.

A rewarding internship with a team of strategists and designers with whom I collaborated on customer data analysis and persona creation, SWOT analysis, market research for rebranding, article writing, report writing, translation, and more.

ASFA is the largest faculty association at Concordia, whose mission is to represent and support over 15,000 students. Whether it's mental health support, advocacy, workshops to navigate the academic journey and get advice, events to socialize and build relationships, ASFA is full of resources and that's what makes it so important. I was more than happy to spend 8 months with a great team raising awareness of what is available to students and helping to organize different projects.