Business Development Executive
Current- Segment lists and create tailored email sequences that address specific customer pain points and needs.-Analyze campaign performance metrics (open rates, click-through rates, conversions) and implement improvements to increase engagement and lead quality.-Identify potential leads on LinkedIn and connect with them strategically to initiate conversations and build relationships.-Create personalized messaging to engage prospects in meaningful ways, positioning the company’s value and solutions.-Utilize LinkedIn Sales Navigator and other tools to develop and nurture connections, manage responses, and hand off qualified leads to sales for further follow-up.-Collaborate with the sales team to schedule and coordinate product demos with prospects, ensuring timely follow-ups.-Track, analyze, and report on key metrics such as lead generation rates, conversion rates, email engagement, and demo attendance.-Share insights from campaigns, prospect feedback, and market trends to support broader marketing and sales initiatives.