Director, Brand Engagement
Current
Dec 2021 - Present
AeroLeads people directory · profile
Sonia Kumar Email & Phone Number
Director, Brand Engagement
at
DDB Mudra Group
1 work email found
@ddbmudragroup.com
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Director, Brand Engagement
Location
Delhi, India
Company size
Who is Sonia Kumar? Overview
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Quick answer
Sonia Kumar is listed as Director, Brand Engagement at DDB Mudra Group, a with 1264 employees, based in Delhi, India. AeroLeads shows a work email signal at ddbmudragroup.com and a matched LinkedIn profile for Sonia Kumar.
Sonia Kumar previously worked as Associate Account Director at Dentsu Webchutney and Group Account Manager at Dentsu Webchutney. Sonia Kumar holds Master Of Business Administration (M.B.A.), Communication Management (Brand Communication) from Symbiosis Institute Of Media And Communication, Pune.
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{first}.{last}@ddbmudragroup.com
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Profile bio
About Sonia Kumar
Sonia Kumar is a Director, Brand Engagement at DDB Mudra Group. She possess expertise in microsoft office, microsoft excel, powerpoint, microsoft word, public speaking and 16 more skills. Colleagues describe her as "Sonia is one gem of a person. Her energy and excitement is super infectious and when I say she can make you dance, SHE CAN MAKE YOU DANCE (and you'd go GAGA too)! I worked directly with Sonia for almost 2 years of my stint at Chutney and what I loved about Sonia the most is she's always given the liberty to her team to do what they feel is right. Even though the outcome may not be what it is supposed to be but, we all learn from mistakes right? And that's what she's so… Show more" and "Sonia is one of the most dedicated, reliable and responsible account management professionals I have worked with during my stint at Leo Burnett. Her multitasking ability was unlike I’ve seen before. She was always willing to go that extra mile to ensure her clients were happy at all times. Any organization would be lucky to have Sonia as she surely would be a valuable asset to that company. I highly recommend Sonia and would love to work with her again. "
Listed skills include Microsoft Office, Microsoft Excel, Powerpoint, Microsoft Word, and 17 others.
Current workplace
Sonia Kumar's current company
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Ddb Mudra Group
12 roles
Sonia Kumar work experience
A career timeline built from the work history available for this profile.
Associate Account Director
Task Performed- Driving strategic excellence by building social content and digital strategies for brands- Team supervision and management from maintaining brand social hygiene to delivering digital campaigns- Driving aggressive revenue targets for brands and managing finances to maximize the LOB & the brand growth - Building strong client relations by driving pro-active business ideas internally- Contributing to ideation and striving for award worthy digital innovation… Show more Task Performed- Driving strategic excellence by building social content and digital strategies for brands- Team supervision and management from maintaining brand social hygiene to delivering digital campaigns- Driving aggressive revenue targets for brands and managing finances to maximize the LOB & the brand growth - Building strong client relations by driving pro-active business ideas internally- Contributing to ideation and striving for award worthy digital innovation ideas from tech to platform innovations along with media & Influencer integrations- Streamlining internal processes for a better work-life balanceKey clients handledKalpataru Group, HONOR India, EarlySalary, Piaggio, ASUS India with Republic of Gamers (ROG), Trigger Happy Entertainment Pvt., Nestle Nangrow, RPG Group, Tarun Tahiliani, Teacher's Whiskey, Beam Suntory Spirits Portal project and Platinum Evara & Men of Platinum Website Project.Pitch Conversion: Levi's India Show less
Jul 2021 - Nov 2021
Group Account Manager
