Sonja Brown

Sonja Brown Email and Phone Number

Strategic Marketing and New Business startup consultant. Strong social benefit and profit generating emphasis. Works with businesses and nonprofits to increase profits and social benefits. @ Normandale Community College
Sonja Brown's Location
Minnetonka, Minnesota, United States, United States
Sonja Brown's Contact Details

Sonja Brown personal email

About Sonja Brown

MARKETING AND CHANGE LEADER. NEW BUSINESS, PARTNERSHIPS, INSIGHTS AND PRODUCT INNOVATION. I'm an award winning, independent marketing and design-thinking strategist who leads innovation projects and creates new businesses. My calm, confident leadership manner reduces stress during uncertainty, builds trust and paves the way for new opportunities. EVOLUTION of HEDlines. Year after year, HEDlines has never been the same company - always evolving and learning. I have experience and skills in Human Centered Design, Partnership and New Business Development, Change Strategy, Marketing, Branding, Crisis Communications, and Coaching. As your consultant, I provide clarity, vision and direction to your projects LEARNING. I believe in learning by doing. To better understand micro-enterprise businesses, I started an artisan farmer’s market ice cream company. To learn the world of technology start-ups, I became the CMO of an app technology start-up. As an entrepreneur myself - I coach clients to be nimble and think like a start-up. Running Swim Possible, SBC - a 2015 MN Cup Semi-finalist business provides me with a business "canvas" to grow a public benefit company that changes and potentially could save lives.CURIOUS. I use a Human Centered Design Thinking approach and interview techniques, to gain insights and perspectives that open up new possibilities. I ask questions that inspire insights. I appreciate ambiguity and working in agile environments.RELATIONAL. I am known for the relationships I create. My best work begins by listening. I build networks and partnerships with and for clients. INTERNATIONAL. My work draws from experiences in Australia, Asia, Europe and Africa. INDUSTRY EXPERIENCE: Higher Education International Development Health/Wellness/Medical

