Sondrah Laden

Sondrah Laden Email and Phone Number

Regional Property Manager at Venterra Realty @ Venterra Realty
Sondrah Laden's Location
Prospect, Kentucky, United States, United States
Sondrah Laden's Contact Details
About Sondrah Laden

MULTIFAMILY EXECUTIVE AND ENTREPRENEURExperienced multifamily leader with expertise in property operations, marketing and strategic goals. Proven ability to set, attain and outperform goals in areas of income generation, occupancy and customer service satisfaction. Familiar with all types of real estate including conventional, affordable and tax credit, as well as, methods of property valuation, asset management and reporting.Specialties: advertising, asset management, budgeting, coaching, content management, contract management, crisis management, customer relations, customer service, leadership, property management, public relations

Sondrah Laden's Current Company Details
Venterra Realty

Venterra Realty

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Regional Property Manager at Venterra Realty
Sondrah Laden Work Experience Details
  • Venterra Realty
    Regional Manager
    Venterra Realty Feb 2020 - Present
    Houston, Tx, Us
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  • Steadfast Management Company
    Regional Property Manager
    Steadfast Management Company Feb 2018 - Present
  • Realsource Property Management, Inc
    Regional Manager
    Realsource Property Management, Inc Apr 2017 - Present
    San Jose, Ca, Us
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  • Laden Family
    Mom And Coo
    Laden Family Apr 1997 - Present
    Being a mom is an important part of my life. I have no trouble managing my life as a working mom, but I feel as though according to norms that component of my life is supposed to be hidden in my professional persona. I think it should be celebrated.
  • Elmington Property Management
    Regional Manager
    Elmington Property Management Apr 2015 - Apr 2017
    Nashville, Tennessee, Us
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  • Grace Hill, Inc
    Creative Developer
    Grace Hill, Inc Jan 2008 - Apr 2015
    Courseware developer and author of multifamily training, public relations director and vital member of creative team. Responsible for research and development of site content, responding to student inquiries and crafting marketing messages.Started Grace Hill Radio Podcast. Write all scripts for Grace Hill Radio regular segments and provide assistance to guest interviewees.Write and disseminate all press releases.Researched and authored, Multifamily Marketing Principles, Coaching and Financial courses for Grace Hill's Apartment Management Learning Center.Contribute to Grace Hill's overall marketing and product strategy. Initiated idea for Grace Hill Graphics, a companion product for Grace Hill Training clients that will roll out in 2009.
  • Pezgrande.Com
    Founding Partner/Creative Director
    Pezgrande.Com Jul 2006 - Dec 2008
    Idea originator and founder of national website company dedicated to Hispanic marketing for the multi-family industry. Raised capital, established site architecture, developed proprietary translation tools and filed both domestic and international patent applications, planned and executed all public relations and marketing leading up to site launch and subsequent marketing. Managed relationships with marketing directors and upper level management for many national management companies including Avalon Bay, Equity, United Dominion and Home Properties. Positioned company for sale with minimal capital investment and zero investor support or shared resources.Handled all aspects of marketing and advertising for national campaigns with dual targets; Hispanic web users and Apartment management teams.Wrote all content for PR pieces, published articles in UNITS and content for sponsorship agreement with Univision.com.Maintained all financial records, all accounts payable and receivable and produced all financial reports.Multi-tasked daily and worked eighty hour weeks to initiate, execute and maintain a national Internet listing site in a highly competitive market against much larger companies. Successfully became the leader for both traffic and page views in less than three months
  • Equity Residential
    District Manager
    Equity Residential 2005 - 2006
    Chicago, Illinois, Us
    Responsible for property operations for ten communities in the Louisville region and maintaining Equity standards including compliance with Sarbanes-Oxley for all record keeping and reporting. Stepped into troubled district in need of reorganization and team building.Successful implemented operational changes including extended office hours and additional marketing techniques that improved portfolio occupancy by 7% in 90 days.Provided team leadership and motivation that improved morale and dedication by employees and led to zero turnover (unless I initiated termination) in my tenure.Reason for leaving - Lexford division sold to private investor and I chose not to remain.
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  • Harbor Group International
    Regional Manger
    Harbor Group International 2004 - 2005
    Total autonomy in running multi-site portfolio in Tennessee and Arkansas. Responsible for all aspects of property operations, reporting, asset management, budgeting, cost controls, vendor contract negotiations, marketing, advertising, employee recruiting, hiring and training and resident relations.Managed $4,000,000 renovation including contractor punch, aesthetic decisions and budget control. Saved 40% of established budget for interior design by maximizing established resources and effective negotiations.Created strong team environment with zero turnover in my tenure.Utilized crisis management skills to navigate major fire disaster on Christmas Eve including placement of over a dozen families, claim management and reconstruction efforts.Consistently surpassed all goals for income and expense and never exceeded capital budget guidelines leading to profitable results for investors.Reason for leaving - Portfolio travel to increase to 75% and core value differences.
  • First Group & Ram Partners, Llc
    Regional Manager / Avp
    First Group & Ram Partners, Llc Jan 2002 - Mar 2004
    Responsible for all aspects of property management and operations for 9 communities totaling 2,843 units in a five state region. Transitioned from First Group to RAM after ownership decision to use a third party in lieu of internal management company.Increased occupancy in mid-west portfolio an average 15% in one year.Increased income an average $519 per unit.Repositioned two communities from class C to B.Designed and implemented national training program.Integral part of creating policy & procedure manual.Attracted and pursued third party management opportunities.Created strong team environment with less than 2% turnover (unless initiated by me) during tenure.Reason for leaving - First Group closed their doors and my commitment was to remain through transition from First Group to RAM.
  • Swh Properties
    Community Manager
    Swh Properties Jan 1997 - Jan 2002
    Responsible for all aspects of property management from ground breaking through stabilization. Punched and signed off on all construction for management and negotiated with construction for change orders and overages.Winner of SWH most prestigious customer service award 4 years in a row.Utilized resources and connections to have the Mayor of Lexington complete the official ribbon cutting for community. (the only time this has ever been done in Lexington)Winner of CEL & Associates National Level III Outstanding Customer Service Award.Board Member and Officer of the Lexington Apartment AssociationCreator and editor of national SWH quarterly newsletter.Active member of team that solicited and acquired third party fee business.Traveled and trained new teams with SWH and set-up lease-up offices throughout the Southeast.Reason for leaving - Move to Louisville to help with ailing parents.
  • Insignia Management Company
    Manager, District Marketing Coordinator, Asst. District Manager
    Insignia Management Company Jan 1992 - Jan 1997
    Managed distressed properties up to and through sale of asset.Responsible for marketing and advertising of 13 communities in the mid-west.Responsible for assisting district manager in all aspects of daily operations.

