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Sonia Karim Email & Phone Number
Founder and CEO, Zaraee | COO Maxim Agri
at
Zaraee
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✓ Verified Jun 2026
3 data sources
Profile completeness 86%
Current company
Role
Founder and CEO, Zaraee | COO Maxim Agri
Location
Lahore, Punjab, Pakistan
Company size
Who is Sonia Karim? Overview
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Quick answer
Sonia Karim is listed as Founder and CEO, Zaraee | COO Maxim Agri at Zaraee, a company with 2 employees, based in Lahore, Punjab, Pakistan. AeroLeads shows a matched LinkedIn profile for Sonia Karim.
Sonia Karim previously worked as Founder & CEO, Zaraee | COO Maxim Agri at Zaraee and Managing Director (Power) at Nishat Chunian Group. Sonia Karim holds Master Of Business Administration (Mba), Marketing And Finance, Silver Medalist from Lahore University Of Management Sciences.
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Zaraee
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Profile bio
About Sonia Karim
Sonia Karim is a seasoned business leader with 23 years of experience in textile, energy, and agriculture. Currently, as Chief Operating Officer at Maxim Agri, she oversees aqua and dairy feed sectors in Kenya and Pakistan as well as Zaraee, a pioneering agricultural inputs marketplace startup in Pakistan. Sonia's transformative leadership includes being the sole woman in Pakistan to lead a 200 MW Independent Power Plant. Her prior role as Managing Director (Power) at Nishat Chunian Group showcased her operational prowess, leading a 200 MW IPP and a coal-based captive power plant. Sonia's financial acumen was evident as CFO, managing relationships with ten banks worth $75mn. Beyond corporate achievements, Sonia actively promotes women empowerment and philanthropy, contributing to the Malala Fund and initiating a scholarship fund.As an alumna of Lahore University of Management Sciences, Sonia's commitment to continuous learning is highlighted by certifications in Negotiation Skills, Corporate Governance, Leadership, and Strategic Management. In addition to her professional accomplishments, Sonia is engaged in diverse interests such as painting, reading, and playing the piano. She also serves as an Independent Director at Pakistan Mortgage Refinance Company Ltd. and volunteers at Saleem Memorial Trust Hospital.In summary, Sonia Karim stands as a dynamic leader, seamlessly blending strategic vision with operational excellence, making a significant impact in both corporate and philanthropic spheres.
Current workplace
Sonia Karim's current company
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Zaraee
10 roles · 29 years
Sonia Karim work experience
A career timeline built from the work history available for this profile.
Founder & Ceo, Zaraee | Coo Maxim Agri
Current
2023 - Present
~3 yrs 5 mos
Managing Director (Power)
Led the operations of a 200 MW furnace oil based IPP set up under the 2002 power policy as well as a 46 MW coal based captive power plant, comprising a total strength of over 350 employees, reporting to the Chairman of the group. The role includes operational optimization, cost reduction, raw material planning and sourcing, capex decisions, compensation.
2019 - May 2023
Director Of Finance And Operations
Led the operational, finance, vendor development, O&M management for NCPL, a 200 MW IPP with a topline of over $80mn and bottom line of $28mn. Managing bank relationships of over $ 70mn. NCPL was one of the top performing stocks on the PSX. Active involvement and contribution to the policy making of the group.
2015 - 2019
~4 yrs
Chief Financial Officer
Managed short term and long-term banking relationships with over 10 banks worth $75mn.
2010 - 2015
~5 yrs
Director Project Finance
Managed project finance for NCPL, a project of around $250mn, structured and executed working capital relationships of over $ 80mn and led NCPL to successful start of operations. The project was successfully listed before the start of commercial operations.
2008 - 2010
~2 yrs
2007 - 2008
~1 yr
Marketing Director
Handled marketing, sales and delivery to the largest customers of the company for greige and finished goods in the US and Europe, handling business over US$ 40mn.
2006 - 2007
~1 yr
Assistant Manager Marketing To Manager Marketing
Developed the market for greige fabric in Europe from scratch. Given added responsibility for the US market which was the most challenging of all, doubling sales to US$40mn from US$20mn and eventually handling 95% of the export portfolio for greige fabric for NCL.
2000 - 2006
~6 yrs
Assistant Manager – Industrial Automation And Sales
1997 - 1998
~1 yr
7 education records
Sonia Karim education
Master Of Business Administration (Mba), Marketing And Finance, Silver Medalist
Negotiation Skills
National School Of Public Policy
Director Education - Corporate Governance Leadership Skills
Pakistan Institute Of Corporate Governance
Strategic Management In Disruptive Times
Toyota Management Systems
Aots Japan
Essentials Of Leadership, Business Administration And Management, General
Bachelor'S Degree, Electrical And Electronics Engineering, Deans List
FAQ
Frequently asked questions about Sonia Karim
Quick answers generated from the profile data available on this page.
What company does Sonia Karim work for?
Sonia Karim works for Zaraee.
What is Sonia Karim's role at Zaraee?
Sonia Karim is listed as Founder and CEO, Zaraee | COO Maxim Agri at Zaraee.
Where is Sonia Karim based?
Sonia Karim is based in Lahore, Punjab, Pakistan while working with Zaraee.
What companies has Sonia Karim worked for?
Sonia Karim has worked for Zaraee, Nishat Chunian Group, and Siemens.
How can I contact Sonia Karim?
You can use AeroLeads to view verified contact signals for Sonia Karim at Zaraee, including work email, phone, and LinkedIn data when available.
What schools did Sonia Karim attend?
Sonia Karim holds Master Of Business Administration (Mba), Marketing And Finance, Silver Medalist from Lahore University Of Management Sciences.
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