Associate Manager - Digital Marketing
Responsibilities Include :• In my current role, I work with large businesses and agencies for their Google Ads & Social Media Ads account by deep diving into their PPC campaigns and suggesting optimization strategies to make the most out of the ads budget based on their KPIs.• Come up with exciting, innovative and creative ideas for digital and social media activity.• Implementing, tracking and reporting web advertising campaigns including PPC, Facebook and Instagram. • Developing marketing strategies, finding optimization opportunities and analyzing account reports are a few of my day-to-day operations.• Reviewing client's businesses and ads performances to create the content accordingly with the latest trends. • Building marketing plans for achieving short and long term organization objectives. • Competitor Benchmarking, Researching and Strategic Inputs for monthly reviews on brands, thus contributing ideas to grow clients’ business.Tools I Use:• Google Analytics• SEMRush• Google Search Console• Keyword Planner (Google Adwords)