Industry Experience - ECommerce, Hospitality & KPOCore Competencies• Middle management professional with over 9 years of experience in Customer service, Operations, Reverse logistics, Account management & PR• Demonstrated abilities in Customer Care Ops. – Inbound, Outbound, Email, Chat & Social media• Proven contribution in SOP/Training content design, Quality audits & Product enhancements• Experience in Outsourced vendor management• Effective communicator with strong cross-functional collaboration, customer centricity & interpersonal skills
Ethereal Trendz
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FounderEthereal Trendz Jan 2023 - Presenthttps://www.instagram.com/ethereal_trendz_?igsh=cnM4MXUwMGF0dWYy&utm_source=qr
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Assistant Manager - Chef SupportChefkart May 2022 - Dec 2022Gurugram, Haryana, India -
Assistant Manager - Customer ServiceUrbanic Aug 2019 - Nov 2021Gurgaon, Haryana, India• Lead the CS Operations team - Inbound, Outbound, Email, Chat, Escalations & Social media team• Hiring & training of CS members – Agents, TLs, QAs, Trainers & Social media members• Accountable for CS metrics – Service levels, Response times, Ticket resolution SLA, Abandon, Quality & CSAT• Design SOPs & training manuals for CS team• Liaison with Courier partners for customer escalations, Non delivery cases, Reverse pick up etc.• Act as the Escalation point for cross-functional teams• Conduct root cause analysis of customer escalations & drive corrective actions• Collaborate with Product team to drive CS digitisation projects to improve efficiency, CSAT or reduce cost• Deploy new age products to improve efficiency & drive self-service – Telephony dialer, Chatbot, Live Chat, IVR integration with CRM, Ticketing system, Quality audit tool etc. • Performance reporting, analysis & reviews -
Team Leader - Customer Service & OperationsShopclues Nov 2015 - Aug 2019Gurgaon, IndiaNov’15-Sept’16: Senior Analyst – Customer SupportOct’16-Mar’18: Team Leader – Customer SupportApr’18-Aug’19: Team Leader – Operations (Reverse Logistics & B2B)Role: Team Leader – Customer support• Manage the Inhouse contact center operations team (Inbound/Email/Chat) – 50 seater• Responsible for delivering targets w.r.t SLs, Abandoned rate, AHT, FRT, Productivity, Quality & CSAT• Manage the daily shift adherence, shrinkage & unplanned leaves• Analyse interval wise trend for manpower planning• Handle escalated cases & conduct performance review sessions for new members• Recommend product enhancements for Contact reduction, Efficiency improvement & CSAT• KPI monitoring, preparing dashboards & attend monthly business reviewsRole: Team Leader – Reverse Logistics & B2B• Manage the Reverse logistics & B2B Order delivery team – 15 members• Responsible for managing KPIs w.r.t Forward/Reverse SLAs, Escalations, Quality & Pin code coverage• Liaison with Courier partners for customer escalations, Non-delivery cases, Reverse pick up etc.• Coordinate with Top 5 courier partners for order delivery in >20k pin-codes of B2B clients• Coordinate with Tech team for issues faced by team/courier partners/B2B clients• Suggest process/policy/tech changes to improve Enterprise delivery or Reverse pick-up experience• KPI reporting & reviews -
Analyst - Customer SupportSnapdeal Oct 2014 - Mar 2015Gurgaon, India• Respond to customer queries/complaints received on Email• Deliver metrics like Productivity, Quality audit%, CSAT & SLAs• Give recommendations for process change & product enhancements• Act as the back-up for Team leader to manage the team activities & reporting -
AssociateAon Hewitt Asia Mar 2011 - Jul 2012Gurgaon, India• Part of Health management KPO process - US clients• Organise HR & pay-roll records as per client requirement• Meet SLAs, Quality & compliance requirements• Single point of contact for Security risk management team at client end• Training & mentoring new joinees in the team -
Pr ExecutivePsf Private Ltd. May 2008 - Aug 2010Gurgaon, India
Sonali Batra Education Details
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Bareilly CollegeCommerce -
St. AlloysiusBusiness/Commerce, General
Frequently Asked Questions about Sonali Batra
What company does Sonali Batra work for?
Sonali Batra works for Ethereal Trendz
What is Sonali Batra's role at the current company?
Sonali Batra's current role is Building Class & Style for Women.
What schools did Sonali Batra attend?
Sonali Batra attended Bareilly College, St. Alloysius.
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Sonali Batra
South Delhi -
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2royalsundaram.in, genpact.com
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Sonali Batra
South Delhi
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