Commerce Business Lead
-Accountable for developing new business models as a response towards market conditions and opportunities which resulted in the development of new core business -Develop premium furniture commerce online
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Somi Lee is listed as Business development /Go to market strategy based in Seoul Incheon Metropolitan Area, Korea, Korea, Republic Of. AeroLeads shows a matched LinkedIn profile for Somi Lee.
Somi Lee previously worked as Commerce business lead at Interiorteacher and Strategy & Growth Director at Interiorteacher. Somi Lee holds 학사, 미디어 커뮤니케이션 from 성신여자대학교.
Somi Lee is a Business development /Go to market strategy. She is proficient in 영어.
Listed skills include Social Media Marketing, Communication, Management, Intercultural Communication, and 10 others.
A career timeline built from the work history available for this profile.
-Accountable for developing new business models as a response towards market conditions and opportunities which resulted in the development of new core business -Develop premium furniture commerce online
-Shape product and business strategy by testing and learning to define core target market and product market fit-Successfully support Series A round; $10MM raised investment; $25MM valuation
-Responsible for go to market strategy and brand development in retails for body care category (Aveeno and Neu body) to deliver $30MM business-Tackled one of toughest challenges for new body restage, closely working with brand marketing, sales, supply team to drive brand rejuvenation while achieving brand growth (TTL $16MM, +11% vs PY) and winning 'Feb.
Seoul
- Responsible for eCommerce go-to-market strategy for Listerine & baby to deliver $45MM business.- Launch new product call ‘Listerine healthy bright’ in Korea market and win 'Feb 2018 J&J Shape Award' in recognition for new digital trade marketing for Listerine.- Launch new baby brand called “petite planet” as global pilot project- Lead brand mega re-stage.
대한민국 서울 강남구
-Optimize the digital presence and opportunities to make shoppers choose P&G products over competitors’ by seamless execution of e-commerce fundamentals-Manage in-store advertisement (included keyword search)-lead specific in-store events to improve sales performance in store-Work collaboratively with the diverse team across internal team and external.
Seoul, South Korea
- Mainly planned and executed online marketing e.g. FB, website, keyword marketing- Consulted with designers, programmer, including internal and external resources- Cultivated the ideas and provided the clients with the solutions- Maintained fair relationship with the clients through derivative services- Monitored project to ensure completion within.
Seoul, South Korea
- Started online shopping mall for women's dress through network that I built in New York fashion show- Created a new brand concept and marketing strategies- Took care of customer’s requests and complaints- Updated product content
Quick answers generated from the profile data available on this page.
Somi Lee is listed as Business development /Go to market strategy.
Somi Lee is based in Seoul Incheon Metropolitan Area, Korea, Korea, Republic Of.
Somi Lee has worked for Interiorteacher, 존슨앤존슨, Johnson & Johnson, Procter & Gamble, and Platoon Cultural Development.
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Somi Lee holds 학사, 미디어 커뮤니케이션 from 성신여자대학교.
Somi Lee is listed with skills including Social Media Marketing, Communication, Management, Intercultural Communication, Marketing Strategy, Research, Sales, and Training.
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