MarketSpark is innovating the entire backend of telecoms infrastructure, enabling large, multi-location organizations the ability to quickly evaluate, procure, monitor and maintain 100% of their telecom needs with a single pane of glass.The company's unique, enterprise-grade managed service platform (MSP) migrates costly and siloed wireline connections to an intelligent network of reliable wireless services with a single point of contact.The MarketSpark cloud-based solution coupled with the company's nationwide installation capacity moves antiquated and expensive copper lines to a robust, cost-effective wireless service - including Alarms, Fire Panels, Elevators, Emergency lines, Point of Sale Terminals, and Fax lines for commercial buildings.MarketSpark - accelerating the migration of services from wireline to wireless, while leveraging the power of platforms to evolve the way enterprises consume and manage their technology needs.

Ideate, strategize, execute and deliver e-commerce products across Disney Parks, Experiences and Products through mobile app and web platforms. An integral product team member that takes pride in owning the entire product life-cycle from concept to deployment, delivering exceptional guest experiences at every touchpoint.

Lead, define and build LiveNation Entertainment mobile product strategy - growing mobile customer acquisition, early adoption, engagement, downloads and ticket sales conversion. Spearhead all digital marketing initiatives - social media, paid & organic media, live events, radio, TV advertising, affiliate sponsorships and national sponsorships. Develop LiveNation brand strategy for mobile business unit and execute against national media campaigns across customer segments and channels.

Create go-to-market strategy and marketing activation programs for the emerging mobile healthcare market. Define and drive product requirements across functional teams. Strategize, plan and execute best practice online and off-line consumer facing user experiences that create awareness, conversion, engagement and retention.

Led a business unit comprised of various cross-functional team experts in the launch of VAIO notebook and digital imaging products. Managed external creative agencies in building strategy, developing creative assets and executing against go-to-market plans. This included all consumer advertising, promotions, retail merchandising, media campaign activation, tradeshows and websites.

Drove product roadmap deliverables, pricing analysis and product requirements to internal cross-functional teams. Developed a strategic integrated product marketing plan from concept to execution to meet business unit growth objectives.Designed and led product life-cycle strategy, competitive product market analysis and developed CRM activation (Direct Mail, Catalogs, e-mail campaign and brand loyalty generation programs).

Instrumental in working with a small entrepreneurial team to define, map and drive a newly introduced e-merchant web based application. Project managed day-to-day product requirements, software Q/A release requirements and life-cycle product phase.

Responsible for account channel development through execution of national marketing programs. Drive key decisions and negotiated joint resource investments that ensure partner sales and technical readiness for sales cycle.

Managed OEM and distribution channel accounts. Partnered with dealer accounts to develop incentive marketing programs to stimulate and grow sales targets.