Sonja Brown's Current Company Details
Normandale Community College

Normandale Community College

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Strategic Marketing and New Business startup consultant. Strong social benefit and profit generating emphasis. Works with businesses and nonprofits to increase profits and social benefits.
Sonja Brown Work Experience Details
  • Hedlines - Marketing, Innovation And Start-Up Consulting
    Owner, Marketing Thought Leader
    Hedlines - Marketing, Innovation And Start-Up Consulting Jun 2004 - Present
    Minnetonka, Mn
    Human Centered Design and Strategic Consulting that impacts consumer experiences. Work includes internal and external research for new business insights, products, services and processes. Provide consumer experience insights, product concepts, business plans and new market development strategy. Project Management experience including new product development, events, research, and website redesign. Strong strategic thinking and change management skills. Keen observational, research and interview skills. Developer of brand strategy and new market identification. Creator of consumer insights and new product concepts. Offers strategic and creative leadership to business, education and not-for-profits. Provides project management. Experienced Public Relations, Publicity and Crisis Communications leader. Facilitator and coach for start up business and entrepreneurs. SKILLS USED: New business development, partnership creation, strong writing skills, listening, facilitating, presenting, interviewing and insights.
  • University Of Minnesota School Of Social Work
    Human Centered Design Consultant
    University Of Minnesota School Of Social Work Nov 2014 - Present
    St. Paul, Minnesota
    Providing a three phase branding consulting project for the UMN School of Social Work. The three phases include: Discovery, Story Telling/MATTERS and Implementation. The Discovery phase includes in-depth research to discover insights, meaning and messaging for the school. The Story Telling/MATTERS phase will identify and develop communication methods that showcase and tell why the school matters. The final phase of the project will include a comprehensive plan to help the school brand itself and celebrate its 100 year anniversary.
  • Normandale Community College
    Entrepreneur Instructor
    Normandale Community College Feb 2014 - Present
    Bloomington, Minnesota
    Instructor for entrepreneur classes for the Healing Arts Business Practice area of Normandale Community College's Continuing Education classes for Integrative Health and Wellness: http://normandale.augusoft.net/index.cfmmethod=CourseSeries.CourseSeriesRegistration&CourseSeriesGroupId=233Class teaches integrative medicine practitioners how think like an entrepreneur to grow their practices. SKILLS USED: Curriculum writing Facilitation & PresentationBusiness and Entrepreneur knowledge
  • Normandale Community College
    Innovation Strategy Research Consultant
    Normandale Community College Mar 2014 - Sep 2014
    Leading innovation and change for higher education. Identifying and creating opportunities for Normandale Community College to help address the changing needs for higher education. Leading change creation strategy discussions. Presenting to community members and to Normandale Executive teams. Methodology includes interview style research with employers, school districts and community organizations in the SW Metro area. The purpose of this project is to identify and create new program opportunities for Normandale Community College that meets new market demands. SKILLS USED: Interviewing, presenting, strategy, writing and facilitation.
  • Swim Possible, Sbc
    Owner
    Swim Possible, Sbc Sep 2009 - Aug 2018
    Minnesota
    Swim Possible, SBC offers gentle, hands on swimming lessons to all learners - serving students with Autism, Downs, Fear/Anxiety, Health issues and other learning needs. I am the creator of a hands-on, yoga breath and movement based teaching method that helps learners with Autism and other learning needs calm and feel how to swim. I train private instructors in the Swim Possible method and am creating business opportunities for Swim Possible instructors in communities everywhere. As a Minnesota Public Benefit, Swim Possible operates with the public mission of improving the Safety and Fitness of children with autism. We do this by incorporating a family safety component into all of our lessons. Swim Possible was a semi-finalist in the MN CUP.
  • Amoos Artisan Ice Cream
    Owner
    Amoos Artisan Ice Cream May 2012 - Sep 2012
    Minneapolis Farmer'S Markets
    A pilot business to put into practice innovation and entrepreneur skills used in consulting and coaching including E-Myth method of focus on entrepreneur, operations and manager roles. Led new product development. Managed sales at three markets. SKILLS USED: finance, purchasing, organization, legal, insurance, finances and all other aspects of running a small business. Social media marketing including Twitter, Facebook and e-mail blasts.
  • Whooznear
    Chief Marketing Officer
    Whooznear Oct 2010 - May 2011
    Officer of technology start up company. Identified markets and opportunities for product. Provided concepts and product development strategies. Led branding of product. Developed investor relations. Presenter at technology events. Creator of events for launch. SKILLS USED: Research opportunities, business start-up organization, marketing purchasing, interpersonal, presentation, insights and more.
  • Open Arms Of Minnesota
    Independent Marketing Consultant
    Open Arms Of Minnesota Oct 2009 - Feb 2010
    To create a fundraising toolkit for national nonprofit member organizations of ANSA. The toolkit was designed to introduce methods for raising funds for international food serving kitchens in South Africa that served meals and provided services to people with HIV/AIDS. Toolkit needed to explain how to frame funding message to generate additional revenue for international efforts that did not conflict with agency's local fundraising messages. SKILLS USED: Research, interviews, writing and design.
  • Womenventure
    Strategic Plan Consultant
    Womenventure 2008 - 2009
    Lead for Strategic Plan process for Women Venture, a nonprofit focusing on building female entrepreneurs. Conducted interviews with key constituents, led group discussions, provided research and interpretation for organization. Wrote and delivered plan to board. Provided coaching to organization as needed. SKILLS USED: Relational skills, listening, writing, strategic and others.
  • Sonja Brown Business Coach
    Business Coach
    Sonja Brown Business Coach 2003 - 2009
    Created and led entrepreneur groups to assist small business owners with all aspects of their businesses. Wrote monthly newsletter. Groups provided marketing and survival skills to businesses during recession. Company offered business plan writing workshops, entrepreneur groups, business coaching and marketing assistance to small businesses. SKILLS USED: Leadership, presentation, curriculum creation and writing.
  • University Of Minnesota Extension
    Business Advisor (Employee) Marketing Consultant (Contract)
    University Of Minnesota Extension 1998 - 2009
    St. Paul, Minnesota
    Project management, including leadership of Extension website redesign, National Educator conference, Lake Home and Cabin Show presence, Community Development pricing project and WGGYPP new market development project. Strategic consulting including business plan and market plan writing. Research. Business Plan Writer and Coach. Marketing lead including brand development, generating strategic partnerships, web site new market traffic growth, online education promotion, new product development. Communications including marketing plans, publicity for new products, e-newsletters, press releases, author tours, brochures. Award winning work.SKILLS USED: Relationship building skills with team members, teaching, advising, leadership, marketing, promotion, advising, creativity, writing, strategy and more.

Sonja Brown Skills

Entrepreneurship Strategy Marketing Communications Marketing Strategic Planning Start Ups Strategic Partnerships Nonprofits Leadership Brand Development Coaching Small Business Public Speaking Social Media New Business Development Marketing Strategy Management Business Strategy Business Concept Development Writing Product Development Advertising Event Planning Business Development Public Relations Non Profits Cross Functional Team Leadership Web Design Event Management Strategic Communications Social Entrepreneurship Start Up Consulting Idea Incubation Early Stage Companies Team Building

Sonja Brown Education Details

Frequently Asked Questions about Sonja Brown

What company does Sonja Brown work for?

Sonja Brown works for Normandale Community College

What is Sonja Brown's role at the current company?

Sonja Brown's current role is Strategic Marketing and New Business startup consultant. Strong social benefit and profit generating emphasis. Works with businesses and nonprofits to increase profits and social benefits..

What is Sonja Brown's email address?

Sonja Brown's email address is sonjahedbrown@me.com

What schools did Sonja Brown attend?

Sonja Brown attended University Of Minnesota-Twin Cities, Coursera - Online, Coaches Training Institute, Yoga Center Minneapolis, University Of St. Thomas.

What are some of Sonja Brown's interests?

Sonja Brown has interest in Children, Education, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Arts And Culture, Health.

What skills is Sonja Brown known for?

Sonja Brown has skills like Entrepreneurship, Strategy, Marketing Communications, Marketing, Strategic Planning, Start Ups, Strategic Partnerships, Nonprofits, Leadership, Brand Development, Coaching, Small Business.

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