Sonia Ho

Sonia Ho Email and Phone Number

Medical Writer @ Ward7
Randwick, NSW, AU
Sonia Ho's Location
Randwick, New South Wales, Australia, Australia
About Sonia Ho

I am a results-driven professional with a PhD in Biotechnology and extensive experience in sales, marketing, and product management across diverse industries. Skilled in negotiation, communication, and relationship building, I have consistently exceeded sales targets and developed strong client relationships.In my role as a Senior Scientific Account Manager at Random42, I specialized in transforming complex medical concepts into clear, engaging content for a range of therapeutic areas, including oncology, immunology, neuroscience, and cardiology. I have a proven track record of developing innovative materials such as animations, virtual reality experiences, and interactive microsites for healthcare professionals, patients, and key opinion leaders.Previously, as a Hospital Account Manager and Product Manager at Fresenius Kabi, I successfully negotiated and delivered contracts, consistently exceeding sales targets. At the RAFT Institute, I executed a major event within two months of starting and improved social media content. I also contributed to research projects and co-authored a review paper.My roles at VWR International and Ranbaxy Pharmaceuticals involved building strong customer relationships, facilitating collaborations between research groups, and coordinating laboratory demonstrations. I thrive in challenging, dynamic environments and am known for my ability to learn quickly and adapt to new situations.Key Specialties: Medical and science communication, wound healing, mammalian cell culture, biomaterials, sales and account management, event planning, social media strategy, relationship building, and content development.