Task Performed- Driving strategic excellence by building social content and digital strategies for brands- Team supervision and management from maintaining brand social hygiene to delivering digital campaigns- Driving aggressive revenue targets for brands and managing finances to maximize the brand growth- Building strong client relations by driving pro-active business ideas internally- Contributing to ideation and striving for award worthy digital innovation ideas from tech… Show more Task Performed- Driving strategic excellence by building social content and digital strategies for brands- Team supervision and management from maintaining brand social hygiene to delivering digital campaigns- Driving aggressive revenue targets for brands and managing finances to maximize the brand growth- Building strong client relations by driving pro-active business ideas internally- Contributing to ideation and striving for award worthy digital innovation ideas from tech to platform innovations along with media & Influencer integrations- Streamlining internal processes for a better work-life balanceKey clients handledKalpataru Group, HONOR India, EarlySalary, Piaggio, ASUS India with Republic of Gamers (ROG), Trigger Happy Entertainment Pvt., Nestle Nangrow, Junglee Rummy, Teacher's and Platinum Evara & Men of Platinum Website Project.Current AchievementThappad: The World’s Most Reported Trailer- - Cannes Silver Lion Winner 2021 under the Entertainment Category- Cannes Lion 2021 shortlist under the Media category- Kyoorius Creative Award 2020 (Blue Elephant) - Spikes Asia 2021 winner Pitch Conversion: ASUS India with Republic of Gamers (ROG) Key Campaigns- #SongOfTheInternet & #TaniaVsIndia for the ASUS ZenBook Pro Duo launch- #RecreateTheRules Influencer Campaign with ROG Zephyrus G14 launch- EarlySalary #ThanksAMillion Campaign – Celebrating 1 million life upgrades- HONOR Sale campaigns 2019 , Flipkart BBD and Amazon GIF- #ColorsOfABillion for ASUS ZenBook Flip- #AnOdeToTheGamer for ROG Flow X13 + ROG Zephyrus series launchKey Film Campaigns- Trailer Disruption & #DontSayBhangi Campaign with Ayushmann Khurana for Article15- #ChulbulKeBadassDialogues with Salman Khan for Dabangg 3- #ThappadPeDisclaimer with Taapsee Pannu for Thappad- #TheWorldsMostReportedTrailer with Taapsee Pannu for Thappad- #TrackTheSurgicalStrike Google Map Integration for Avrodh: The Siege Within- #BraveryUnknown with Netflix for Gunjan Saxena Show less
Nov 2019 - Jun 2021
Senior Account Manager
Nov 2018 - Nov 2019
Brand Services Associate, Mcdonald'S India (West & South)
1. Key campaigns worked on:- McDelivery Service, Breakfast launch for test markets, EOTF Launch, Happy Price Combos-Phase 2, 20 years Brand campaign, Regional Briefs & Brand re-launch in the South market (Current Project)2. Tasks Performed: - Business thinking and concept development for various campaigns- Competitive Study & Strategic Involvement- Studying results of the campaigns and basis business numbers recommending solutions- Coordination on Film and Static… Show more 1. Key campaigns worked on:- McDelivery Service, Breakfast launch for test markets, EOTF Launch, Happy Price Combos-Phase 2, 20 years Brand campaign, Regional Briefs & Brand re-launch in the South market (Current Project)2. Tasks Performed: - Business thinking and concept development for various campaigns- Competitive Study & Strategic Involvement- Studying results of the campaigns and basis business numbers recommending solutions- Coordination on Film and Static shoots from planning to delivery3. Achievements:- Achieved 20% user conversions for the new McDelivery App post the launch- Positive 2.5% business growth for the brand post the 20 years brand campaign launch Show less
May 2016 - Nov 2018
Team Lead, Integrated Marketing Communication
Food Tropis (Food-Tech Start-Up)
1. Conducted Market Research and devised promotional strategies2. Generated content and strategies for Social Media accounts (Facebook, Twitter and Instagram) of FoodTropis 3. Offline Campaign Ideation
Aug 2015 - Nov 2015
Social Media Marketing
4 Entertainments
Social Media Marketing included campaign planning, ideation and strategizing for their clients such as:1. Sinhgad Institute2. Sinhgad Karandak3. Shri Amar Sable 4. 4 Entertainments
Jul 2015 - Sep 2015
Account Planning Intern
Profile: Planning and StrategyWorked as an Account Planning Intern with access to the functioning of all the departments of the agency including Account Management, Planning and Campaign Creation
Apr 2015 - Jun 2015
Strategic Planning And Branding
1. Worked on brand awareness and visibility campaigns2. Devised online and offline promotional strategies
Dec 2014 - Jan 2015
Digital Strategy
Devising Digital Strategies for Stairs (NGO) School Football League 2014.
Nov 2014 - Dec 2014
Project Volunteer
1. Part of the Alumini Research Team for making of a Documentary for TeachForIndia.2. Directed a street play on "Corporal Punishment" with the Government School Kids.
Oct 2014 - Nov 2014
Actor & Summer Intern – Marketing And Promotion
The Films & Theatre Society
o Contributed to the event and venue management of “The Annual Theatre Festival of FTS, RANG 2012 & 2013”o Performed as an actor at Kala Ghodha Festival in Mumbai and Sahitya Kala Parishad in Delhio Ideated and executed digital strategies and offline promotionso Played a crucial role in planning and execution of ambience design and hospitalityo Acted in 6 FTS Theatre productions like Koobar Aur Kaaki,Draupadi, Bade Shehar Ke Log, Animal Farm etc.
