Solène Labonne Email & Phone Number

Bordeaux, Fr

Bordeaux, Nouvelle-Aquitaine, France

- Lead and execute the overall marketing strategy, focusing on aligning content, brand, and product marketing with business development goals- Leveraged CRM behavioral data to create personalized customer recommendations and communications- Collaborated with cross-functional teams, including design, marketing, and product, to ensure alignment of brand and content initiatives with business goals and objectives- Analyzed customer data and campaign reports to provide actionable insights, enabling data-driven decisions and presenting regular performance reports to senior management- Collaborated with the content team to develop targeted content, increasing organic traffic and improving lead generation

Région De Bordeaux, France

- Defined and created a 360-degree content strategy Managed 4 social media platforms and animated the community - Graphic design and Editorial content creation - Management of the sales’ pipeline and our partners network - Implemented marketing automation tools to streamline processes and improve efficiency

Région De Bordeaux, France

- Managed paid channel strategies across LinkedIn, Facebook, Instagram.- Analyzed campaign performance metrics and provided actionable insights to improve future campaigns- Developed content and segmentation strategies for commercial prospection- Animated the community on social media

Région De Rennes, France

- Wrote, created and edited communications and marketing content - Prepared reports and presentations for clients - Compiled analytics and metrics

Master 2 (M2), Stratégies Digitales, Planning Stratégique Et Brand Content

Master Marketing Et Communication Digitale, Communication Numérique Et Média / Multimédia

Licence, Informatique

Mathématiques, Informatique, Statistiques