AeroLeads people directory · profile
Sonya Smith Email & Phone Number
Sr. Category Development Manager
at
Hill's Pet Nutrition
1 work email found
@hillspet.com
3 phones found area 785, 704, and 404
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
Role
Sr. Category Development Manager
Location
Lawrence, Kansas, United States
Who is Sonya Smith? Overview
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Quick answer
Sonya Smith is listed as Sr. Category Development Manager at Hill's Pet Nutrition, based in Lawrence, Kansas, United States. AeroLeads shows a work email signal at hillspet.com, phone signal with area code 785, 704, 404, and a matched LinkedIn profile for Sonya Smith.
Sonya Smith previously worked as Halo - Sr. Brand Manager at Better Choice Company (Bttr) and Retail Environment Manager - Vet Channel at Hill'S Pet Nutrition. Sonya Smith holds Bachelor Of Science (B.S.), Marketing from Pittsburg State University.
Company email context
Email format at Hill's Pet Nutrition
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{first}_{last}@hillspet.com
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AeroLeads found 1 current-domain work email signal for Sonya Smith. Compare company email patterns before reaching out.
Profile bio
About Sonya Smith
Growth Producing Marketing Strategist & Go-to-Market Expert | Experienced in CPG & Pet Industries | Successful Differentiator of Brands & Products |A growth producing marketer experienced in creating and executing successful strategies for the consumer packaged goods and pet industries. A steward of progress, exhibiting a results-focused leadership style by fostering strong collaboration with all internal and external stakeholders to achieve goals. Creative, confident, fiscally accountable and well-organized leader, who coaches critical thinking to promote an impact-driving and problem-solving mindset. Customer-centric, research-savvy and analytically centered professional. Accustomed to interpreting data to reveal key insights and to identify growth opportunities for the creation of commercially relevant strategies and go-to-market plans. Compelling storyteller in the delivery of new business recommendations, communications and campaigns, offering differentiation, growth and profitability. Expertise: Strategy Development | Consumer Research | Brand Management | Category Management | Project Management | Integrated Marketing Campaigns | Profitability Maximization | Strategic Planning | Insights Based Decision-Making | Brand Positioning | Go to Market Strategies | CPG Experienced | Pet Industry Experienced | Strong Leader
Listed skills include Marketing, Retail, Brand Management, Forecasting, and 28 others.
Current workplace
Sonya Smith's current company
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9 roles · 20 years
Sonya Smith work experience
A career timeline built from the work history available for this profile.
Halo - Sr. Brand Manager
Current
Nov 2024 - Present
Sr. Category Development Manager
Implemented a category growth mindset among internal and external stakeholders to drive mutual growth, plus spearheaded product prioritization within the organization's U.S. portfolio for the purposes of maximizing profit. Resource developer for the Retail Category Development Center of Excellence, a category and competitive intelligence library. Owner of.
Nov 2022 - Dec 2023
Retail Environment Manager - Vet Channel
Lead in achieving commercialization excellence for the U.S. division's therapeutic business strategy. Generated U.S. retail environment strategies and ensured proper commercial execution for the therapeutic pet nutrition portfolio. Liaised between Marketing and Customer Development ensuring alignment in the commercial execution of designed strategies..
Jan 2020 - Nov 2022
Senior Brand Manager - Hill'S Prescription Diet
Generated growth of U.S. pet nutrition product lines via B2B and DTC strategies activating the veterinary channel. Formulated and executed go-to-market and shopper marketing plans for product innovation launches. Accountable for profit and loss, advertising and promotional budgets for assigned products. Lead team in executing revenue growth management.
Aug 2018 - Dec 2019
Director Of Retail Marketing
Led a team of ten in the retail commercialization of multiple product lines representing $200M in sales for a $7B plastics manufacturer. Elevated brands via marketing strategies driving growth in mass, grocery, club, hardware and home center channels. Introduced a research process yielding insights key in the delivery of consumer-centric strategies and.
Mar 2013 - Jul 2018
Retail Brand Manager
Established a streamlined go-to-market process improving the marketing team’s focus, collaboration and timeliness. Lead the creation of targeted marketing and portfolio strategies, resulting in reimagined brands and products. Applied retail branding principles and research expertise, relaunching assigned retail brands. Identified market segmentation.
Jun 2010 - Mar 2013
Customer Marketing Manager, Major Accounts
Kid Stuff Marketing Inc.
Implemented and executed strategies supporting custom program development for six major clients in the foodservice, education and entertainment industries. Improved customer satisfaction and extending partnerships year over year, focusing on customer strategy alignment. Elevated production and marketing credibility resulting in sales growth by account..
2006 - Apr 2010
Brand Manager / Assistant Brand Manager / Product Planner / Distribution Analyst – Multi Category
Brand Manager, Athletics, Women’s Footwear and Accessory CategoriesBrand Manager, Canadian MarketAssistant Brand Manager – U.S. Hispanic, Puerto Rico, Teen, and Accessory CategoriesProduct Planner, Men’s Footwear CategoryMerchandise Distribution Analyst, Men’s Footwear Category
Jan 1998 - Nov 2005
1 education record
Sonya Smith education
-
Pittsburg State University
FAQ
Frequently asked questions about Sonya Smith
Quick answers generated from the profile data available on this page.
What company does Sonya Smith work for?
Sonya Smith works for Hill's Pet Nutrition.
What is Sonya Smith's role at Hill's Pet Nutrition?
Sonya Smith is listed as Sr. Category Development Manager at Hill's Pet Nutrition.
What is Sonya Smith's email address?
AeroLeads has found 1 work email signal at @hillspet.com for Sonya Smith at Hill's Pet Nutrition.
What is Sonya Smith's phone number?
AeroLeads has found 3 phone signal(s) with area code 785, 704, 404 for Sonya Smith at Hill's Pet Nutrition.
Where is Sonya Smith based?
Sonya Smith is based in Lawrence, Kansas, United States while working with Hill's Pet Nutrition.
What companies has Sonya Smith worked for?
Sonya Smith has worked for Hill'S Pet Nutrition, Better Choice Company (Bttr), Berry Global, Inc., Kid Stuff Marketing Inc., and Payless Shoesource.
How can I contact Sonya Smith?
You can use AeroLeads to view verified contact signals for Sonya Smith at Hill's Pet Nutrition, including work email, phone, and LinkedIn data when available.
What schools did Sonya Smith attend?
Sonya Smith holds Bachelor Of Science (B.S.), Marketing from Pittsburg State University.
What skills is Sonya Smith known for?
Sonya Smith is listed with skills including Marketing, Retail, Brand Management, Forecasting, Strategy, Cross Functional Team Leadership, Management, and Advertising.
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