• Synthesized and distilled internal and first-party platform data to compile insights on hardware specification distribution, hardware trends, and player desires, ultimately building out a case for investing in the PC port market to subsequently grow player audience• Created NA and APAC scorecards evaluating 30+ EA and competitor games against custom hardware metrics to reveal the proportion of player setups accommodated• Pinpointed 8 PC port components and features to zero in on and contextualized the necessity for the feature and how it would impact Steam reviews/algorithm; provided failures, tiered implementation methods, and best-in-class examples• Prepared team for 2 potential markets to broach by researching regional trends, opportunities, challenges, and necessary considerations• Presented all findings to team and senior executives

• Created multi-channel B2B campaigns providing emails, social media posts, webinars, and various other templates to update partner content website, more effectively marketing company's application security softwares through partner channels• Translated 3 campaigns and reports into Chinese (simplified and traditional) leading to presentation to teams in Singapore, optimizing partner marketing in APAC region• Selected, pitched, and proofed promotional item kits for partners in various regions (NA, APAC, EMEA), resulting in orders totaling over 6000 units for future campaigns, giveaways, specialty events, and trade shows• Appended list of over 800 target accounts with accurate domain information from Salesforce for use by channel partners in account mapping and joint sales outreach activity