Commercial Manager in charge of business development and insurance sales; - Set-up Agent / Brokers in 5 SEA countries during peak Covid - Over 60% of online presentation had 20% higher engagement than average - in India, Indonesia, Bhutan, Malaysia, Myanmar, Vietnam - Government programs, Government Banks, Agents, Brokers, Aid Agency Programs, Private Institutions - Agricultural Insurance, Area Yield Index Insurance, Weather Index Insurance, NDVI, Livestock Index Insurance - Contracts, Agents, Agreements, Meetings & Presentations to High Value Clients

• Guided startup sales to USD 6 million in grain packaging through top food processors and farm equipment distributors in South East Asia• Massive network & partnerships with key stakeholders in 9 SEA countries;o Private Partners: Largest food processors & Feed Manufacturerso Government Agencies: Ministries of Agriculture, Trade, Plant Protection etc.o Aid Agencies like U.N. - F.A.O., W.F.P., L.I.F.T., D.F.I.D., U.S.A.I.D., C.A.B.I. etc.• Manage entire chain from product development, overseas regulatory compliance, submissions, stakeholder education, soft launch, pilot studies, product specification, agreements and sales.Strategic Marketing Management: Devising Area Sales and its Brands Marketing Strategy, Planning and Implementation of Marketing and Communication plans that focus on creating strong Brand Image of the company as preferred in Domestic and International Market.Digital /Social Media: Devise, plan and execute the social media marketing and advertising communication activities on Relevant B2B and B2C online channels to create desired Online Brand Presence of the company and its brands.Offline and Online Sales channel requirements, Retail/ Channel requirements and aligning it with the overall Company Strategy. Brand building- Devise Company Marketing strategy by reviewing competition and product position with special emphasis on the aspects like market size, market share, the status of competitors relative technical/commercial advantages and disadvantages.A complete analysis of product & market to understand the said and unsaid needs of the customers and formulate the value proposition accordinglyDevise Marketing Planning, Budget and Plans inclusive of Media Planning, Media Buying, and Analysis for effective ROI. Devise optimum Trade / Channel Building, lead generation, engagement, and nurturing strategies, developing channel strategy, promotional campaigns, competition activities with the sales leadership team

• Spearheading Bayham U.K.’s foray into the Indian retail market • Consolidating and Expanding its Government Sector and Railway business to All India level.• Initiated Sales Venture with PETRO OIL – Kenya• Gave Successful Sales Presentations to Kenya Revenue Authority –Nairobi and Research, Design & Standards Organisation ( R.D.S.O ) ~ Lucknow• Trained at Bayham Ltd – U.K., and initiated Corporate Tie- Up with Hastel Ltd – U.K.• Introduced, presented and obtained new specification for fuel level sensors for Indian Railways from R.D.S.O. – Lucknow. • Increased revenue from Rs 6 crores to Rs 16 crores per annum.• K.R.A.’s : Overseeing profit centre operations and accountable for increasing profitability and achieving business objectives within budgeted parameters.

• Managed 2 verticals, Aluminum Composite Panels (retail All India and Projects other than Delhi) and Automotive Glass ( Government Sales All India other than Delhi NCR )• Revenue Generation of Rs 27 crores p.a.• Handled network of 70 dealers, 7 state offices and 5 depots • Sales budgeting and forecasting as per inventory levels, MOQ and POQ• Meet with Government and Private Institutions and Architects for presentations to define new product requirements and work with product development to document these requirements in product specifications.• Analyze competition product offerings in terms of features and benefits as well as price points.• Determine sales forecasts for proposed new products and justify new product development investments through an IRR and NPV analysis.• Review product pricing and net realization goals for existing products annually and establish new product pricing.

• Reporting to the V. P. (Sales and Marketing), responsible for sales of entire product line of 340 S.K.U.s representing Rs. 35 crores in sales revenue for Orient Tiles generating sales of Rs 270 crores annually.• Increased sales from Rs 7.90 crores in 2006-07 , Rs 16.9 crores in 2007-08, Rs 22 crores in 2008-09 to Rs 35 crores p.a. in 2009-10 • Tripled the dealer network from 26 dealers in Delhi/ N.C.R. to 77 Dealers in 3 years.• Track project sales from product specification, price offers, delivery schedules, dispatch and collection along with the sales force and dealer network.• Manage POP, BTL and Display at dealer network and schedule mason, influencer meets and necessary organization thereof.• Managed the New Product Development team and factory technical staff for visit to China for Procuring Raw material, Plant and Machinery and Latest Designs and Finish.• Develop product launch plans outlining the launch process, present launch plans to senior management for approval, and track actual unit sales and gross margin performance for new product launches.• Exhibit products at trade shows and attend trade shows to review competitors’ products

 Inflated Revenue Rotation Base for Agra & Ahmedabad D.O.’s by 27% and 35% from 2003-2005-06. Initiated change in mindset and dealer interaction in teams leading to 27% sales growth in Ahmedabad Increased market breadth and depth for 33% growth in Agra. Trained by MICHELIN for radial tyres market penetration Selected for Singapore-Malaysia- Bangkok 11 days incentive in August 2004 Toured Bangkok in April 2004 and Singapore in April 2005 Nominated among 15 top D.M.s for week long ‘Advanced Managerial Training’ in M.D.I.Gurgaon

 Revamped the Gwalior market by posting growth of 150% in 2002-03. Responsible for the 4 Ceat Shoppes in Bombay. (Exclusive non-truck outlets ). In charge of Market Mapping for Bombay, Vidharbh, Surat and Baroda