Sondrah Laden Skills

Marketing Team Building Training Real Estate Sales Customer Service Leadership Budgets Marketing Strategy Coaching Apartments Management Contract Negotiation Strategic Planning Property Management Budgeting Marketing Communications Public Relations Entrepreneurship Team Leadership Selling Negotiation Recruiting Time Management Advertising Customer Relations

Sondrah Laden Education Details

  • Vanderbilt University
    Vanderbilt University
    Biology/Pre-Med
  • University Of Phoenix
    University Of Phoenix
    Marketing

Frequently Asked Questions about Sondrah Laden

What company does Sondrah Laden work for?

Sondrah Laden works for Venterra Realty

What is Sondrah Laden's role at the current company?

Sondrah Laden's current role is Regional Property Manager at Venterra Realty.

What is Sondrah Laden's email address?

Sondrah Laden's email address is so****@****ing.com

What is Sondrah Laden's direct phone number?

Sondrah Laden's direct phone number is +161565*****

What schools did Sondrah Laden attend?

Sondrah Laden attended Vanderbilt University, University Of Phoenix.

What skills is Sondrah Laden known for?

Sondrah Laden has skills like Marketing, Team Building, Training, Real Estate, Sales, Customer Service, Leadership, Budgets, Marketing Strategy, Coaching, Apartments, Management.

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