Sony Joseph Email & Phone Number

Dubai, United Arab Emirates

Heading the entire spectrum of Business Development, Brand Management and Product sourcing for Air conditioning and RefrigerationNegotiating with OEM's and developing the right product range and mix.Providing Technical sourcing as well as solutions for FM companies and MEP contractorsNetworking and identifying potential customers across MEA.

United Arab Emirates

Leading end-to-end sales operations including projection of annual sales, tracking of sales performance and interaction with other areas of the company to ensure that business orders are executed properly and profitablyDriving the overall long and short-term channel marketing strategies and initiatives; working closely with dealers/channel partners and B2B customers for developing agreed business development plans by ensuring sound relationships Managing cross-functional roles including Budgeting, P&L, Forecasting, Benchmark pricing, Competition analysis

Oversaw all stages of Brand Management including sales & marketing for Gorenje & Daikin home appliances and air conditioners in UAE Wholesale and Retail channels from procurement to sell-outSuccessfully negotiated contract with the retailers, range development with principal, managed brand P&Ls; conceptualized & implemented promotional activities and ensuring that the principal brand guidelines are adhered

United Arab Emirates

Delivered excellence in establishing sales of York branded residential and commercial A/Cs in UAE & Bahrain marketsDirectly controlled national distributors and dealersGuided, trained and coached the sales personnel of the distributors in line with JCI’s organizational objectives

Dubai, United Arab Emirates

Representing the Whirlpool brand of home appliances and managing major key accounts like Carrefour,Lulu group,Plugins,Sharaf Dg,Geant and Emax.Interfacing with the category managers of the respective key accounts for suggesting the most viable product range and cultivating relations with them for securing repeat business.

Managing the territory sales of Philips consumer electronics and Whirlpool home appliances for Sharjah and Northern emirates including Abu Dhabi and Alain.Heading a team of sales representatives/officers and responsible for the acheivement of their sales targets.Directly reporting to the G.M.

Handling the dealer network and responsible for the sales of Philips consumer electronics.

Emba, Marketing

Activities and Societies: Member of Spjain Center of Management alumni.

Bsc, Chemistry