• Conducted comprehensive market analysis to assess existing market dynamics and devised a strategic marketing plan for the successful introduction of the new brand, Omelet Gaming, leveraging market insights and consumer trends.• Provided effective leadership to a dedicated marketing team, overseeing all brand initiatives, and ensuring alignment with organizational goals and objectives.• Developed and executed a targeted plan to penetrate the B2C market while simultaneously creating demand for B2B channels, utilizing a multi-faceted approach to maximize market reach and revenue generation.• Monitored and evaluated the performance of all marketing campaigns, meticulously measuring against key performance indicators (KPIs) established by the brand owner and delivering actionable insights to optimize campaign effectiveness.• Maintained a keen awareness of market trends, sell-out, and sell-through rates, enabling proactive adjustments to marketing strategies and tactics to capitalize on emerging opportunities and mitigate risks.• Provided strategic oversight for both current and upcoming product lines, ensuring alignment with market demands and organizational objectives, while also monitoring product distribution and consumer satisfaction levels.• Spearheaded the development and distribution of compelling marketing materials for social media and B2B channels, effectively communicating the brand's value proposition and driving engagement across target audiences.• Cultivated and nurtured relationships with new and existing B2B channels, fostering mutually beneficial partnerships and driving sustained business growth through collaborative efforts and strategic initiatives.

Jan 2015 - April 2016 : Area Sales Supervisor (Canvas | Store under IDR 5. Mill / Transaction)Mar 2016 - Dec 2016 : Area Sales Supervisor (East and South Jakarta)Jan 2017 - Mar 2017 : Regional Sales Coordinator