Sonya Boneva Email & Phone Number

Sofia City, Bulgaria

Sofia, Bulgaria

• Responsible for NIVEA brand: Shower, SUN, Skin Care, Baby, Face Care Consultants and Umbrella promotions
• Sustainability brand ambassador;
• Developing, steering and implementing the local S&CM activities in line with category strategy per channels, customers and categories. Setting priorities and allocating resources accordingly;
• Monitoring market performance of plans vs. set KPIs(MS, ROI, S&OP Accuracy), competitors and customers development to identify further business opportunities and improve efficiency;
• Building, aligning and fulfilling S&CM opportunities based on Shopper Insights, Brand Activation and Customer Business plans to deliver excellent in-store execution;
• Selecting local agencies and suppliers in coordination with procurement;

Sofia, Bulgaria

• Responsible for NIVEA brand: SUN, Face Care Consultants, Umbrella promotions, Universal Cremes, Lip, Hand and Baby
• Developing, steering and implementing the local S&CM activities in line with category strategy per channels, customers and categories. Setting priorities and allocating resources accordingly;
• Monitoring market performance of plans vs. set KPIs(MS, ROI, S&OP Accuracy), competitors and customers development to identify further business opportunities and improve efficiency;
• Building, aligning and fulfilling S&CM opportunities based on Shopper Insights, Brand Activation and Customer Business plans to deliver excellent in-store execution;
• Selecting local agencies and suppliers in coordination with procurement;
• Planning and controlling the budget for respective Trade Marketing activities.

Sofia, Bulgaria

• Responsible for NIVEA brand: Selective Channel, Image Pages, Blue Walls, Window branding, Assortment folders, Gifts for vendors
• Developing, coordinating and executing in-store advertising and visibility programs in line with customer and/or channel marketing plans;
• Active participation in creation of trade marketing materials for tailor-made promotions;
• Supporting the communication with marketing agencies and partners, in relation to the ongoing marketing projects;
• Assisting with the implementation of relevant ideas for displays and POS materials;
• Working with SAP: PE2, Workflow and PLM;

Sofia, Bulgaria

• Helping Eucerin brand with certain tasks:
• Collaborating with digital agency while working over the Facebook page in order to develop consumer`s engagement and raise their loyalty;
• Keeping up to date local web page;
• Developing, coordinating and executing POS materials for launch activities;
• Working with SAP: PE2, Workflow and PLM;

Sofia, Bulgaria

• Providing Payroll input data;
• Administrating the working hours, holiday leaves and absences of all employees;
• Meeting all health and safety labour requirements and keeping documents up to date;
• Organizing Sales Conference meetings, other business events, Teambuilding and parties;
• Working with SAP: PE2 and workflow;
• Collaborating with BDF employees and external parteners to ensure smooth Office operation and Service delivery;

Sofia, Bulgaria

• Booking incoming invoices in SAP and AS 400;
• Managing issues with open overdue invoices with suppliers, payment and AR teams;
• Taking part in the payment proposal checks during the month;
• Reviewing the cross-balance check on monthly bases;
• Preparing daily report for the outstanding invoices;
• Updating the FX Rates on daily bases;

Sofia, Bulgaria

• Timely managing the service requests of customers through different access channels.
• Identify and resolve customer request, problem or incident, using the relevant knowledge base tools and other technical resources.
• Deliver a high level of resolution upon the first contact with the end-user.
• Present a positive, effective and flexible contribution to achieve team targets and objectives.
• Collaborate with other team members to provide high quality support.

Master, Economics Of Trade

Thesis: "Growth strategy of Mondelēz International, Inc."

Bachelor, Public Administration

Thesis: ”Best practices in the development and implementation of infrastructure projects (on the example of ”Water project in Bourgas”)”

Economics

ERASMUS Programme

Education record