Sona Aghajanyan Email and Phone Number

- Designed the student activation funnel- Created datasets and optimized code (PostgreSQL)- Developed and presented key product dashboards in DoubleCloud (DataLens) - Maintained documentation of use cases in Notion for efficient knowledge sharing and collaboration- Collaborated with a group of stakeholders to validate data for all students, ensuring data integrity- Forecasted financial inflow for specific regionsAs a result:- The percentage of activated students was increased - Teams underwent a transition from Google Sheets to DoubleCloud - Confidence in data accuracy was boosted, leading to daily dashboard utilization

- Analyzed the global product assortment of multiple Sportmaster brands- Prepared reports and visualized data- Communicated with European and internal channels to address operational tasks and coordinate efforts

- Launching and optimization of Beeline marketing campaigns on the Russian market (across main ad platforms: Facebook Ads Manger, Google Adwords, DV360, VK, Yandex Direct, MyTarget)- Measuring and reporting on the performance and efficiency of the campaigns on weekly basis- Control of sticking to deadlines and compliance to quality for advertising campaigns