Data Analyst
Current1. Bid Strategy Management: Develop and refine bidding strategies to maximize ad spend efficiency and achieve campaign goals.2. Campaign Performance Analysis: Monitor, analyze, and optimize programmatic advertising campaigns to ensure they meet performance targets and KPIs3. Data Integration: Aggregate and integrate data from various sources, including DSPs (Demand-Side Platforms), SSPs (Supply-Side Platforms)4. Trend Analysis: Identify and analyze trends and patterns in advertising data to inform strategic decision-making