Sonia Ho's Current Company Details
Ward7

Ward7

View
Medical Writer
Randwick, NSW, AU
Website:
ward7.com.au
Employees:
25
Sonia Ho Work Experience Details
  • Ward7
    Medical Writer
    Ward7
    Randwick, Nsw, Au
  • Random42 Scientific Communication
    Senior Scientific Account Executive
    Random42 Scientific Communication May 2023 - Present
    London, England, United Kingdom
    Medical Content Development: Skilled in creating engaging and accurate medical content for animations, virtual reality, interactive microsites, mobile applications, infographics, and slide decks tailored for MSLs, conference education, patients, healthcare professionals, and other stakeholders.Line Management: Proven experience in managing teams, overseeing project timelines, and ensuring high-quality deliverables.Client Communications: Proficient in engaging with clients, understanding their needs, and translating complex briefs into clear and impactful key messages.Collaboration & Networking: Maintain strong professional relationships with key opinion leaders (KOLs), medical and industrial collaborators, ensuring seamless communication and project execution.Industry Awareness: Experience working with leading pharmaceutical companies such as Johnson & Johnson, Pfizer, AstraZeneca, GSK, as well as small and medium-sized biotech firms, staying informed about industry trends and innovations.Commercial & Budget Management: Competent in handling commercial aspects of projects, including budget management, ensuring efficient and cost-effective project delivery.
  • Fresenius Kabi Uk
    Account Manager
    Fresenius Kabi Uk Jun 2020 - Apr 2023
    East Of England
    • Set up, negotiated and delivered contracts, and worked in the tender space• Exceeded 100% on sales targets evey year• Ran trainings and study days on Parental Nutrition • Product and supply chain management ensuring consistent and reliable supply to customers
  • The Raft Institute
    Marketing And Communications Manager
    The Raft Institute Aug 2017 - Apr 2019
    London, United Kingdom
    • Designed and developed creative communication and marketing products. • Planned and implemented direct marketing approaches including targeting, personalisation of messages and measurability; data analysis, customer profiling and segmentation.• Developed a digital strategy in conjunction with head of fundraising.• Developed a web strategy covering RAFT’s website and tendered for a new website development and develop processes to keep RAFT’s websites up to date. • Developed and oversaw a strategic programme of activities and events for RAFT’s 30th anniversary. • Contributed to and strengthened fundraising proposals and funder reports to ensure robust and creative marketing and communication considerations were adopted.
  • The Raft Institute
    Research Associate
    The Raft Institute Mar 2017 - Jul 2017
    London, United Kingdom
    • Conducted individual and collaborative research projects.• Wrote up results of research and contributed to publishing of results in peer-reviewed academic literature.• Participated regularly in group meetings and prepare and delivered presentations to project team.• Continually updated knowledge and understanding in field to inform research activity.• Developed research objectives and proposals for own research.
  • Vwr
    Account Manager
    Vwr Aug 2015 - Feb 2017
    Sydney, Australia
    • Developed and executed account plans that provided customers with a fully integrated set of product, process, service, and technical solutions to meet specific business needs• Maintained frequent contact with the customer and suppliers to identify, build and strengthen the relationship.• Stayed informed of customer requirements and key buying factors, and uses this knowledge to pursue profitable selling opportunities for current or next generation products and to modify account plans, as needed.• Collaborated with pricing, Product Line Management, and other functions to negotiate favourable agreements with customers.• Utilised company CRM to communicate with internal stakeholders and other functions for the management, planning (for the short, medium and long term) and success of the sales territory• Collected market, customer, and competitor intelligence and insights and shares this knowledge with others, as appropriate, to inform sales, marketing, and technical strategies as well as the demand forecast and sales planning processes.• Customized presentation / marketing collateral to fit the customer’s technical needs.• Assessed the overall cost of sales to ensure that resources are optimally allocated to align with the opportunities that are available
  • Ranbaxy
    Territory Account Manager
    Ranbaxy Mar 2014 - Jul 2015
    Sydney, Australia
    • Assessed, planned, and manage a designated geographical territory to increase revenue and achieve sales goals. • Called customers and company sites to conduct business. • Resolved customer complaints through customer engagement, investigation, and development of solutions.• Ranked first in team for percentage growth (23%) in territory.• Forged lasting business relationship resulting in significant repeat business
  • University Of New South Wales
    Postgraduate Research Scholar
    University Of New South Wales Feb 2010 - Dec 2013
    Project:Topical Botanical Extract Dermaceutical for the Promotion of Scarless Wound Healing in Mammalian AdultsAwarded Australian Postgraduate Award (APA)Awarded Commercialisation Training Scheme Scholarship
  • University Of New South Wales
    Laboratory Demonstrator
    University Of New South Wales Mar 2010 - Mar 2013
    • Demonstrated use of practical equipment, conduct experiments, exercises, workshops and/or processes and to answer questions related to those demonstrations.• Assist/gave guidance, where required, to students who are carrying out practical exercises etc.• Responsible for the day-to-day operation of the laboratory.• Was aware of any health and safety implications of procedures, and took action to maintain a safe environment, raising any concerns with the course organiser/work supervisor.• Provided feedback on student performance and any issues arising in the course of the demonstration, to the course organiser.• Assisted in marking student tests set by the course organiser using defined marking criteria.• Ensured that equipment is functional and/or material for demonstrations, exercises were prepared before the start of the session.• Maintained student attendance records.
  • University Of New South Wales
    Peer Mentor
    University Of New South Wales Mar 2009 - Jun 2009
    Provided first year students with academic and social support to facilitate transition into University. Developed leadership skills further.
  • University Of New South Wales
    Research Assistant
    University Of New South Wales Mar 2008 - Nov 2008
    Sydney, Australia
    Futher developed laboratory skills.Coordinated my own experiments and experimental designs.Liased with the laboratory department of Mechenical Engineering to get templates made for an experiment.
  • Dec 2008        Osea
    Sales Representative
    Dec 2008 Osea Mar 2008 - Nov 2008
    Was the clients' first point of contact Coordinated meetings with technical staff members Help increase sales by 120%
  • Dsp Group
    Independent Contractor
    Dsp Group Feb 2006 - Jun 2006
    Developed excellent people management skills. Mastered sales and marketing techniques.

Sonia Ho Education Details

Frequently Asked Questions about Sonia Ho

What company does Sonia Ho work for?

Sonia Ho works for Ward7

What is Sonia Ho's role at the current company?

Sonia Ho's current role is Medical Writer.

What schools did Sonia Ho attend?

Sonia Ho attended University Of New South Wales, University Of New South Wales, Unsw.

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