Jun 2012 - Jul 2014
Team & coworkers
Colleagues at DDB Mudra Group
Other employees you can reach at ddbmudragroup.com. View company contacts for 1264 employees →
SK
Sumaiya Khan
Colleague at Ddb Mudra GroupGurugram, Haryana, India
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RG
Rajesh Gaur
Colleague at Ddb Mudra GroupDelhi, India
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KH
Khant Hein Oo Oo
Colleague at Ddb Mudra GroupTaunggyi District, Shan State, Myanmar
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DN
Deep Nath
Colleague at Ddb Mudra GroupKolkata, West Bengal, India
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RS
Rk Saha
Colleague at Ddb Mudra GroupDelhi, India
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DP
Dase Pawar
Colleague at Ddb Mudra GroupDelhi, India
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SS
Shweta Salvi
Colleague at Ddb Mudra GroupMumbai, Maharashtra, India
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AB
Ajay Bhatkar
Colleague at Ddb Mudra GroupMumbai, Maharashtra, India
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CD
Cyrus D'Costa
Colleague at Ddb Mudra GroupThane, Maharashtra, India
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MM
Meenu Mishra
Colleague at Ddb Mudra GroupIndia
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Sumaiya Khan
Colleague at Ddb Mudra GroupGurugram, Haryana, India
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RG
Rajesh Gaur
Colleague at Ddb Mudra GroupDelhi, India
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KH
Khant Hein Oo Oo
Colleague at Ddb Mudra GroupTaunggyi District, Shan State, Myanmar
View →
DN
Deep Nath
Colleague at Ddb Mudra GroupKolkata, West Bengal, India
View →
RS
Rk Saha
Colleague at Ddb Mudra GroupDelhi, India
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DP
Dase Pawar
Colleague at Ddb Mudra GroupDelhi, India
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SS
Shweta Salvi
Colleague at Ddb Mudra GroupMumbai, Maharashtra, India
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AB
Ajay Bhatkar
Colleague at Ddb Mudra GroupMumbai, Maharashtra, India
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CD
Cyrus D'Costa
Colleague at Ddb Mudra GroupThane, Maharashtra, India
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MM
Meenu Mishra
Colleague at Ddb Mudra GroupIndia
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2 education records
Sonia Kumar education
Master Of Business Administration (M.B.A.), Communication Management (Brand Communication)
Bachelor'S Degree, Marketing , Advertising And Financial Investment, 1St Division
FAQ
Frequently asked questions about Sonia Kumar
Quick answers generated from the profile data available on this page.
What company does Sonia Kumar work for?
Sonia Kumar works for DDB Mudra Group.
What is Sonia Kumar's role at DDB Mudra Group?
Sonia Kumar is listed as Director, Brand Engagement at DDB Mudra Group.
What is Sonia Kumar's email address?
AeroLeads has found 1 work email signal at @ddbmudragroup.com for Sonia Kumar at DDB Mudra Group.
Where is Sonia Kumar based?
Sonia Kumar is based in Delhi, India while working with DDB Mudra Group.
What companies has Sonia Kumar worked for?
Sonia Kumar has worked for Ddb Mudra Group, Dentsu Webchutney, Leo Burnett, Food Tropis (Food-Tech Start-Up), and 4 Entertainments.
Who are Sonia Kumar's colleagues at DDB Mudra Group?
Sonia Kumar's colleagues at DDB Mudra Group include Sumaiya Khan, Rajesh Gaur, Khant Hein Oo Oo, Deep Nath, and Rk Saha.
How can I contact Sonia Kumar?
You can use AeroLeads to view verified contact signals for Sonia Kumar at DDB Mudra Group, including work email, phone, and LinkedIn data when available.
What schools did Sonia Kumar attend?
Sonia Kumar holds Master Of Business Administration (M.B.A.), Communication Management (Brand Communication) from Symbiosis Institute Of Media And Communication, Pune.
What skills is Sonia Kumar known for?
Sonia Kumar is listed with skills including Microsoft Office, Microsoft Excel, Powerpoint, Microsoft Word, Public Speaking, Social Media Marketing, Market Research, and Social Media.
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