As a self-employed communications and marketing expert, I support an innovative cycle tracking company in maximizing its reach and impact. In my role, I handle a diverse range of tasks, including personal branding on LinkedIn, social media support, and SEO copywriting for our website. I am also responsible for optimizing the website structure and providing valuable assistance in sales.Additionally, I work closely with the CEO to achieve strategic goals and elevate the company's communications to a new level. My goal is to contribute to the company's sustainable growth through tailored communication strategies and effective marketing measures.

Als Projektleiterin habe ich erfolgreich CEOs auf LinkedIin positioniert. Dabei habe ich Kund:innen von der Entwicklung ihrer persönlichen Kommunikationsstrategie bis zur Contenpoduktion unterstützt und langfristig begleitet.

During my internship at Melationship, I played a pivotal role in creating a compelling brand presence for the company's B2C products, with a primary focus on Instagram. I gained hands-on experience in graphic design, user-generated content, and community management. My responsibilities included independently developing and executing strategies for impactful posts, which enhanced my skills in crafting engaging content and managing online communities effectively. This role provided me with valuable insights into the intricacies of social media marketing and its impact on brand development.

During my work experience, I gained insights into the development of digital formats for WDR's social media channels. In particular, I acted as a target group expert and made recommendations to reach Generation Z. I also produced storyboards and content around core topics myself.

At keep I developed a social media strategy for the company and managed the two channels Instagram and Pinterest independently.