Sonya Boneva

Sonya Boneva Email and Phone Number

9+ years Shopper & Trade marketing expert, FMCG @ Royal Canin
Sonya Boneva's Location
Bulgaria, Bulgaria
Sonya Boneva's Contact Details

Sonya Boneva work email

Sonya Boneva personal email

n/a
About Sonya Boneva

I am result-oriented, proactive and responsible Shopper and Customer Marketing expert. I am passionate about what I do and I constantly strive to deliver excellence in my commitments.

Sonya Boneva's Current Company Details
Royal Canin

Royal Canin

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9+ years Shopper & Trade marketing expert, FMCG
Sonya Boneva Work Experience Details
  • Royal Canin
    Trade Marketer
    Royal Canin Oct 2023 - Present
    Sofia City, Bulgaria
  • Beiersdorf
    Shopper & Customer Marketing Manager
    Beiersdorf Mar 2019 - Sep 2023
    Sofia, Bulgaria
    Responsible for NIVEA brand: Shower, SUN, Skin Care, Baby, Face Care Consultants and Umbrella promotions• Sustainability brand ambassador;• Developing, steering and implementing the local S&CM activities in line with category strategy per channels, customers and categories. Setting priorities and allocating resources accordingly;• Monitoring market performance of plans vs. set KPIs(MS, ROI, S&OP Accuracy), competitors and customers development to identify further business opportunities and improve efficiency;• Building, aligning and fulfilling S&CM opportunities based on Shopper Insights, Brand Activation and Customer Business plans to deliver excellent in-store execution;• Selecting local agencies and suppliers in coordination with procurement;• Planning and controlling the budget for the respective Trade Marketing activities.
  • Beiersdorf
    Junior Shopper & Customer Marketing Manager
    Beiersdorf Oct 2016 - Feb 2019
    Sofia, Bulgaria
    Responsible for NIVEA brand: SUN, Face Care Consultants, Umbrella promotions, Universal Cremes, Lip, Hand and Baby• Developing, steering and implementing the local S&CM activities in line with category strategy per channels, customers and categories. Setting priorities and allocating resources accordingly;• Monitoring market performance of plans vs. set KPIs(MS, ROI, S&OP Accuracy), competitors and customers development to identify further business opportunities and improve efficiency;• Building, aligning and fulfilling S&CM opportunities based on Shopper Insights, Brand Activation and Customer Business plans to deliver excellent in-store execution;• Selecting local agencies and suppliers in coordination with procurement;• Planning and controlling the budget for respective Trade Marketing activities.
  • Beiersdorf
    Shopper & Customer Marketing Assistant
    Beiersdorf Sep 2015 - Sep 2016
    Sofia, Bulgaria
    Responsible for NIVEA brand: Selective Channel, Image Pages, Blue Walls, Window branding, Assortment folders, Gifts for vendors▪ Developing, coordinating and executing in-store advertising and visibility programs in line with customer and/or channel marketing plans;▪ Active participation in creation of trade marketing materials for tailor-made promotions;▪ Supporting the communication with marketing agencies and partners, in relation to the ongoing marketing projects;▪ Assisting with the implementation of relevant ideas for displays and POS materials;▪ Working with SAP: PE2, Workflow and PLM;▪ Executing the distribution and on-time delivery of POS materials;
  • Beiersdorf
    Marketing Assistant
    Beiersdorf Jun 2015 - Sep 2015
    Sofia, Bulgaria
    Helping Eucerin brand with certain tasks:▪ Collaborating with digital agency while working over the Facebook page in order to develop consumer`s engagement and raise their loyalty;▪ Keeping up to date local web page;▪ Developing, coordinating and executing POS materials for launch activities;▪ Working with SAP: PE2, Workflow and PLM;
  • Beiersdorf
    Office Manager/ Hr Support, Maternity Cover
    Beiersdorf Feb 2015 - Sep 2015
    Sofia, Bulgaria
    ▪ Providing Payroll input data;▪ Administrating the working hours, holiday leaves and absences of all employees;▪ Meeting all health and safety labour requirements and keeping documents up to date;▪ Organizing Sales Conference meetings, other business events, Teambuilding and parties;▪ Working with SAP: PE2 and workflow;▪ Collaborating with BDF employees and external parteners to ensure smooth Office operation and Service delivery;▪ Supporting Beiersdorf Team in ad hoc administrative issues in regards to Company documentation;▪ Supporting the Regional IT manager in his service delivery to employees;
  • Exl
    Accounts Payable Executive With German And English
    Exl Oct 2013 - Jan 2015
    Sofia, Bulgaria
    ▪ Booking incoming invoices in SAP and AS 400;▪ Managing issues with open overdue invoices with suppliers, payment and AR teams;▪ Taking part in the payment proposal checks during the month;▪ Reviewing the cross-balance check on monthly bases;▪ Preparing daily report for the outstanding invoices; ▪ Updating the FX Rates on daily bases;
  • Adecco Bulgaria
    1St Line Technical Support Analyst - German And English
    Adecco Bulgaria Oct 2011 - Mar 2013
    Sofia, Bulgaria
    ▪ Timely managing the service requests of customers through different access channels.▪ Identify and resolve customer request, problem or incident, using the relevant knowledge base tools and other technical resources.▪ Deliver a high level of resolution upon the first contact with the end-user.▪ Present a positive, effective and flexible contribution to achieve team targets and objectives.▪ Collaborate with other team members to provide high quality support.

Sonya Boneva Skills

Social Media Campaign Concepting Sharepoint Accounting Creative Campaign Development Creativity Skills Windows Sales Microsoft Powerpoint Troubleshooting Market Research Business Analysis English Team Management Digital Marketing Strategic Planning Microsoft Office Swiss German Budget Management Trade Marketing Sap Erp Microsoft Excel Marketing Change Management Time Management Customer Service Campaign Management Point Of Sale Systems Social Media Marketing Business Strategy Teamwork Project Management Coaching Fast Moving Consumer Goods German Organization Analysis

Sonya Boneva Education Details

  • University Of National And World Economy, Sofia
    University Of National And World Economy, Sofia
    Economics Of Trade
  • University Of National And World Economy, Sofia
    University Of National And World Economy, Sofia
    Public Administration
  • Flensburg University Of Applied Sciences, Germany
    Flensburg University Of Applied Sciences, Germany
    Economics
  • Foreign Language School
    Foreign Language School "Ekzarh Josif", Razgrad

Frequently Asked Questions about Sonya Boneva

What company does Sonya Boneva work for?

Sonya Boneva works for Royal Canin

What is Sonya Boneva's role at the current company?

Sonya Boneva's current role is 9+ years Shopper & Trade marketing expert, FMCG.

What is Sonya Boneva's email address?

Sonya Boneva's email address is so****@****orf.com

What schools did Sonya Boneva attend?

Sonya Boneva attended University Of National And World Economy, Sofia, University Of National And World Economy, Sofia, Flensburg University Of Applied Sciences, Germany, Foreign Language School "ekzarh Josif", Razgrad.

What are some of Sonya Boneva's interests?

Sonya Boneva has interest in Aerobics, Environment, Hiking, Running, Swimming, Health.

What skills is Sonya Boneva known for?

Sonya Boneva has skills like Social Media, Campaign Concepting, Sharepoint, Accounting, Creative Campaign Development, Creativity Skills, Windows, Sales, Microsoft Powerpoint, Troubleshooting, Market Research, Business Analysis.

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